A data profile of the people who buy, follow and care about Cloud computing in Colombia — modelled from more than twelve digital signal sources. Cloud computing has an estimated audience of 4,086,173 people in Colombia.
Cloud computing has an estimated audience of 4,086,173 people in Colombia. 49.5% are female, 50.5% are male, average age 36.0. Top brand affinities: Office 365, Gmail, Database, Gemini, Cloud storage.
Top brand affinities include Office 365, Gmail, Database, with strongest over-indexing on Office 365 (2.18× the country average).
Demographically, the Cloud computing audience skews balanced with an average age of 36.0, and over-indexes on personality traits such as Career Orientation, Indulgence.
The typical Cloud computing fan in Colombia is balanced, around 36.0 years old, with strong Career Orientation tendencies and a notable affinity for Office 365.
The key figures that characterise the Cloud computing profile in Colombia.
49.5% are female, 50.5% are male, average age 36.0.
| Metric | Value |
|---|---|
| Female | 49.5% |
| Male | 50.5% |
| Average age | 36.0 |
| Estimated audience size | 4,086,173 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 21% | |
| 30-39 | 18% | |
| 40-49 | 16% | |
| 50+ | 16% |
of the worldwide Cloud computing audience comes from Colombia.
| Country | Share |
|---|---|
| United States | 18.2% |
| India | 6.2% |
| Brazil | 5.4% |
The strongest cross-interests of the Cloud computing audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Amazon Web Services | Technology & Electronics | 4.44× | ||
| 02 | Salesforce.com | Technology & Electronics | 3.75× | ||
| 03 | Cloud storage | Technology & Electronics | 3.53× | ||
| 04 | Dow Jones Industrial Average | Business & Career | 2.29× | ||
| 05 | Retail banking | Business & Career | 2.25× | ||
| 06 | Office 365 | Technology & Electronics | 2.18× | ||
| 07 | Database | Technology & Electronics | 2.18× | ||
| 08 | Erlang (programming language) | Technology & Electronics | 2.05× | ||
| 09 | OneDrive | Technology & Electronics | 2.04× | ||
| 10 | Gmail | Internet & Social Media | 1.99× | ||
| 11 | Computer memory | Technology & Electronics | 1.97× | ||
| 12 | Investment banking | Business & Career | 1.78× | ||
| 13 | Gemini | Technology & Electronics | 1.73× | ||
| 14 | Artificial intelligence | Technology & Electronics | 1.73× | ||
| 15 | Chat GPT | Technology & Electronics | 1.73× | ||
| 16 | Computer program | Technology & Electronics | 1.67× | ||
| 17 | Online banking | Business & Career | 1.60× | ||
| 18 | Claude | Technology & Electronics | 1.58× | ||
| 19 | Virtual reality | Technology & Electronics | 1.56× | ||
| 20 | Educational technology | Business & Career | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.31× | |
| Indulgence | JOY | 1.30× | |
| Risk Appetite | THRILL | 0.97× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.68× | |
| Creativity | OPEN | 0.75× | |
| Individualism | JOY | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Colombia who actively search for Cloud computing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Colombia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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