Blanco Audience in Germany
Blanco has an estimated audience of 140,922 people in Germany. 37.4% are female, 62.6% are male, average age 34.4. Top regions: Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities: Loincloth, Dog breed, Hakone, Kanagawa, Harvey Mudd College, Euskirchen (district).
The average Blanco fan in Germany is 34.4 years old, more male, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities include Loincloth, Dog breed, Hakone, Kanagawa, with strongest over-indexing on Loincloth (16.89× the country average). Demographically, the Blanco audience skews more male with an average age of 34.4, and over-indexes on personality traits such as Early Adopter Mentality, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Blanco fans
| Metric | Value |
|---|---|
| Female | 37.4% |
| Male | 62.6% |
| Average age | 34.4 |
| Estimated audience size | 140,922 |
Audience persona
The typical Blanco fan in Germany is more male, around 34.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Loincloth.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 66,705 | 1.89× |
| Nordrhein-Westfalen | 64,463 | 1.14× |
| Bayern | 58,893 | 1.42× |
| Niedersachsen | 29,697 | 1.18× |
| Hessen | 25,869 | 1.31× |
| Rheinland-Pfalz | 15,339 | 1.19× |
| Berlin | 10,072 | 0.87× |
| Sachsen | 8,757 | 0.69× |
| Schleswig-Holstein | 8,136 | 0.88× |
| Hamburg | 6,275 | 1.08× |
| Brandenburg | 6,148 | 0.77× |
| Thüringen | 4,798 | 0.73× |
| Sachsen-Anhalt | 4,202 | 0.63× |
| Mecklenburg-Vorpommern | 3,123 | 0.63× |
| Saarland | 2,446 | 0.77× |
| Bremen | 1,807 | 0.82× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Loincloth | 16.89× | Fashion & Accessoires |
| Dog breed | 4.08× | Pets & Animals |
| Hakone, Kanagawa | 20× | Travel & Leisure |
| Harvey Mudd College | 43.07× | Business & Career |
| Euskirchen (district) | 17.96× | Travel & Leisure |
| Progressive rock | 2.55× | Music & Radio |
| Insulin index | 20.84× | Health |
| Buddy – The Buddy Holly Story | 6.54× | Music & Radio |
| Falafel | 8.25× | Food & Beverages |
| Handmade Gifts | 2.46× | Kids & Family |
| Personalised Gifts | 2.2× | Home & Garden |
| Atkins diet | 6.84× | Health |
| CAC 40 | 1.52× | Business & Career |
| Racing | 1.87× | Cars & Mobility |
| Stradivarius | 1.63× | Shopping |
| Corona (band) | 2.44× | Music & Radio |
| Emil Nolde | 5.06× | Arts & Culture |
| Underarm hair | 6.66× | Beauty & Wellness |
| Goon | 5.45× | Movies & TV |
| Home Delivery | 2.3× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.8 |
| Community Orientation | OPEN | 1.51 |
| Quality Awareness | PREMIUM | 1.39 |
| Urban Lifestyle | OPEN | 1.38 |
| Tradition | CONSERVATISM | 1.38 |
| Sustainability | BALANCE | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| Mexico | 22.1% |
| Spain | 11.0% |
| Argentina | 9.1% |
See Blanco audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
Frequently asked questions
How many fans does Blanco have in Germany?
Blanco has an estimated audience of 140,922 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.
What is the gender split and age of Blanco fans?
37.4% of Blanco fans are female, 62.6% are male, with an average age of 34.4 years.
Which brands do Blanco fans like most?
Blanco fans show strongest brand affinity for Loincloth (16.89×), Dog breed (4.08×), and Hakone, Kanagawa (20×) over the country average.
Where do Blanco fans live in Germany?
Blanco fans in Germany are most concentrated in Baden-Württemberg (reach 66,705), Nordrhein-Westfalen (reach 64,463), and Bayern (reach 58,893). These three regions account for the largest share of the active audience.
What other brands do Blanco fans also like?
Beyond Blanco itself, the audience over-indexes on Dog breed (4.08×), Hakone, Kanagawa (20×), Harvey Mudd College (43.07×), and Euskirchen (district) (17.96×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Blanco. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.