A data profile of the people who buy, follow and care about Cloud computing in Argentina — modelled from more than twelve digital signal sources. Cloud computing has an estimated audience of 1,561,722 people in Argentina.
Cloud computing has an estimated audience of 1,561,722 people in Argentina. 53.2% are female, 46.8% are male, average age 38.7. Top brand affinities: Banco Macro, Western Union, Gmail, Google Maps, LinkedIn.
Top brand affinities include Banco Macro, Western Union, Gmail, with strongest over-indexing on Banco Macro (1.94× the country average).
Demographically, the Cloud computing audience skews balanced with an average age of 38.7, and over-indexes on personality traits such as Indulgence, Design Affinity.
The typical Cloud computing fan in Argentina is balanced, around 38.7 years old, with strong Indulgence tendencies and a notable affinity for Banco Macro.
The key figures that characterise the Cloud computing profile in Argentina.
53.2% are female, 46.8% are male, average age 38.7.
| Metric | Value |
|---|---|
| Female | 53.2% |
| Male | 46.8% |
| Average age | 38.7 |
| Estimated audience size | 1,561,722 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 19% | |
| 30-39 | 19% | |
| 40-49 | 18% | |
| 50+ | 21% |
of the worldwide Cloud computing audience comes from Argentina.
| Country | Share |
|---|---|
| United States | 18.2% |
| India | 6.2% |
| Brazil | 5.4% |
The strongest cross-interests of the Cloud computing audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Amazon Web Services | Technology & Electronics | 5.15× | ||
| 02 | Dow Jones Industrial Average | Business & Career | 3.66× | ||
| 03 | OneDrive | Technology & Electronics | 2.59× | ||
| 04 | Customer relationship management | Business & Career | 2.42× | ||
| 05 | Western Union | Business & Career | 2.35× | ||
| 06 | Database | Technology & Electronics | 2.10× | ||
| 07 | Virtual reality | Technology & Electronics | 2.07× | ||
| 08 | Claro Argentina | Business & Career | 1.99× | ||
| 09 | Banco Macro | Business & Career | 1.94× | ||
| 10 | Microsoft | Technology & Electronics | 1.77× | ||
| 11 | Wikipedia | Internet & Social Media | 1.76× | ||
| 12 | Contract | Business & Career | 1.61× | ||
| 13 | Gemini | Technology & Electronics | 1.60× | ||
| 14 | Gmail | Internet & Social Media | 1.59× | ||
| 15 | Credit (finance) | Business & Career | 1.55× | ||
| 16 | Movistar | Technology & Electronics | 1.54× | ||
| 17 | Google Maps | Internet & Social Media | 1.52× | ||
| 18 | Internet & Social Media | 1.52× | |||
| 19 | ANSES | Politics & Society | 1.52× | ||
| 20 | Information technology | Business & Career | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.43× | |
| Design Affinity | PREMIUM | 1.43× | |
| Career Orientation | POWER | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.62× | |
| Individualism | JOY | 1.05× | |
| Risk Appetite | THRILL | 1.26× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Argentina who actively search for Cloud computing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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