A data profile of the people who buy, follow and care about Wedding Planners in India — modelled from more than twelve digital signal sources. Wedding Planners has an estimated audience of 7,653,888 people in India.
The average Wedding Planners fan in India is 30.5 years old, more female, and lives primarily in Maharashtra.
The audience is concentrated in Maharashtra, Uttar Pradesh, Gujarat.
Top brand affinities include Bridesmaid, Bride and Groom, Wedding ring, with strongest over-indexing on Bridesmaid (4.81× the country average).
Demographically, the Wedding Planners audience skews more female with an average age of 30.5, and over-indexes on personality traits such as Design Affinity, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.
The typical Wedding Planners fan in India is more female, around 30.5 years old, with strong Design Affinity tendencies and a notable affinity for Bridesmaid.
The key figures that characterise the Wedding Planners profile in India.
61.6% are female, 38.4% are male, average age 30.5.
| Metric | Value |
|---|---|
| Female | 61.6% |
| Male | 38.4% |
| Average age | 30.5 |
| Estimated audience size | 7,653,888 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 35% | |
| 20-29 | 36% | |
| 30-39 | 15% | |
| 40-49 | 9% | |
| 50+ | 5% |
of the worldwide Wedding Planners audience comes from India.
| Country | Share |
|---|---|
| Japan | 17.3% |
| United States | 12.0% |
| China | 10.8% |
Where the Wedding Planners audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Punjab (region) | ~200K | 1.78× | |
| 02 | Maharashtra | ~600K | 1.54× | |
| 03 | Haryana | ~100K | 1.45× | |
| 04 | Gujarat | ~300K | 1.37× | |
| 05 | Goa | ~10K | 1.28× | |
| 06 | Rajasthan | ~200K | 1.25× | |
| 07 | Kerala | ~100K | 1.23× | |
| 08 | Telangana | ~100K | 1.22× | |
| 09 | Karnataka | ~200K | 1.20× | |
| 10 | Tamil Nadu | ~200K | 1.19× | |
| 11 | Madhya Pradesh | ~200K | 1.16× | |
| 12 | Uttar Pradesh | ~400K | 1.14× | |
| 13 | Andhra Pradesh | ~100K | 1.05× | |
| 14 | Nagaland | ~5K | 1.02× | |
| 15 | Manipur | ~9K | 0.99× | |
| 16 | Sikkim | ~3K | 0.97× | |
| 17 | Mizoram | ~5K | 0.96× | |
| 18 | Arunachal Pradesh | ~4K | 0.93× | |
| 19 | Chhattisgarh | ~50K | 0.92× | |
| 20 | Meghalaya | ~7K | 0.92× | |
| 21 | Uttarakhand | ~30K | 0.91× | |
| 22 | Jharkhand | ~60K | 0.85× | |
| 23 | Tripura | ~9K | 0.84× | |
| 24 | West Bengal | ~200K | 0.82× | |
| 25 | Himachal Pradesh | ~20K | 0.82× | |
| 26 | Bihar | ~100K | 0.75× | |
| 27 | Assam | ~60K | 0.72× | |
| 28 | Odisha | ~60K | 0.69× | |
| 29 | Jammu and Kashmir | ~20K | 0.69× |
The strongest cross-interests of the Wedding Planners audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Makeup Lessons | Beauty & Wellness | 5.74× | ||
| 02 | Bride and Groom | Home & Garden | 4.91× | ||
| 03 | Bridesmaid | Kids & Family | 4.81× | ||
| 04 | Wedding ring | Fashion & Accessoires | 4.58× | ||
| 05 | Engagement ring | Fashion & Accessoires | 4.43× | ||
| 06 | Makeup Tutorials | Beauty & Wellness | 4.22× | ||
| 07 | Engagement | Kids & Family | 3.70× | ||
| 08 | Wedding videography | Kids & Family | 3.66× | ||
| 09 | Ring (jewellery) | Fashion & Accessoires | 3.57× | ||
| 10 | Party dress | Fashion & Accessoires | 3.03× | ||
| 11 | Wedding invitation | Home & Garden | 2.68× | ||
| 12 | Jewelry design | Fashion & Accessoires | 2.67× | ||
| 13 | Designer clothing | Fashion & Accessoires | 2.57× | ||
| 14 | Handmade jewelry | Fashion & Accessoires | 2.44× | ||
| 15 | Bride | Kids & Family | 2.39× | ||
| 16 | Shalwar kameez | Fashion & Accessoires | 2.22× | ||
| 17 | Earring | Fashion & Accessoires | 2.12× | ||
| 18 | Sex and the City | Movies & TV | 2.02× | ||
| 19 | Weddings | Kids & Family | 1.61× | ||
| 20 | Sari | Fashion & Accessoires | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.49× | |
| Tradition | CONSERVATISM | 1.20× | |
| Creativity | OPEN | 1.13× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.47× | |
| Need for Security | CONSERVATISM | 0.52× | |
| Risk Appetite | THRILL | 0.64× |
Wedding Planners has an estimated audience of 7,653,888 people in India, concentrated in Maharashtra and Uttar Pradesh.
61.6% of Wedding Planners fans are female, 38.4% are male, with an average age of 30.5 years.
Wedding Planners fans show strongest brand affinity for Bridesmaid (4.81×), Bride and Groom (4.91×), and Wedding ring (4.58×) over the country average.
Wedding Planners fans in India are most concentrated in Maharashtra (reach ~600K), Uttar Pradesh (reach ~400K), and Gujarat (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Wedding Planners itself, the audience over-indexes on Bride and Groom (4.91×), Wedding ring (4.58×), Engagement ring (4.43×), and Sex and the City (2.02×) compared to the India average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Wedding Planners. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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