Body piercing Audience in Germany

Body piercing has an estimated audience of 3,467,221 people in Germany. 62.1% are female, 37.9% are male, average age 32.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Mila Kunis, Christian Bale, Jane Fonda, Pets, TikTok.

The average Body piercing fan in Germany is 32.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Mila Kunis, Christian Bale, Jane Fonda, with strongest over-indexing on Mila Kunis (9.94× the country average). Demographically, the Body piercing audience skews more female with an average age of 32.1, and over-indexes on personality traits such as Extroversion, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Body piercing fans

Demographic split for Body piercing audience in Germany
MetricValue
Female62.1%
Male37.9%
Average age32.1
Estimated audience size3,467,221

Audience persona

The typical Body piercing fan in Germany is more female, around 32.1 years old, with strong Extroversion tendencies and a notable affinity for Mila Kunis.

Top regions in Germany

Top regions ranked by reach for Body piercing in Germany
RegionReachAffinity
Nordrhein-Westfalen795,3281.05×
Bayern590,1401.06×
Baden-Württemberg470,905
Niedersachsen350,0331.04×
Hessen258,5720.98×
Berlin220,4921.42×
Sachsen188,6451.11×
Rheinland-Pfalz174,9651.01×
Schleswig-Holstein113,5710.91×
Brandenburg95,0740.88×
Sachsen-Anhalt89,927
Thüringen87,4980.99×
Hamburg80,8141.03×
Mecklenburg-Vorpommern58,9200.89×
Saarland35,6100.84×
Bremen23,5720.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Body piercing audience
BrandAffinityCategory
Mila Kunis9.94×Movies & TV
Christian Bale9.94×Movies & TV
Jane Fonda9.94×Movies & TV
Pets1.79×Pets & Animals
TikTok1.8×Internet & Social Media
Judy Garland9.94×Movies & TV
Alicia Vikander9.94×Movies & TV
Maggie Smith9.94×Movies & TV
Gary Oldman9.94×Movies & TV
Angela Lansbury9.94×Movies & TV
Humboldt University of Berlin6.69×Business & Career
Free University of Berlin9.94×Business & Career
Tagesschau1.63×Movies & TV
Automobiles1.66×Cars & Mobility
Leggings3.49×Fashion & Accessoires
Spiegel Online1.7×News
Rose Leslie9.94×Movies & TV
Vagabond (manga)9.94×Literature
University of Hamburg9.94×Business & Career
RWTH Aachen University8.69×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Body piercing audience
TraitClusterScore
ExtroversionTHRILL1.92
Pet OwnershipJOY1.42
IndulgenceJOY1.38
Community OrientationOPEN1.23
TraditionCONSERVATISM1.22
Sports ActivityPOWER1.2

Worldwide distribution

Worldwide audience distribution share by country for Body piercing
CountryShare
United States21.3%
Japan8.9%
China7.2%

See Body piercing audiences in other countries

More Fashion & Accessoires audiences in Germany

Frequently asked questions

How many fans does Body piercing have in Germany?

Body piercing has an estimated audience of 3,467,221 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Body piercing fans?

62.1% of Body piercing fans are female, 37.9% are male, with an average age of 32.1 years.

Which brands do Body piercing fans like most?

Body piercing fans show strongest brand affinity for Mila Kunis (9.94×), Christian Bale (9.94×), and Jane Fonda (9.94×) over the country average.

Where do Body piercing fans live in Germany?

Body piercing fans in Germany are most concentrated in Nordrhein-Westfalen (reach 795,328), Bayern (reach 590,140), and Baden-Württemberg (reach 470,905). These three regions account for the largest share of the active audience.

What other brands do Body piercing fans also like?

Beyond Body piercing itself, the audience over-indexes on Christian Bale (9.94×), Jane Fonda (9.94×), Pets (1.79×), and TikTok (1.8×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Body piercing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.