Adana Audience in Germany
A data profile of the people who buy, follow and care about Adana in Germany — modelled from more than twelve digital signal sources. Adana has an estimated audience of 401,642 people in Germany.
The average Adana fan in Germany is 40.3 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.
Top brand affinities include Trabzonspor, Ekşi Sözlük, Star TV (Turkey), with strongest over-indexing on Trabzonspor (22.06× the country average).
Demographically, the Adana audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Quality Awareness, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Adana fan in Germany is more female, around 40.3 years old, with strong Quality Awareness tendencies and a notable affinity for Trabzonspor.
At a glance
The key figures that characterise the Adana profile in Germany.
Search interest · 12-month trend
Demographics of Adana fans
55.5% are female, 44.5% are male, average age 40.3.
Gender split
| Metric | Value |
|---|---|
| Female | 55.5% |
| Male | 44.5% |
| Average age | 40.3 |
| Estimated audience size | 401,642 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 19% | |
| 30-39 | 25% | |
| 40-49 | 29% | |
| 50+ | 15% |
Worldwide distribution
of the worldwide Adana audience comes from Germany.
| Country | Share |
|---|---|
| Turkey | 29.3% |
| Germany | 4.9% |
| United States | 2.1% |
Geography
Where the Adana audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nordrhein-Westfalen | ~100K | 1.58× | |
| 02 | Hessen | ~40K | 1.45× | |
| 03 | Bremen | ~5K | 1.44× | |
| 04 | Berlin | ~30K | 1.42× | |
| 05 | Hamburg | ~10K | 1.41× | |
| 06 | Baden-Württemberg | ~70K | 1.35× | |
| 07 | Rheinland-Pfalz | ~20K | 1.11× | |
| 08 | Bayern | ~70K | 1.09× | |
| 09 | Niedersachsen | ~40K | 1.00× | |
| 10 | Schleswig-Holstein | ~10K | 0.87× | |
| 11 | Saarland | ~4K | 0.85× | |
| 12 | Brandenburg | ~8K | 0.62× | |
| 13 | Sachsen | ~10K | 0.54× | |
| 14 | Thüringen | ~5K | 0.53× | |
| 15 | Mecklenburg-Vorpommern | ~4K | 0.51× | |
| 16 | Sachsen-Anhalt | ~5K | 0.48× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Adana audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Çaykur Rizespor | Sports | 78.10× | ||
| 02 | Ekşi Sözlük | Internet & Social Media | 59.75× | ||
| 03 | Kayseri | Travel & Leisure | 57.65× | ||
| 04 | Ajda Pekkan | Movies & TV | 46.86× | ||
| 05 | Kayserispor | Sports | 44.85× | ||
| 06 | Ahmet Kaya | Music & Radio | 43.31× | ||
| 07 | Star TV (Turkey) | Movies & TV | 31.80× | ||
| 08 | TRT Haber | Movies & TV | 23.13× | ||
| 09 | Habertürk | News | 22.13× | ||
| 10 | Trabzonspor | Sports | 22.06× | ||
| 11 | Sözcü | News | 21.61× | ||
| 12 | Hürriyet | News | 19.06× | ||
| 13 | Kanal D | Movies & TV | 19.03× | ||
| 14 | Milliyet | News | 18.65× | ||
| 15 | Cumhuriyet | News | 18.63× | ||
| 16 | Wattpad | Internet & Social Media | 16.52× | ||
| 17 | Fanatik | News | 14.61× | ||
| 18 | Bodrum | Travel & Leisure | 10.80× | ||
| 19 | Fenerbahçe S.K. | Sports | 10.63× | ||
| 20 | SunExpress | Travel & Leisure | 8.40× |
Personality of the Adana audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 2.14× | |
| Individualism | JOY | 1.93× | |
| Price Sensitivity | PREMIUM | 1.75× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.86× | |
| Patriotism | CONSERVATISM | 0.89× | |
| Sustainability | BALANCE | 0.90× |
Frequently asked questions
How many fans does Adana have in Germany?
Adana has an estimated audience of 401,642 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Adana fans?
55.5% of Adana fans are female, 44.5% are male, with an average age of 40.3 years.
Which brands do Adana fans like most?
Adana fans show strongest brand affinity for Trabzonspor (22.06×), Ekşi Sözlük (59.75×), and Star TV (Turkey) (31.8×) over the country average.
Where do Adana fans live in Germany?
Adana fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Baden-Württemberg (reach ~70K), and Bayern (reach ~70K). These three regions account for the largest share of the active audience.
What other brands do Adana fans also like?
Beyond Adana itself, the audience over-indexes on Ekşi Sözlük (59.75×), Star TV (Turkey) (31.8×), Sözcü (21.61×), and Kayseri (57.65×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,665,101)
- Berlin (8,392,974)
See Adana audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for Adana. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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