Boris Pistorius Audience in Germany

Boris Pistorius logo

Boris Pistorius has an estimated audience of 1,394,276 people in Germany. 38.9% are female, 61.1% are male, average age 39.6. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Urban Outfitters, Unique Gifts, Haberler, Israel, Loincloth.

The average Boris Pistorius fan in Germany is 39.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Urban Outfitters, Unique Gifts, Haberler, with strongest over-indexing on Urban Outfitters (4.62× the country average). Demographically, the Boris Pistorius audience skews more male with an average age of 39.6, and over-indexes on personality traits such as Patriotism, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Politician

Demographics of Boris Pistorius fans

Demographic split for Boris Pistorius audience in Germany
MetricValue
Female38.9%
Male61.1%
Average age39.6
Estimated audience size1,394,276

Audience persona

The typical Boris Pistorius fan in Germany is more male, around 39.6 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.

Top regions in Germany

Top regions ranked by reach for Boris Pistorius in Germany
RegionReachAffinity
Nordrhein-Westfalen304,419
Bayern201,0500.9×
Niedersachsen171,1581.27×
Baden-Württemberg159,2410.84×
Hessen95,9810.91×
Sachsen71,5311.05×
Berlin70,2231.13×
Rheinland-Pfalz70,0441.01×
Schleswig-Holstein50,3791.01×
Brandenburg48,5231.12×
Sachsen-Anhalt35,6760.99×
Thüringen35,6391.01×
Hamburg34,1671.09×
Mecklenburg-Vorpommern28,5311.07×
Saarland14,1010.83×
Bremen9,3410.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Boris Pistorius audience
BrandAffinityCategory
Urban Outfitters4.62×Shopping
Unique Gifts1.68×Shopping
Haberler1.56×News
Israel2.2×Travel & Leisure
Loincloth3.12×Fashion & Accessoires
KLIX (AM)2.51×Music & Radio
Progressive rock1.55×Music & Radio
Birthday Gifts1.59×Kids & Family
Superformance20×Cars & Mobility
Preacher (comics)5.15×Literature
Harvey Mudd College12.56×Business & Career
TVP Info6.07×Movies & TV
Manor5.12×Shopping
Howth5.14×Travel & Leisure
Corona (band)1.53×Music & Radio
Home Delivery1.61×Food & Beverages
Slipper lobster11.21×Pets & Animals
The Journey (1959 film)7.77×Movies & TV
Esra Erol2.84×Movies & TV
Emperor Entertainment Group1.74×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Boris Pistorius audience
TraitClusterScore
PatriotismCONSERVATISM2.39
LGBTQ+ IdentityOPEN1.95
Pet OwnershipJOY1.31
Need for SecurityCONSERVATISM1.24
Sports ActivityPOWER1.1
Healthy LifestyleBALANCE1.09

Worldwide distribution

Worldwide audience distribution share by country for Boris Pistorius
CountryShare
Germany82.8%
France4.0%
Switzerland1.4%

See Boris Pistorius audiences in other countries

More Politician audiences in Germany

Frequently asked questions

How many fans does Boris Pistorius have in Germany?

Boris Pistorius has an estimated audience of 1,394,276 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Boris Pistorius fans?

38.9% of Boris Pistorius fans are female, 61.1% are male, with an average age of 39.6 years.

Which brands do Boris Pistorius fans like most?

Boris Pistorius fans show strongest brand affinity for Urban Outfitters (4.62×), Unique Gifts (1.68×), and Haberler (1.56×) over the country average.

Where do Boris Pistorius fans live in Germany?

Boris Pistorius fans in Germany are most concentrated in Nordrhein-Westfalen (reach 304,419), Bayern (reach 201,050), and Niedersachsen (reach 171,158). These three regions account for the largest share of the active audience.

What other brands do Boris Pistorius fans also like?

Beyond Boris Pistorius itself, the audience over-indexes on Unique Gifts (1.68×), Haberler (1.56×), Israel (2.2×), and Loincloth (3.12×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Boris Pistorius. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.