Alli Neumann Audience in Germany
Alli Neumann has an estimated audience of 331,821 people in Germany. 64.6% are female, 35.4% are male, average age 25.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Shirin David, Adriana Lima, Sabrina Carpenter, Ariana Grande, Hailee Steinfeld.
The average Alli Neumann fan in Germany is 25.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Shirin David, Adriana Lima, Sabrina Carpenter, with strongest over-indexing on Shirin David (24.6× the country average). Demographically, the Alli Neumann audience skews more female with an average age of 25.7, and over-indexes on personality traits such as Sustainability, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Pop
Demographics of Alli Neumann fans
| Metric | Value |
|---|---|
| Female | 64.6% |
| Male | 35.4% |
| Average age | 25.7 |
| Estimated audience size | 331,821 |
Audience persona
The typical Alli Neumann fan in Germany is more female, around 25.7 years old, with strong Sustainability tendencies and a notable affinity for Shirin David.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 68,972 | 0.95× |
| Bayern | 42,458 | 0.8× |
| Baden-Württemberg | 36,000 | 0.8× |
| Niedersachsen | 34,083 | 1.06× |
| Hessen | 18,594 | 0.74× |
| Berlin | 18,398 | 1.24× |
| Sachsen | 18,254 | 1.12× |
| Schleswig-Holstein | 15,307 | 1.28× |
| Rheinland-Pfalz | 12,653 | 0.76× |
| Brandenburg | 10,649 | 1.03× |
| Hamburg | 9,791 | 1.31× |
| Thüringen | 8,910 | 1.05× |
| Sachsen-Anhalt | 8,155 | 0.95× |
| Mecklenburg-Vorpommern | 6,402 | 1.01× |
| Saarland | 4,110 | 1.01× |
| Bremen | 2,544 | 0.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Shirin David | 24.6× | Beauty & Wellness |
| Adriana Lima | 9.58× | Fashion & Accessoires |
| Sabrina Carpenter | 5.85× | Music & Radio |
| Ariana Grande | 5.01× | Music & Radio |
| Hailee Steinfeld | 10.21× | Movies & TV |
| Haftbefehl | 4.71× | Music & Radio |
| Rossmann | 2.3× | Shopping |
| SSIO | 8.94× | Music & Radio |
| Spiegel Online | 1.85× | News |
| Lieferando.de | 2.07× | Food & Beverages |
| Primark | 2.41× | Shopping |
| Airbnb | 1.99× | Travel & Leisure |
| Breuninger | 2.48× | Fashion & Accessoires |
| H&M | 1.82× | Shopping |
| Meghan Trainor | 10.94× | Music & Radio |
| Zendaya | 5.38× | Movies & TV |
| Nelly | 8.33× | Music & Radio |
| Street photography | 2.68× | Technology & Electronics |
| Alternative hip hop | 2.84× | Music & Radio |
| Heidi Klum | 2.87× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.46 |
| Price Sensitivity | PREMIUM | 1.23 |
| Luxury Orientation | PREMIUM | 1.22 |
| Creativity | OPEN | 1.19 |
| Individualism | JOY | 1.13 |
| Sports Activity | POWER | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 87.3% |
| Austria | 3.4% |
| Switzerland | 2.9% |
See Alli Neumann audiences in other countries
More Pop audiences in Germany
- Taylor Swift (5,379,176)
- Michael Jackson (4,591,556)
- Dieter Bohlen (4,156,257)
- Peter Maffay (3,426,059)
- Ariana Grande (3,362,301)
Frequently asked questions
How many fans does Alli Neumann have in Germany?
Alli Neumann has an estimated audience of 331,821 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Alli Neumann fans?
64.6% of Alli Neumann fans are female, 35.4% are male, with an average age of 25.7 years.
Which brands do Alli Neumann fans like most?
Alli Neumann fans show strongest brand affinity for Shirin David (24.6×), Adriana Lima (9.58×), and Sabrina Carpenter (5.85×) over the country average.
Where do Alli Neumann fans live in Germany?
Alli Neumann fans in Germany are most concentrated in Nordrhein-Westfalen (reach 68,972), Bayern (reach 42,458), and Baden-Württemberg (reach 36,000). These three regions account for the largest share of the active audience.
What other brands do Alli Neumann fans also like?
Beyond Alli Neumann itself, the audience over-indexes on Adriana Lima (9.58×), Sabrina Carpenter (5.85×), Ariana Grande (5.01×), and Hailee Steinfeld (10.21×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Alli Neumann. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.