Blanco Audience in Germany
A data profile of the people who buy, follow and care about Blanco in Germany — modelled from more than twelve digital signal sources. Blanco has an estimated audience of 289,149 people in Germany.
The average Blanco fan in Germany is 28.0 years old, balanced, and lives primarily in Baden-Württemberg.
The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Bayern.
Top brand affinities include Brenda Song, S.S.C. Napoli, Club Dogo, with strongest over-indexing on Brenda Song (105.15× the country average).
Demographically, the Blanco audience skews balanced with an average age of 28.0, and over-indexes on personality traits such as Early Adopter Mentality, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Blanco fan in Germany is balanced, around 28.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Brenda Song.
At a glance
The key figures that characterise the Blanco profile in Germany.
Search interest · 12-month trend
Demographics of Blanco fans
45.1% are female, 54.9% are male, average age 28.0.
Gender split
| Metric | Value |
|---|---|
| Female | 45.1% |
| Male | 54.9% |
| Average age | 28.0 |
| Estimated audience size | 289,149 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 58% | |
| 20-29 | 18% | |
| 30-39 | 8% | |
| 40-49 | 10% | |
| 50+ | 7% |
Geography
Where the Blanco audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Baden-Württemberg | ~70K | 1.83× | |
| 02 | Bayern | ~60K | 1.37× | |
| 03 | Niedersachsen | ~40K | 1.31× | |
| 04 | Hessen | ~30K | 1.27× | |
| 05 | Rheinland-Pfalz | ~20K | 1.16× | |
| 06 | Nordrhein-Westfalen | ~70K | 1.10× | |
| 07 | Hamburg | ~7K | 1.05× | |
| 08 | Bremen | ~2K | 0.89× | |
| 09 | Schleswig-Holstein | ~9K | 0.88× | |
| 10 | Saarland | ~3K | 0.86× | |
| 11 | Berlin | ~10K | 0.85× | |
| 12 | Thüringen | ~6K | 0.80× | |
| 13 | Brandenburg | ~7K | 0.79× | |
| 14 | Sachsen | ~10K | 0.72× | |
| 15 | Mecklenburg-Vorpommern | ~4K | 0.71× | |
| 16 | Sachsen-Anhalt | ~5K | 0.70× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Blanco audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Club Dogo | Music & Radio | 255.04× | ||
| 02 | Fabri Fibra | Music & Radio | 167.41× | ||
| 03 | Brenda Song | Fashion & Accessoires | 105.15× | ||
| 04 | Alice in Chains | Music & Radio | 49.98× | ||
| 05 | High School DxD | Movies & TV | 45.90× | ||
| 06 | Laura Pausini | Music & Radio | 40.86× | ||
| 07 | Donatella Versace | Fashion & Accessoires | 38.29× | ||
| 08 | Chris Evans (actor) | Movies & TV | 27.12× | ||
| 09 | S.S.C. Napoli | Sports | 26.89× | ||
| 10 | Snap! | Music & Radio | 20.00× | ||
| 11 | Elizabeth Olsen | Movies & TV | 20.00× | ||
| 12 | Nicole Kidman | Movies & TV | 15.13× | ||
| 13 | BMX | Sports | 14.43× | ||
| 14 | Madonna | Music & Radio | 14.04× | ||
| 15 | Water park | Travel & Leisure | 13.29× | ||
| 16 | Tumblr | Internet & Social Media | 13.29× | ||
| 17 | Dailymotion | Movies & TV | 11.47× | ||
| 18 | Calzedonia | Fashion & Accessoires | 9.79× | ||
| 19 | Serie A | Sports | 6.15× | ||
| 20 | Uniqlo | Shopping | 5.98× |
Personality of the Blanco audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 2.30× | |
| Community Orientation | OPEN | 2.02× | |
| Extroversion | THRILL | 1.61× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.69× | |
| Price Sensitivity | PREMIUM | 0.69× | |
| DIY Mentality | THRILL | 0.81× |
Frequently asked questions
How many fans does Blanco have in Germany?
Blanco has an estimated audience of 289,149 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.
What is the gender split and age of Blanco fans?
45.1% of Blanco fans are female, 54.9% are male, with an average age of 28.0 years.
Which brands do Blanco fans like most?
Blanco fans show strongest brand affinity for Brenda Song (105.15×), S.S.C. Napoli (26.89×), and Club Dogo (255.04×) over the country average.
Where do Blanco fans live in Germany?
Blanco fans in Germany are most concentrated in Baden-Württemberg (reach ~70K), Nordrhein-Westfalen (reach ~70K), and Bayern (reach ~60K). These three regions account for the largest share of the active audience.
What other brands do Blanco fans also like?
Beyond Blanco itself, the audience over-indexes on S.S.C. Napoli (26.89×), Club Dogo (255.04×), Chris Evans (actor) (27.12×), and Nicole Kidman (15.13×) compared to the Germany average.
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How to read this data
Audience size is the estimated number of people in Germany who actively search for Blanco. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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