Ankle Audience in United States

Ankle logo

Ankle has an estimated audience of 8,731,347 people in United States. 67.9% are female, 32.1% are male, average age 44.6. Top regions: California, Texas, Florida. Top brand affinities: Finnair, AccuWeather, StubHub, DocuSign, OpenTable.

The average Ankle fan in United States is 44.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Finnair, AccuWeather, StubHub, with strongest over-indexing on Finnair (675× the country average). Demographically, the Ankle audience skews more female with an average age of 44.6, and over-indexes on personality traits such as Family Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Ankle fans

Demographic split for Ankle audience in United States
MetricValue
Female67.9%
Male32.1%
Average age44.6
Estimated audience size8,731,347

Audience persona

The typical Ankle fan in United States is more female, around 44.6 years old, with strong Family Orientation tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Ankle in United States
RegionReachAffinity
California1,530,9051.59×
Texas1,052,2221.4×
Florida702,8271.19×
New York640,5361.31×
Illinois339,8161.17×
Georgia297,0431.1×
Pennsylvania294,2921×
New Jersey276,9601.25×
Virginia268,3461.26×
North Carolina258,9320.99×
Ohio253,9740.94×
Michigan237,2701.04×
Washington220,4241.26×
Arizona201,1991.13×
Massachusetts188,1711.09×
Maryland177,2111.18×
Tennessee162,2500.93×
Indiana156,9540.98×
Missouri134,5710.96×
Minnesota128,5911.03×
South Carolina123,7040.94×
Colorado121,2280.88×
Wisconsin118,0030.9×
Louisiana112,7941×
Oregon108,4451.08×
Alabama106,6730.87×
Kentucky104,6860.96×
Nevada104,0021.23×
Oklahoma96,1190.99×
Connecticut95,0401.09×
Utah72,7810.93×
Arkansas67,4890.94×
Iowa65,1380.91×
Kansas64,1140.93×
Mississippi61,0330.85×
Hawaii50,2221.34×
New Mexico43,2510.99×
Nebraska38,8110.89×
Idaho38,6570.88×
West Virginia31,9670.79×
New Hampshire27,8440.81×
Rhode Island26,7660.96×
Washington, District of Columbia24,9820.95×
Maine24,8130.79×
Delaware21,1500.88×
Montana17,4800.72×
Alaska17,1650.92×
South Dakota15,2930.76×
North Dakota13,9990.78×
Vermont10,2440.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ankle audience
BrandAffinityCategory
Finnair675×Travel & Leisure
AccuWeather15.97×Home & Garden
StubHub15.69×Travel & Leisure
DocuSign15.07×Technology & Electronics
OpenTable15.85×Food & Beverages
Flickr12.71×Internet & Social Media
Robert Pattinson14.77×Movies & TV
Idris Elba15.96×Movies & TV
Choice Hotels18.81×Travel & Leisure
Michelle Pfeiffer13.09×Movies & TV
Telegram14.64×Internet & Social Media
Liam Neeson11.19×Movies & TV
Pierce Brosnan13.9×Movies & TV
Rebecca Ferguson16.65×Movies & TV
GoDaddy14.24×Technology & Electronics
Natalie Portman11.42×Movies & TV
Cotton On15.99×Fashion & Accessoires
Orange17.89×Technology & Electronics
Jake Gyllenhaal11.04×Movies & TV
Forrest Gump14.23×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ankle audience
TraitClusterScore
Family OrientationCONSERVATISM1.37
Quality AwarenessPREMIUM1.22
TravellingTHRILL1.17
Price SensitivityPREMIUM1.14
IndulgenceJOY1.13
CreativityOPEN1.11

Worldwide distribution

Worldwide audience distribution share by country for Ankle
CountryShare
United States35.0%
United Kingdom7.4%
Australia3.4%

See Ankle audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Ankle have in United States?

Ankle has an estimated audience of 8,731,347 people in United States, concentrated in California and Texas.

What is the gender split and age of Ankle fans?

67.9% of Ankle fans are female, 32.1% are male, with an average age of 44.6 years.

Which brands do Ankle fans like most?

Ankle fans show strongest brand affinity for Finnair (675×), AccuWeather (15.97×), and StubHub (15.69×) over the country average.

Where do Ankle fans live in United States?

Ankle fans in United States are most concentrated in California (reach 1,530,905), Texas (reach 1,052,222), and Florida (reach 702,827). These three regions account for the largest share of the active audience.

What other brands do Ankle fans also like?

Beyond Ankle itself, the audience over-indexes on AccuWeather (15.97×), StubHub (15.69×), DocuSign (15.07×), and OpenTable (15.85×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ankle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.