Toys Audience in Canada

Toys has an estimated audience of 7,665,019 people in Canada. 60.3% are female, 39.7% are male, average age 41.4. Top regions: Ontario, British Columbia, Alberta.
The average Toys fan in Canada is 41.4 years old, more female, and lives primarily in Ontario. The audience is concentrated in Ontario, British Columbia, Alberta.
Category: Games · Type: Topic
Demographics of Toys fans
| Metric | Value |
|---|---|
| Female | 60.3% |
| Male | 39.7% |
| Average age | 41.4 |
| Estimated audience size | 7,665,019 |
Top regions in Canada
| Region | Reach | Affinity |
|---|---|---|
| Ontario | 4,627,391 | 1.44× |
| British Columbia | 1,517,435 | 1.32× |
| Alberta | 1,217,271 | 1.29× |
| Quebec | 1,100,656 | 0.6× |
| Manitoba | 325,459 | 1.14× |
| Saskatchewan | 268,048 | 1.1× |
| Nova Scotia | 196,695 | 0.86× |
| New Brunswick | 155,307 | 0.88× |
| Newfoundland and Labrador | 92,568 | 0.79× |
| Prince Edward Island | 24,985 | 0.66× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.9% |
| United Kingdom | 4.8% |
| Brazil | 4.2% |
See Toys audiences in other countries
More Games audiences in Canada
- Entertainment (22,290,233)
- Business and industry (21,309,471)
- Food and drink (21,077,113)
- Arts and music (21,063,262)
- Sports (20,983,256)
How to read this data
Audience size is the estimated number of people in Canada who actively search for Toys. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.