A data profile of the people who buy, follow and care about Ilha Grande in Brazil — modelled from more than twelve digital signal sources. Ilha Grande has an estimated audience of 174,234 people in Brazil.
Ilha Grande has an estimated audience of 174,234 people in Brazil. 62.6% are female, 37.4% are male, average age 36.5. Top brand affinities: Instagram, Anne Hathaway, Nicole Kidman, Rock music, Country music.
Top brand affinities include Instagram, Anne Hathaway, Nicole Kidman, with strongest over-indexing on Instagram (2.17× the country average).
Demographically, the Ilha Grande audience skews more female with an average age of 36.5, and over-indexes on personality traits such as Travelling, Convenience Orientation.
The typical Ilha Grande fan in Brazil is more female, around 36.5 years old, with strong Travelling tendencies and a notable affinity for Instagram.
The key figures that characterise the Ilha Grande profile in Brazil.
62.6% are female, 37.4% are male, average age 36.5.
| Metric | Value |
|---|---|
| Female | 62.6% |
| Male | 37.4% |
| Average age | 36.5 |
| Estimated audience size | 174,234 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 25% | |
| 30-39 | 22% | |
| 40-49 | 18% | |
| 50+ | 13% |
of the worldwide Ilha Grande audience comes from Brazil.
| Country | Share |
|---|---|
| Brazil | 59.0% |
| Germany | 16.0% |
| United States | 15.4% |
The strongest cross-interests of the Ilha Grande audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Nicole Kidman | Movies & TV | 7.31× | ||
| 02 | Natalie Portman | Movies & TV | 7.31× | ||
| 03 | Copa Airlines | Travel & Leisure | 7.31× | ||
| 04 | Cameron Diaz | Movies & TV | 7.31× | ||
| 05 | Hailee Steinfeld | Movies & TV | 7.31× | ||
| 06 | Emma Stone | Movies & TV | 5.41× | ||
| 07 | Malaysia Airlines | Travel & Leisure | 5.04× | ||
| 08 | Anne Hathaway | Movies & TV | 4.64× | ||
| 09 | Zendaya | Movies & TV | 4.36× | ||
| 10 | Sabrina Carpenter | Music & Radio | 3.98× | ||
| 11 | Rock music | Music & Radio | 2.29× | ||
| 12 | Pop music | Music & Radio | 2.29× | ||
| 13 | Internet & Social Media | 2.17× | |||
| 14 | Country music | Music & Radio | 2.17× | ||
| 15 | Hip hop music | Music & Radio | 2.10× | ||
| 16 | Shopping malls | Shopping | 1.92× | ||
| 17 | Medicine | Business & Career | 1.92× | ||
| 18 | Soul music | Music & Radio | 1.92× | ||
| 19 | Jazz music | Music & Radio | 1.86× | ||
| 20 | Entrepreneurship | Business & Career | 1.61× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 3.59× | |
| Convenience Orientation | PREMIUM | 2.12× | |
| Patriotism | CONSERVATISM | 1.76× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.76× | |
| Early Adopter Mentality | POWER | 0.78× | |
| Pet Ownership | JOY | 0.85× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Ilha Grande. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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