Top 32 Skins in Brazil
This curated ranking covers the 32 largest skins in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Skin, Skin care and Anti-aging cream lead the list with a combined estimated audience of 31,776,178 people. Across all 32 entries the average audience size is 1,889,524, and the largest, Skin, reaches around 13,096,835 people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each skin, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Skin |
13,096,835 | 3.7% | Skin | Beauty & Wellness |
| 2 |  Skin care |
10,749,161 | 3.8% | Skin | Beauty & Wellness |
| 3 |  Anti-aging cream |
7,930,182 | 5.2% | Skin | Beauty & Wellness |
| 4 |  Natural skin care |
6,476,275 | 4.2% | Skin | Beauty & Wellness |
| 5 |  Dermatology |
5,039,224 | 7.4% | Skin | Beauty & Wellness |
| 6 |  Ageing |
5,004,477 | 4.1% | Skin | Beauty & Wellness |
| 7 |  Exfoliation (cosmetology) |
2,442,849 | 6.7% | Skin | Beauty & Wellness |
| 8 |  Collagen |
2,100,145 | 2.7% | Skin | Beauty & Wellness |
| 9 |  Lip balm |
1,756,589 | 2.7% | Skin | Beauty & Wellness |
| 10 |  Hyaluronan |
1,469,982 | 5.7% | Skin | Beauty & Wellness |
| 11 |  Deodorant |
1,150,263 | 2.7% | Skin | Beauty & Wellness |
| 12 |  Cleanser |
874,006 | 1.3% | Skin | Beauty & Wellness |
| 13 |  Melanin |
579,031 | 2.8% | Skin | Beauty & Wellness |
| 14 |  Retinol |
508,604 | 4.4% | Skin | Beauty & Wellness |
| 15 |  Scar |
468,854 | 1.4% | Skin | Beauty & Wellness |
| 16 |  Cream (pharmaceutical) |
219,911 | 1.1% | Skin | Beauty & Wellness |
| 17 |  Eye care professional |
215,958 | 3.0% | Skin | Beauty & Wellness |
| 18 |  Acne cosmetica |
87,572 | 2.6% | Skin | Beauty & Wellness |
| 19 |  Lanolin |
84,030 | 2.3% | Skin | Beauty & Wellness |
| 20 |  Shea butter |
69,738 | 1.2% | Skin | Beauty & Wellness |
| 21 |  Aftershave |
58,339 | 3.1% | Skin | Beauty & Wellness |
| 22 |  Freckle |
22,264 | 0.1% | Skin | Beauty & Wellness |
| 23 |  Smoothing |
14,917 | 1.3% | Skin | Beauty & Wellness |
| 24 |  Arbutin |
12,200 | 1.3% | Skin | Beauty & Wellness |
| 25 |  Mask |
11,616 | 2.3% | Skin | Beauty & Wellness |
| 26 |  Pleat |
7,225 | 0.1% | Skin | Beauty & Wellness |
| 27 |  Selenium |
6,889 | 0.4% | Skin | Beauty & Wellness |
| 28 |  Beauty mark |
4,985 | 0.7% | Skin | Beauty & Wellness |
| 29 |  Mehndi Designs |
1,763 | 0.1% | Skin | Beauty & Wellness |
| 30 |  Bronzing |
529 | 0.0% | Skin | Beauty & Wellness |
| 31 |  Facial tissue |
353 | 0.0% | Skin | Beauty & Wellness |
| 32 |  DDF - Doctors Dermatologic Formula |
8 | 0.0% | Skin | Beauty & Wellness |
Frequently asked questions
How is this Top 32 list compiled?
Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each skin by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest skin in Brazil?
Skin currently leads with an estimated audience of 13,096,835 people in Brazil.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Brazil. Lists below 5 entries are not published. See methodology for full details.