Bridesmaid Audience in Germany

Bridesmaid logo

Bridesmaid has an estimated audience of 2,858,119 people in Germany. 74.0% are female, 26.0% are male, average age 35.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Cachorro, Gil Ofarim, Home Office, Product design, Bank account.

The average Bridesmaid fan in Germany is 35.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Cachorro, Gil Ofarim, Home Office, with strongest over-indexing on Cachorro (13.78× the country average). Demographically, the Bridesmaid audience skews more female with an average age of 35.1, and over-indexes on personality traits such as Luxury Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Kids & Family · Type: Topic

Demographics of Bridesmaid fans

Demographic split for Bridesmaid audience in Germany
MetricValue
Female74.0%
Male26.0%
Average age35.1
Estimated audience size2,858,119

Audience persona

The typical Bridesmaid fan in Germany is more female, around 35.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Cachorro.

Top regions in Germany

Top regions ranked by reach for Bridesmaid in Germany
RegionReachAffinity
Nordrhein-Westfalen740,3421.18×
Bayern528,2301.15×
Baden-Württemberg447,7401.15×
Hessen287,9811.32×
Niedersachsen275,5820.99×
Berlin218,5741.71×
Rheinland-Pfalz150,3861.05×
Sachsen103,1580.74×
Schleswig-Holstein95,8950.93×
Hamburg91,0661.41×
Brandenburg65,0820.73×
Sachsen-Anhalt48,8780.66×
Thüringen42,2940.58×
Mecklenburg-Vorpommern31,2830.57×
Saarland27,4870.78×
Bremen25,2021.03×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bridesmaid audience
BrandAffinityCategory
Cachorro13.78×Pets & Animals
Gil Ofarim2.45×Music & Radio
Home Office1.6×Business & Career
Product design1.67×Business & Career
Bank account2.47×Business & Career
Information sensitivity3.87×Technology & Electronics
Ipekyol2.81×Shopping
Jaguar F-Pace4.14×Cars & Mobility
Headhunters (film)3.04×Movies & TV
Nurse education1.58×Kids & Family
San Gil2.54×Travel & Leisure
Ireen Sheer1.7×Music & Radio
Home Delivery1.58×Food & Beverages
Figure painting (hobby)2.24×Arts & Culture
Picnic1.94×Kids & Family
Homesteading3.29×Home & Garden
Janitor3.02×Home & Garden
Liberace2.84×Music & Radio
Christmas Gifts2.33×Kids & Family
Krasnodar3.63×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bridesmaid audience
TraitClusterScore
Luxury OrientationPREMIUM1.73
Design AffinityPREMIUM1.6
DIY MentalityTHRILL1.59
IndividualismJOY1.56
SustainabilityBALANCE1.55
CreativityOPEN1.49

Worldwide distribution

Worldwide audience distribution share by country for Bridesmaid
CountryShare
United States18.1%
India10.6%
Japan10.1%

See Bridesmaid audiences in other countries

More Kids & Family audiences in Germany

Frequently asked questions

How many fans does Bridesmaid have in Germany?

Bridesmaid has an estimated audience of 2,858,119 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Bridesmaid fans?

74.0% of Bridesmaid fans are female, 26.0% are male, with an average age of 35.1 years.

Which brands do Bridesmaid fans like most?

Bridesmaid fans show strongest brand affinity for Cachorro (13.78×), Gil Ofarim (2.45×), and Home Office (1.6×) over the country average.

Where do Bridesmaid fans live in Germany?

Bridesmaid fans in Germany are most concentrated in Nordrhein-Westfalen (reach 740,342), Bayern (reach 528,230), and Baden-Württemberg (reach 447,740). These three regions account for the largest share of the active audience.

What other brands do Bridesmaid fans also like?

Beyond Bridesmaid itself, the audience over-indexes on Gil Ofarim (2.45×), Home Office (1.6×), Product design (1.67×), and Bank account (2.47×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bridesmaid. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.