A data profile of the people who buy, follow and care about Nightclubs in Switzerland — modelled from more than twelve digital signal sources. Nightclubs has an estimated audience of 1,257,999 people in Switzerland.
The average Nightclubs fan in Switzerland is 40.0 years old, balanced, and lives primarily in Canton of Zürich.
The audience is concentrated in Canton of Zürich, Canton of Bern, Vaud.
Top brand affinities include Loudspeaker, Touring Club Suisse, Pan-Pot, with strongest over-indexing on Loudspeaker (1.74× the country average).
Demographically, the Nightclubs audience skews balanced with an average age of 40.0, and over-indexes on personality traits such as Sustainability, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 3 brand affinities and 26 regions tracked by Rascasse.
The typical Nightclubs fan in Switzerland is balanced, around 40.0 years old, with strong Sustainability tendencies and a notable affinity for Loudspeaker.
The key figures that characterise the Nightclubs profile in Switzerland.
47.1% are female, 52.9% are male, average age 40.0.
| Metric | Value |
|---|---|
| Female | 47.1% |
| Male | 52.9% |
| Average age | 40.0 |
| Estimated audience size | 1,257,999 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 23% | |
| 30-39 | 22% | |
| 40-49 | 22% | |
| 50+ | 19% |
of the worldwide Nightclubs audience comes from Switzerland.
| Country | Share |
|---|---|
| United States | 18.4% |
| Italy | 5.0% |
| United Kingdom | 4.9% |
Where the Nightclubs audience in Switzerland is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Canton of Geneva | ~100K | 1.44× | |
| 02 | Canton of Zürich | ~300K | 1.36× | |
| 03 | Basel-City | ~60K | 1.28× | |
| 04 | Canton of Obwalden | ~5K | 1.09× | |
| 05 | Canton of Bern | ~100K | 1.08× | |
| 06 | Vaud | ~100K | 1.06× | |
| 07 | Graubünden | ~30K | 1.06× | |
| 08 | Canton of Zug | ~20K | 1.04× | |
| 09 | Appenzell Innerrhoden | ~2K | 1.04× | |
| 10 | Canton of St. Gallen | ~60K | 1.03× | |
| 11 | Uri | ~4K | 1.01× | |
| 12 | Canton of Nidwalden | ~5K | 1.00× | |
| 13 | Canton of Glarus | ~5K | 0.99× | |
| 14 | Appenzell Ausserrhoden | ~5K | 0.98× | |
| 15 | Luzern | ~50K | 0.97× | |
| 16 | Jura | ~8K | 0.97× | |
| 17 | Valais | ~50K | 0.96× | |
| 18 | Schaffhausen | ~10K | 0.96× | |
| 19 | Schwyz | ~20K | 0.95× | |
| 20 | Aargau | ~70K | 0.94× | |
| 21 | Neuchatel | ~20K | 0.94× | |
| 22 | Fribourg | ~40K | 0.93× | |
| 23 | Thurgau | ~30K | 0.93× | |
| 24 | Solothurn | ~30K | 0.93× | |
| 25 | Basel-Landschaft | ~30K | 0.91× | |
| 26 | Ticino | ~40K | 0.85× |
The strongest cross-interests of the Nightclubs audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Touring Club Suisse | Cars & Mobility | 2.20× | ||
| 02 | Loudspeaker | Technology & Electronics | 1.74× | ||
| 03 | Pan-Pot | Music & Radio | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.94× | |
| Design Affinity | PREMIUM | 0.92× | |
| Early Adopter Mentality | POWER | 0.86× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.74× | |
| Patriotism | CONSERVATISM | 0.77× | |
| Social Media Usage | JOY | 0.78× |
Nightclubs has an estimated audience of 1,257,999 people in Switzerland, concentrated in Canton of Zürich and Canton of Bern.
47.1% of Nightclubs fans are female, 52.9% are male, with an average age of 40.0 years.
Nightclubs fans show strongest brand affinity for Loudspeaker (1.74×), Touring Club Suisse (2.2×), and Pan-Pot (1.51×) over the country average.
Nightclubs fans in Switzerland are most concentrated in Canton of Zürich (reach ~300K), Canton of Bern (reach ~100K), and Vaud (reach ~100K). These three regions account for the largest share of the active audience.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Switzerland who actively search for Nightclubs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Switzerland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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