Rascasse Audience Intelligence

New York City Audience in Canada

A data profile of the people who buy, follow and care about New York City in Canada — modelled from more than twelve digital signal sources. New York City has an estimated audience of 6,539,141 people in Canada.

#6among City in Canada#14among POI in Canada#27in Travel & Leisure

The average New York City fan in Canada is 41.3 years old, balanced, and lives primarily in Ontario.

The audience is concentrated in Ontario, Quebec, British Columbia.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the New York City profile in Canada.

Audience size
6.5M
in Canada
Gender
53.0%♀
47.0% male
Age
41.3
average years
Country rank
#304
POI in Canada
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of New York City fans

53.0% are female, 47.0% are male, average age 41.3.

Fig. 02

Gender split

53.0%
Female
47.0%
Male
Demographic split for New York City audience in Canada
MetricValue
Female53.0%
Male47.0%
Average age41.3
Estimated audience size6,539,141
Fig. 03

Age distribution

Ø 41.3
average years
Age distribution of the New York City audience in Canada
Age bracketShare%
16-1915%
20-2919%
30-3920%
40-4922%
50+25%
Fig. 04

Worldwide distribution

2.8%

of the worldwide New York City audience comes from Canada.

Worldwide audience distribution share by country for New York City
CountryShare
United States40.0%
China4.8%
United Kingdom4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Canada average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the New York City audience in Canada is strongest.

Fig. 05

Top regions by affinity

New York City fans by region: top regions in Canada
#RegionReachAffinity×
01Ontario~5M2.07×
02Quebec~1.5M1.06×
03Nova Scotia~200K1.00×
04New Brunswick~100K0.95×
05British Columbia~900K0.93×
06Alberta~700K0.89×
07Manitoba~200K0.86×
08Saskatchewan~200K0.82×
09Prince Edward Island~30K0.81×
10Newfoundland and Labrador~80K0.76×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More City audiences in Canada

See New York City audiences in other countries

How to read this data

Audience size is the estimated number of people in Canada who actively search for New York City. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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