Rascasse Audience Intelligence

Notre Dame Fighting Irish football Fan Demographics in United States

Notre Dame Fighting Irish football has an estimated audience of 2.9M people in United States.

#163among American football in United States
#197among teams in United States#939in Sports

The average Notre Dame Fighting Irish football fan in United States is 41.9 years old, more male, and lives primarily in Indiana.

Its fans are 4.4 years older than the group average of 37.5.

Women make up 26.2% of the fan base, 8.7 percentage points fewer than the group average.

Compared with the other 2734 objects in American football, Notre Dame Fighting Irish football fans stand out for their interest in Notre Dame Fighting Irish, Derek Carr (American football) and Oklahoma Sooners football.

Interest is seasonal: January, September and November account for 56% of the year's searches, June is the quietest month.

Most fans live in Indiana, Ohio, Florida.

Top affinities include Notre Dame Fighting Irish, USC Trojans football, Derek Carr (American football), with strongest over-indexing on Notre Dame Fighting Irish (37.03× the country average).

Demographically, the Notre Dame Fighting Irish football audience skews more male with an average age of 41.9, and over-indexes on personality traits such as Patriotism, DIY Mentality.

The typical Notre Dame Fighting Irish football fan in United States is more male, around 41.9 years old, with strong Patriotism tendencies and a notable affinity for Notre Dame Fighting Irish.

Category: Sports · Type: Team · Subtype: American football

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
2.9M
in United States
Gender
26.2%♀
73.8% male
Age
41.9
average years
Country rank
#10924
among all objects in United States
Fig. 01

Search interest · 12-month trend

-30%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Notre Dame Fighting Irish football fans

26.2% are female, 73.8% are male, average age 41.9.

Fig. 02

Gender split

26.2%
Female
73.8%
Male
Demographic split for Notre Dame Fighting Irish football audience in United States
MetricValue
Female26.2%
Male73.8%
Average age41.9
Estimated audience size2.9M
Fig. 03

Age distribution

Ø 41.9
average years
Age distribution of the Notre Dame Fighting Irish football audience in United States
Age bracketShare%
16-2417%
25-3416%
35-4420%
45-5423%
55+25%
Fig. 04

Worldwide distribution

89.3%

of the worldwide Notre Dame Fighting Irish football audience comes from United States.

Worldwide audience distribution share by country for Notre Dame Fighting Irish football
CountryShare
United States89.3%
United Kingdom1.7%
Canada1.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Notre Dame Fighting Irish football fans by region: top regions in United States
#RegionReachAffinity×
01Indiana~300K5.31×
02Ohio~200K1.97×
03Michigan~100K1.54×
04South Carolina~70K1.44×
05Georgia~100K1.43×
06Tennessee~90K1.43×
07Pennsylvania~200K1.39×
08Kentucky~50K1.33×
09Illinois~100K1.29×
10Alabama~50K1.25×
11Nebraska~20K1.23×
12South Dakota~9K1.23×
13Iowa~30K1.20×
14Idaho~20K1.12×
15West Virginia~20K1.12×
16Arkansas~30K1.09×
17Louisiana~40K1.02×
18Florida~200K0.99×
19Oklahoma~30K0.99×
20Mississippi~30K0.99×
21Montana~9K0.94×
22Delaware~8K0.90×
23North Carolina~80K0.88×
24Wyoming~4K0.88×
25New Mexico~20K0.86×
26Hawaii~10K0.86×
27Virginia~60K0.84×
28Missouri~40K0.84×
29Texas~200K0.83×
30Kansas~20K0.82×
31New Jersey~60K0.80×
32Colorado~40K0.79×
33Connecticut~20K0.75×
34Nevada~20K0.74×
35Utah~20K0.73×
36Maryland~40K0.71×
37Rhode Island~7K0.71×
38North Dakota~5K0.71×
39Vermont~4K0.69×
40Maine~8K0.66×
41New Hampshire~7K0.66×
42Wisconsin~30K0.65×
43Arizona~40K0.64×
44Massachusetts~40K0.64×
45Washington, District of Columbia~4K0.62×
46Oregon~20K0.59×
47New York~100K0.58×
48Minnesota~30K0.54×
49California~200K0.50×
50Washington~30K0.47×
Fig. 06

Affinity by region

Affinity by region — Notre Dame Fighting Irish football, United States
0.47×1.00×5.31×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Notre Dame Fighting Irish football audience vs. the country average
#·InterestCategoryAffinity×
01Notre Dame Fighting IrishSports37.03×
02USC Trojans footballSports35.21×
03Derek Carr (American football)Sports34.31×
04Oklahoma Sooners footballSports32.78×
05Clemson Tigers footballSports31.97×
06Ben RoethlisbergerSports31.56×
07Oregon Ducks footballSports29.02×
08Tony RomoSports28.39×
09Minnesota Golden Gophers footballSports27.12×
10Florida Gators footballSports23.72×
11LSU Tigers footballSports21.48×
12Russell WilsonSports17.66×
13Dak PrescottSports16.95×
14Ole Miss Rebels footballSports16.21×
15Texas A&M Aggies footballSports16.08×
16Florida State Seminoles footballSports14.36×
17Indiana Hoosiers footballSports10.44×
18Cleveland BrownsSports9.08×
19Denver BroncosSports8.31×
20Detroit LionsSports8.06×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Notre Dame Fighting Irish football audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Notre Dame Fighting Irish football audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.20×
DIY MentalityTHRILL1.14×
Need for SecurityCONSERVATISM1.13×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Notre Dame Fighting Irish football audience vs. the country average · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.68×
SustainabilityBALANCE0.77×
MindfulnessBALANCE0.79×
0×1.00× baseline2×
Appendix

Explore more audiences

More American football audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Notre Dame Fighting Irish football over the last 12 months. Modelled, not counted; people interested in several teams count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/notre-dame-fighting-irish-football-88041” · Methodology