Rascasse Audience Intelligence

Young Thug Audience in United States

A data profile of the people who buy, follow and care about Young Thug in United States — modelled from more than twelve digital signal sources. Young Thug has an estimated audience of 4,864,001 people in United States.

#31among Hip hop in United States#761among Person in United States#610in Music & Radio

The average Young Thug fan in United States is 29.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Georgia.

Top brand affinities include Britney Spears, Spotify, YouTube Music, with strongest over-indexing on Britney Spears (3.21× the country average).

Demographically, the Young Thug audience skews balanced with an average age of 29.6, and over-indexes on personality traits such as Early Adopter Mentality, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Young Thug fan in United States is balanced, around 29.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Britney Spears.

Category: Music & Radio · Type: Person · Subtype: Hip hop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Young Thug profile in United States.

Audience size
4.9M
in United States
Gender
45.5%♀
54.5% male
Age
29.6
average years
Country rank
#6879
Person in United States
Fig. 01

Search interest · 12-month trend

-33%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Young Thug fans

45.5% are female, 54.5% are male, average age 29.6.

Fig. 02

Gender split

45.5%
Female
54.5%
Male
Demographic split for Young Thug audience in United States
MetricValue
Female45.5%
Male54.5%
Average age29.6
Estimated audience size4,864,001
Fig. 03

Age distribution

Ø 29.6
average years
Age distribution of the Young Thug audience in United States
Age bracketShare%
16-1946%
20-2924%
30-3915%
40-4910%
50+6%
Fig. 04

Worldwide distribution

54.2%

of the worldwide Young Thug audience comes from United States.

Worldwide audience distribution share by country for Young Thug
CountryShare
United States54.2%
China4.2%
United Kingdom4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Young Thug audience in United States is strongest.

Fig. 05

Top regions by affinity

Young Thug fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~500K3.13×
02Mississippi~80K1.94×
03Alabama~100K1.89×
04Louisiana~100K1.69×
05South Carolina~100K1.58×
06Maryland~100K1.53×
07North Carolina~200K1.49×
08Washington, District of Columbia~20K1.44×
09Virginia~200K1.29×
10Tennessee~100K1.28×
11Florida~400K1.23×
12Delaware~20K1.21×
13New York~300K1.18×
14Texas~500K1.17×
15Illinois~200K1.14×
16Arkansas~50K1.10×
17Ohio~200K1.07×
18Michigan~100K1.07×
19Nevada~50K1.06×
20New Jersey~100K1.05×
21Connecticut~50K1.02×
22Pennsylvania~200K1.00×
23Massachusetts~100K0.99×
24Indiana~90K0.99×
25Missouri~80K0.97×
26Kentucky~60K0.97×
27Rhode Island~20K0.97×
28California~500K0.96×
29Arizona~100K0.94×
30Oklahoma~50K0.91×
31Wisconsin~60K0.79×
32Kansas~30K0.78×
33Minnesota~60K0.77×
34Washington~80K0.75×
35Colorado~60K0.73×
36New Mexico~20K0.70×
37West Virginia~20K0.70×
38Oregon~40K0.69×
39Nebraska~20K0.68×
40Alaska~7K0.64×
41Hawaii~10K0.63×
42Iowa~30K0.61×
43New Hampshire~10K0.60×
44North Dakota~6K0.60×
45Maine~10K0.59×
46South Dakota~7K0.56×
47Vermont~5K0.54×
48Utah~20K0.50×
49Montana~7K0.49×
50Idaho~10K0.46×
Fig. 06

Affinity by region

Affinity by region — Young Thug, United States
0.46×1.00×3.13×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Young Thug audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Young Thug audience
#·InterestCategoryAffinity×
01ImdbMovies & TV3.75×
02Old-school hip hopMusic & Radio3.40×
03Britney SpearsMusic & Radio3.21×
04Underground hip hopMusic & Radio3.21×
05Curly HairBeauty & Wellness3.06×
06YouTube MusicInternet & Social Media2.89×
07Miami HeatSports2.76×
08Hair ExtensionsBeauty & Wellness2.52×
09LeBron JamesSports2.46×
10Ariana GrandeMusic & Radio2.46×
11Los Angeles LakersSports2.39×
12Lace wigBeauty & Wellness2.34×
13NBA playoffsSports2.31×
14Taylor SwiftMusic & Radio2.19×
15Super BowlSports2.18×
16LivemusicMusic & Radio2.10×
17Golden State WarriorsSports2.10×
18WigBeauty & Wellness2.00×
19SpotifyInternet & Social Media1.86×
20Harry PotterMovies & TV1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Young Thug audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Young Thug audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.18×
Urban LifestyleOPEN1.01×
TraditionCONSERVATISM0.89×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Young Thug audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.46×
SpiritualityBALANCE0.51×
IndividualismJOY0.58×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Young Thug have in United States?

Young Thug has an estimated audience of 4,864,001 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Young Thug fans?

45.5% of Young Thug fans are female, 54.5% are male, with an average age of 29.6 years.

03

Which brands do Young Thug fans like most?

Young Thug fans show strongest brand affinity for Britney Spears (3.21×), Spotify (1.86×), and YouTube Music (2.89×) over the country average.

04

Where do Young Thug fans live in United States?

Young Thug fans in United States are most concentrated in California (reach ~500K), Texas (reach ~500K), and Georgia (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Young Thug fans also like?

Beyond Young Thug itself, the audience over-indexes on Spotify (1.86×), YouTube Music (2.89×), Underground hip hop (3.21×), and Curly Hair (3.06×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Young Thug. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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