Rascasse Audience Intelligence

Knee Audience in United States

A data profile of the people who buy, follow and care about Knee in United States — modelled from more than twelve digital signal sources. Knee has an estimated audience of 12,553,416 people in United States.

#1893among Topic in United States#119in Health

The average Knee fan in United States is 47.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Cartilage, Arthritis awareness, Genetics, with strongest over-indexing on Cartilage (11.86× the country average).

Demographically, the Knee audience skews more female with an average age of 47.1, and over-indexes on personality traits such as Career Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Knee fan in United States is more female, around 47.1 years old, with strong Career Orientation tendencies and a notable affinity for Cartilage.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Knee profile in United States.

Audience size
12.6M
in United States
Gender
63.6%♀
36.4% male
Age
47.1
average years
Country rank
#2847
Topic in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Knee fans

63.6% are female, 36.4% are male, average age 47.1.

Fig. 02

Gender split

63.6%
Female
36.4%
Male
Demographic split for Knee audience in United States
MetricValue
Female63.6%
Male36.4%
Average age47.1
Estimated audience size12,553,416
Fig. 03

Age distribution

Ø 47.1
average years
Age distribution of the Knee audience in United States
Age bracketShare%
16-198%
20-2910%
30-3915%
40-4927%
50+40%
Fig. 04

Worldwide distribution

23.0%

of the worldwide Knee audience comes from United States.

Worldwide audience distribution share by country for Knee
CountryShare
United States23.0%
United Kingdom4.9%
Thailand4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Knee audience in United States is strongest.

Fig. 05

Top regions by affinity

Knee fans by region: top regions in United States
#RegionReachAffinity×
01Texas~1.5M1.20×
02Arizona~300K1.18×
03Louisiana~200K1.14×
04Arkansas~100K1.12×
05Alabama~200K1.10×
06Mississippi~100K1.08×
07New Mexico~70K1.08×
08Hawaii~60K1.08×
09New York~700K1.07×
10Virginia~300K1.07×
11Oklahoma~100K1.06×
12Georgia~400K1.05×
13Maryland~200K1.05×
14Kentucky~200K1.05×
15Nevada~100K1.05×
16New Jersey~300K1.04×
17Oregon~100K1.04×
18Connecticut~100K1.04×
19Kansas~100K1.04×
20Washington~300K1.02×
21Alaska~30K1.02×
22Florida~900K1.01×
23Illinois~400K1.01×
24Nebraska~60K1.01×
25Michigan~300K1.00×
26Missouri~200K1.00×
27Pennsylvania~400K0.99×
28North Carolina~400K0.99×
29Minnesota~200K0.99×
30Utah~100K0.99×
31Rhode Island~40K0.99×
32Indiana~200K0.97×
33Iowa~100K0.97×
34Delaware~30K0.97×
35South Dakota~30K0.97×
36Massachusetts~200K0.96×
37Idaho~60K0.96×
38North Dakota~20K0.96×
39California~1.5M0.95×
40Ohio~400K0.95×
41Tennessee~200K0.95×
42South Carolina~200K0.95×
43Maine~40K0.95×
44Colorado~200K0.93×
45West Virginia~50K0.93×
46New Hampshire~50K0.93×
47Wisconsin~200K0.90×
48Montana~30K0.89×
49Vermont~20K0.89×
50Washington, District of Columbia~30K0.87×
Fig. 06

Affinity by region

Affinity by region — Knee, United States
0.87×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Knee audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Knee audience
#·InterestCategoryAffinity×
01CartilageHealth11.86×
02LigamentHealth7.49×
03Arthritis awarenessHealth3.97×
04Rheumatoid Arthritis awarenessHealth3.75×
05Retirement planningBusiness & Career3.19×
06Paleolithic dietHealth3.03×
07CholesterolFood & Beverages3.00×
08HormoneHealth2.74×
09Human gastrointestinal tractHealth2.66×
10MassageHealth2.44×
11Physical therapyBusiness & Career2.22×
12Real propertyHome & Garden2.17×
13PharmacyBusiness & Career2.06×
14GeneticsKids & Family1.99×
15Hardware storeHome & Garden1.96×
16Stress (biology)Health1.93×
17Discount storesShopping1.71×
18TraditionPolitics & Society1.60×
19Nonprofit organizationPolitics & Society1.55×
20Organic foodFood & Beverages1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Knee audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Knee audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.54×
Family OrientationCONSERVATISM1.53×
Quality AwarenessPREMIUM1.48×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Knee audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.73×
Pet OwnershipJOY0.79×
Risk AppetiteTHRILL0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Knee have in United States?

Knee has an estimated audience of 12,553,416 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Knee fans?

63.6% of Knee fans are female, 36.4% are male, with an average age of 47.1 years.

03

Which brands do Knee fans like most?

Knee fans show strongest brand affinity for Cartilage (11.86×), Arthritis awareness (3.97×), and Genetics (1.99×) over the country average.

04

Where do Knee fans live in United States?

Knee fans in United States are most concentrated in California (reach ~1.5M), Texas (reach ~1.5M), and Florida (reach ~900K). These three regions account for the largest share of the active audience.

05

What other brands do Knee fans also like?

Beyond Knee itself, the audience over-indexes on Arthritis awareness (3.97×), Genetics (1.99×), Massage (2.44×), and Real property (2.17×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in United States

See Knee audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Knee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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