Body piercing Audience in Germany
Body piercing has an estimated audience of 3,467,221 people in Germany. 62.1% are female, 37.9% are male, average age 32.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Loincloth, Progressive rock, Škoda Kodiaq, Home Delivery, Jaumo.
The average Body piercing fan in Germany is 32.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Loincloth, Progressive rock, Škoda Kodiaq, with strongest over-indexing on Loincloth (5.69× the country average). Demographically, the Body piercing audience skews more female with an average age of 32.1, and over-indexes on personality traits such as Extroversion, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Topic
Demographics of Body piercing fans
| Metric | Value |
|---|---|
| Female | 62.1% |
| Male | 37.9% |
| Average age | 32.1 |
| Estimated audience size | 3,467,221 |
Audience persona
The typical Body piercing fan in Germany is more female, around 32.1 years old, with strong Extroversion tendencies and a notable affinity for Loincloth.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 795,328 | 1.05× |
| Bayern | 590,140 | 1.06× |
| Baden-Württemberg | 470,905 | 1× |
| Niedersachsen | 350,033 | 1.04× |
| Hessen | 258,572 | 0.98× |
| Berlin | 220,492 | 1.42× |
| Sachsen | 188,645 | 1.11× |
| Rheinland-Pfalz | 174,965 | 1.01× |
| Schleswig-Holstein | 113,571 | 0.91× |
| Brandenburg | 95,074 | 0.88× |
| Sachsen-Anhalt | 89,927 | 1× |
| Thüringen | 87,498 | 0.99× |
| Hamburg | 80,814 | 1.03× |
| Mecklenburg-Vorpommern | 58,920 | 0.89× |
| Saarland | 35,610 | 0.84× |
| Bremen | 23,572 | 0.79× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Loincloth | 5.69× | Fashion & Accessoires |
| Progressive rock | 1.71× | Music & Radio |
| Škoda Kodiaq | 2.25× | Cars & Mobility |
| Home Delivery | 2.45× | Food & Beverages |
| Jaumo | 9.94× | Internet & Social Media |
| Figure painting (hobby) | 2.46× | Arts & Culture |
| Howrse | 8.92× | Games |
| Harvey Mudd College | 9.94× | Business & Career |
| Tiffany Haddish | 6.2× | Movies & TV |
| Volvo V60 | 2.22× | Cars & Mobility |
| Kaffe Fassett | 9.23× | Arts & Culture |
| Circular Quay | 9.94× | Travel & Leisure |
| Information sensitivity | 2.34× | Technology & Electronics |
| HomeExchange.com | 2.37× | Travel & Leisure |
| ICF International | 9.94× | Business & Career |
| Henley shirt | 1.75× | Fashion & Accessoires |
| Gender-neutral language | 1.78× | Politics & Society |
| Jaguar F-Pace | 2× | Cars & Mobility |
| Viator | 1.97× | Travel & Leisure |
| Mito HollyHock | 7.75× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.92 |
| Pet Ownership | JOY | 1.42 |
| Indulgence | JOY | 1.38 |
| Community Orientation | OPEN | 1.23 |
| Tradition | CONSERVATISM | 1.22 |
| Sports Activity | POWER | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.3% |
| Japan | 8.9% |
| China | 7.2% |
See Body piercing audiences in other countries
More Fashion & Accessoires audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Body piercing have in Germany?
Body piercing has an estimated audience of 3,467,221 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Body piercing fans?
62.1% of Body piercing fans are female, 37.9% are male, with an average age of 32.1 years.
Which brands do Body piercing fans like most?
Body piercing fans show strongest brand affinity for Loincloth (5.69×), Progressive rock (1.71×), and Škoda Kodiaq (2.25×) over the country average.
Where do Body piercing fans live in Germany?
Body piercing fans in Germany are most concentrated in Nordrhein-Westfalen (reach 795,328), Bayern (reach 590,140), and Baden-Württemberg (reach 470,905). These three regions account for the largest share of the active audience.
What other brands do Body piercing fans also like?
Beyond Body piercing itself, the audience over-indexes on Progressive rock (1.71×), Škoda Kodiaq (2.25×), Home Delivery (2.45×), and Jaumo (9.94×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Body piercing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.