A data profile of the people who buy, follow and care about Bettina Zimmermann in Germany — modelled from more than twelve digital signal sources. Bettina Zimmermann has an estimated audience of 1,319,993 people in Germany.
The average Bettina Zimmermann fan in Germany is 37.2 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen.
Top brand affinities include Tagesschau, Sylvie Meis, Satire, with strongest over-indexing on Tagesschau (3.31× the country average).
Demographically, the Bettina Zimmermann audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Patriotism, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Bettina Zimmermann fan in Germany is more male, around 37.2 years old, with strong Patriotism tendencies and a notable affinity for Tagesschau.
The key figures that characterise the Bettina Zimmermann profile in Germany.
32.8% are female, 67.2% are male, average age 37.2.
| Metric | Value |
|---|---|
| Female | 32.8% |
| Male | 67.2% |
| Average age | 37.2 |
| Estimated audience size | 1,319,993 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 45% | |
| 30-39 | 13% | |
| 40-49 | 15% | |
| 50+ | 17% |
of the worldwide Bettina Zimmermann audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 83.4% |
| Austria | 3.8% |
| Switzerland | 2.8% |
Where the Bettina Zimmermann audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Brandenburg | ~60K | 1.39× | |
| 02 | Sachsen-Anhalt | ~50K | 1.38× | |
| 03 | Mecklenburg-Vorpommern | ~30K | 1.33× | |
| 04 | Thüringen | ~40K | 1.29× | |
| 05 | Sachsen | ~80K | 1.22× | |
| 06 | Niedersachsen | ~100K | 1.17× | |
| 07 | Schleswig-Holstein | ~50K | 1.03× | |
| 08 | Rheinland-Pfalz | ~60K | 0.92× | |
| 09 | Saarland | ~10K | 0.88× | |
| 10 | Nordrhein-Westfalen | ~200K | 0.87× | |
| 11 | Bayern | ~200K | 0.80× | |
| 12 | Berlin | ~50K | 0.80× | |
| 13 | Hessen | ~80K | 0.78× | |
| 14 | Baden-Württemberg | ~100K | 0.75× | |
| 15 | Bremen | ~8K | 0.75× | |
| 16 | Hamburg | ~20K | 0.71× |
The strongest cross-interests of the Bettina Zimmermann audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sylvie Meis | Movies & TV | 11.44× | ||
| 02 | Charlotte Würdig | Movies & TV | 10.61× | ||
| 03 | German television comedy | Movies & TV | 4.94× | ||
| 04 | Satire | Literature | 4.90× | ||
| 05 | Howard Carpendale | Music & Radio | 4.82× | ||
| 06 | Allgäu | Travel & Leisure | 4.76× | ||
| 07 | Jeanette Biedermann | Music & Radio | 4.68× | ||
| 08 | Barbara Schöneberger | Movies & TV | 4.42× | ||
| 09 | Boris Becker | Sports | 4.38× | ||
| 10 | Sarah Connor | Music & Radio | 3.51× | ||
| 11 | Dieter Bohlen | Music & Radio | 3.33× | ||
| 12 | Tagesschau | Movies & TV | 3.31× | ||
| 13 | Roland Kaiser | Music & Radio | 3.06× | ||
| 14 | ZDF | Movies & TV | 2.82× | ||
| 15 | Schlager music | Music & Radio | 2.62× | ||
| 16 | Transfermarkt | Sports | 2.33× | ||
| 17 | Müller (company) | Food & Beverages | 2.31× | ||
| 18 | Kaufland | Shopping | 1.97× | ||
| 19 | Nature | Home & Garden | 1.93× | ||
| 20 | SV Werder Bremen | Sports | 1.82× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.48× | |
| Spirituality | BALANCE | 1.37× | |
| Need for Security | CONSERVATISM | 1.36× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.63× | |
| Sustainability | BALANCE | 0.73× | |
| Sports Activity | POWER | 0.77× |
Bettina Zimmermann has an estimated audience of 1,319,993 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
32.8% of Bettina Zimmermann fans are female, 67.2% are male, with an average age of 37.2 years.
Bettina Zimmermann fans show strongest brand affinity for Tagesschau (3.31×), Sylvie Meis (11.44×), and Satire (4.9×) over the country average.
Bettina Zimmermann fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Niedersachsen (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Bettina Zimmermann itself, the audience over-indexes on Sylvie Meis (11.44×), Satire (4.9×), ZDF (2.82×), and Müller (company) (2.31×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Bettina Zimmermann. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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