A data profile of the people who buy, follow and care about Biquini in Brazil — modelled from more than twelve digital signal sources. Biquini has an estimated audience of 4,397,018 people in Brazil.
Biquini has an estimated audience of 4,397,018 people in Brazil. 62.0% are female, 38.0% are male, average age 36.0. Top brand affinities: Charlotte Gainsbourg, Claudia Leitte, Anya Taylor-Joy, Scarlett Johansson, Ivete Sangalo.
Top brand affinities include Charlotte Gainsbourg, Claudia Leitte, Anya Taylor-Joy, with strongest over-indexing on Charlotte Gainsbourg (101.06× the country average).
Demographically, the Biquini audience skews more female with an average age of 36.0, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism.
The typical Biquini fan in Brazil is more female, around 36.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Charlotte Gainsbourg.
The key figures that characterise the Biquini profile in Brazil.
62.0% are female, 38.0% are male, average age 36.0.
| Metric | Value |
|---|---|
| Female | 62.0% |
| Male | 38.0% |
| Average age | 36.0 |
| Estimated audience size | 4,397,018 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 32% | |
| 30-39 | 28% | |
| 40-49 | 12% | |
| 50+ | 11% |
of the worldwide Biquini audience comes from Brazil.
| Country | Share |
|---|---|
| Brazil | 94.2% |
| Portugal | 2.6% |
| United States | 0.7% |
The strongest cross-interests of the Biquini audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Charlotte Gainsbourg | Movies & TV | 101.06× | ||
| 02 | Claudia Leitte | Movies & TV | 30.20× | ||
| 03 | Anya Taylor-Joy | Movies & TV | 22.57× | ||
| 04 | Bratz | Kids & Family | 17.48× | ||
| 05 | Scarlett Johansson | Movies & TV | 12.39× | ||
| 06 | Raça Negra | Sports | 7.17× | ||
| 07 | Ivete Sangalo | Music & Radio | 6.62× | ||
| 08 | Sabrina Carpenter | Music & Radio | 5.75× | ||
| 09 | Centauro | Cars & Mobility | 4.42× | ||
| 10 | Comedy club | Movies & TV | 4.03× | ||
| 11 | Elle Fanning | Movies & TV | 4.03× | ||
| 12 | Nicole Kidman | Movies & TV | 4.03× | ||
| 13 | Angelina Jolie | Movies & TV | 3.97× | ||
| 14 | Tom Cruise | Movies & TV | 3.28× | ||
| 15 | Privalia | Fashion & Accessoires | 3.02× | ||
| 16 | Brad Pitt | Movies & TV | 2.47× | ||
| 17 | Superman | Movies & TV | 1.89× | ||
| 18 | Casas Bahia | Shopping | 1.67× | ||
| 19 | Hotmart | Shopping | 1.67× | ||
| 20 | Arezzo | Travel & Leisure | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 2.19× | |
| Patriotism | CONSERVATISM | 1.93× | |
| Individualism | JOY | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.51× | |
| Need for Security | CONSERVATISM | 0.74× | |
| Luxury Orientation | PREMIUM | 0.76× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Biquini. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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