A data profile of the people who buy, follow and care about Arthritis awareness in United States — modelled from more than twelve digital signal sources. Arthritis awareness has an estimated audience of 14,536,602 people in United States.
Arthritis awareness has an estimated audience of 14,536,602 people in United States. 67.0% are female, 33.0% are male, average age 50.8. Top brand affinities: Rheumatoid Arthritis awareness, Joint, Old age, Medicare (United States), Donald Trump.
Top brand affinities include Rheumatoid Arthritis awareness, Joint, Old age, with strongest over-indexing on Rheumatoid Arthritis awareness (10.14× the country average).
Demographically, the Arthritis awareness audience skews more female with an average age of 50.8, and over-indexes on personality traits such as Mindfulness, Spirituality.
The typical Arthritis awareness fan in United States is more female, around 50.8 years old, with strong Mindfulness tendencies and a notable affinity for Rheumatoid Arthritis awareness.
The key figures that characterise the Arthritis awareness profile in United States.
67.0% are female, 33.0% are male, average age 50.8.
| Metric | Value |
|---|---|
| Female | 67.0% |
| Male | 33.0% |
| Average age | 50.8 |
| Estimated audience size | 14,536,602 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 5% | |
| 20-29 | 5% | |
| 30-39 | 10% | |
| 40-49 | 26% | |
| 50+ | 54% |
of the worldwide Arthritis awareness audience comes from United States.
| Country | Share |
|---|---|
| United States | 37.9% |
| United Kingdom | 7.0% |
| Philippines | 4.7% |
The strongest cross-interests of the Arthritis awareness audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Rheumatoid Arthritis awareness | Health | 10.14× | ||
| 02 | Rheumatology | Health | 8.56× | ||
| 03 | Joint | Health | 4.95× | ||
| 04 | Medicare (United States) | Health | 4.23× | ||
| 05 | Knee | Health | 3.97× | ||
| 06 | AARP | Politics & Society | 3.91× | ||
| 07 | Old age | Politics & Society | 3.71× | ||
| 08 | Retirement community | Kids & Family | 3.62× | ||
| 09 | Retirement | Business & Career | 3.47× | ||
| 10 | Baby boomers | Kids & Family | 3.40× | ||
| 11 | Diabetes mellitus awareness | Health | 3.28× | ||
| 12 | Symptom | Health | 2.61× | ||
| 13 | Metabolism | Health | 2.55× | ||
| 14 | Melania Trump | Politics & Society | 2.19× | ||
| 15 | Mitch McConnell | Politics & Society | 2.00× | ||
| 16 | Therapy | Health | 2.00× | ||
| 17 | Local news | News | 1.90× | ||
| 18 | Breaking news | Movies & TV | 1.80× | ||
| 19 | Hobby Lobby | Home & Garden | 1.74× | ||
| 20 | Donald Trump | Politics & Society | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.51× | |
| Spirituality | BALANCE | 1.31× | |
| Need for Security | CONSERVATISM | 1.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.51× | |
| Early Adopter Mentality | POWER | 0.60× | |
| Extroversion | THRILL | 0.66× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Arthritis awareness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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