Ankle Audience in Germany
Ankle has an estimated audience of 447,545 people in Germany. 76.9% are female, 23.1% are male, average age 41.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jotex, Cervical vertebrae, Uric acid, Ligament, Western Union.
The average Ankle fan in Germany is 41.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jotex, Cervical vertebrae, Uric acid, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the Ankle audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Spirituality, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Ankle fans
| Metric | Value |
|---|---|
| Female | 76.9% |
| Male | 23.1% |
| Average age | 41.6 |
| Estimated audience size | 447,545 |
Audience persona
The typical Ankle fan in Germany is more female, around 41.6 years old, with strong Spirituality tendencies and a notable affinity for Jotex.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 112,201 | 1.15× |
| Bayern | 92,639 | 1.29× |
| Baden-Württemberg | 71,171 | 1.17× |
| Niedersachsen | 47,711 | 1.1× |
| Hessen | 36,085 | 1.06× |
| Rheinland-Pfalz | 22,333 | 1× |
| Sachsen | 22,083 | 1.01× |
| Berlin | 18,670 | 0.93× |
| Schleswig-Holstein | 15,038 | 0.94× |
| Brandenburg | 11,910 | 0.86× |
| Hamburg | 10,807 | 1.07× |
| Sachsen-Anhalt | 10,768 | 0.93× |
| Thüringen | 10,571 | 0.93× |
| Mecklenburg-Vorpommern | 7,733 | 0.91× |
| Saarland | 4,759 | 0.87× |
| Bremen | 3,144 | 0.82× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jotex | 78.71× | Shopping |
| Cervical vertebrae | 69.88× | Health |
| Uric acid | 129.98× | Health |
| Ligament | 84.43× | Health |
| Western Union | 7.85× | Business & Career |
| State school | 29.23× | Kids & Family |
| Cartilage | 51.39× | Health |
| James Franco | 20× | Movies & TV |
| Katey Sagal | 20× | Movies & TV |
| Large intestine | 38.79× | Health |
| Buffalo Bills | 20× | Sports |
| Satire | 6.46× | Literature |
| Pancreas | 28.29× | Health |
| Tagesschau | 2.37× | Movies & TV |
| Country rap | 7.16× | Music & Radio |
| Real property | 5.08× | Home & Garden |
| Brawl Stars | 18.94× | Games |
| Sportschau | 2.81× | Sports |
| Forest Whitaker | 12.56× | Movies & TV |
| German television comedy | 5.77× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.56 |
| Sports Activity | POWER | 1.53 |
| Pet Ownership | JOY | 1.52 |
| Early Adopter Mentality | POWER | 1.48 |
| LGBTQ+ Identity | OPEN | 1.37 |
| Healthy Lifestyle | BALANCE | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.0% |
| United Kingdom | 7.4% |
| Australia | 3.4% |
See Ankle audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Ankle have in Germany?
Ankle has an estimated audience of 447,545 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Ankle fans?
76.9% of Ankle fans are female, 23.1% are male, with an average age of 41.6 years.
Which brands do Ankle fans like most?
Ankle fans show strongest brand affinity for Jotex (78.71×), Cervical vertebrae (69.88×), and Uric acid (129.98×) over the country average.
Where do Ankle fans live in Germany?
Ankle fans in Germany are most concentrated in Nordrhein-Westfalen (reach 112,201), Bayern (reach 92,639), and Baden-Württemberg (reach 71,171). These three regions account for the largest share of the active audience.
What other brands do Ankle fans also like?
Beyond Ankle itself, the audience over-indexes on Cervical vertebrae (69.88×), Uric acid (129.98×), Ligament (84.43×), and Western Union (7.85×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Ankle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.