Wedding Planners Audience in Germany

Wedding Planners logo

Wedding Planners has an estimated audience of 2,493,766 people in Germany. 67.3% are female, 32.7% are male, average age 35.3. Top regions: Thüringen, Nordrhein-Westfalen, Bayern. Top brand affinities: Wedding planning, Wedding Dress Factory Outlet, Bridesmaid, Wedding reception, Marriage proposal.

The average Wedding Planners fan in Germany is 35.3 years old, more female, and lives primarily in Thüringen. The audience is concentrated in Thüringen, Nordrhein-Westfalen, Bayern. Top brand affinities include Wedding planning, Wedding Dress Factory Outlet, Bridesmaid, with strongest over-indexing on Wedding planning (19.11× the country average). Demographically, the Wedding Planners audience skews more female with an average age of 35.3, and over-indexes on personality traits such as Individualism, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Kids & Family · Type: Topic · Subtype: TV series

Demographics of Wedding Planners fans

Demographic split for Wedding Planners audience in Germany
MetricValue
Female67.3%
Male32.7%
Average age35.3
Estimated audience size2,493,766

Audience persona

The typical Wedding Planners fan in Germany is more female, around 35.3 years old, with strong Individualism tendencies and a notable affinity for Wedding planning.

Top regions in Germany

Top regions ranked by reach for Wedding Planners in Germany
RegionReachAffinity
Thüringen333,9865.26×
Nordrhein-Westfalen178,1670.33×
Bayern154,8140.39×
Hessen137,4760.72×
Baden-Württemberg111,8660.33×
Rheinland-Pfalz96,4250.77×
Berlin91,9710.82×
Sachsen-Anhalt85,3661.32×
Brandenburg84,0241.09×
Niedersachsen81,8600.34×
Sachsen79,4490.65×
Schleswig-Holstein67,0760.75×
Saarland59,2321.93×
Hamburg50,3520.89×
Mecklenburg-Vorpommern44,6700.94×
Bremen43,5782.04×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Wedding Planners audience
BrandAffinityCategory
Wedding planning19.11×Kids & Family
Wedding Dress Factory Outlet44.29×Shopping
Bridesmaid15.16×Kids & Family
Wedding reception11.86×Kids & Family
Marriage proposal10.18×Kids & Family
Wedding videography11.79×Kids & Family
Wedding invitation10.85×Home & Garden
Bride and Groom9.33×Home & Garden
Wedding cake8.17×Food & Beverages
Bridal registry10.95×Kids & Family
Groom9.65×Kids & Family
Brides (magazine)14.28×Fashion & Accessoires
Toddler4.02×Kids & Family
Wedding & event planning14.06×Kids & Family
Sports1.9×Sports
Flower bouquet4.24×Home & Garden
Sari8.36×Fashion & Accessoires
Party dress5.21×Fashion & Accessoires
Baby food3.6×Kids & Family
Wedding dress5.2×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Wedding Planners audience
TraitClusterScore
IndividualismJOY2.19
Design AffinityPREMIUM1.69
SustainabilityBALANCE1.64
DIY MentalityTHRILL1.62
Sports ActivityPOWER1.62
Luxury OrientationPREMIUM1.6

Worldwide distribution

Worldwide audience distribution share by country for Wedding Planners
CountryShare
Japan17.3%
United States12.0%
China10.8%

See Wedding Planners audiences in other countries

More TV series audiences in Germany

Frequently asked questions

How many fans does Wedding Planners have in Germany?

Wedding Planners has an estimated audience of 2,493,766 people in Germany, concentrated in Thüringen and Nordrhein-Westfalen.

What is the gender split and age of Wedding Planners fans?

67.3% of Wedding Planners fans are female, 32.7% are male, with an average age of 35.3 years.

Which brands do Wedding Planners fans like most?

Wedding Planners fans show strongest brand affinity for Wedding planning (19.11×), Wedding Dress Factory Outlet (44.29×), and Bridesmaid (15.16×) over the country average.

Where do Wedding Planners fans live in Germany?

Wedding Planners fans in Germany are most concentrated in Thüringen (reach 333,986), Nordrhein-Westfalen (reach 178,167), and Bayern (reach 154,814). These three regions account for the largest share of the active audience.

What other brands do Wedding Planners fans also like?

Beyond Wedding Planners itself, the audience over-indexes on Wedding Dress Factory Outlet (44.29×), Bridesmaid (15.16×), Wedding reception (11.86×), and Marriage proposal (10.18×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Wedding Planners. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.