Wedding Planners Audience in United States

Wedding Planners logo

Wedding Planners has an estimated audience of 9,257,286 people in United States. 75.2% are female, 24.8% are male, average age 34.2. Top regions: California, Texas, Florida. Top brand affinities: Wedding videography, Bride and Groom, Wedding invitation, The Knot, Wedding cake.

The average Wedding Planners fan in United States is 34.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Wedding videography, Bride and Groom, Wedding invitation, with strongest over-indexing on Wedding videography (10.45× the country average). Demographically, the Wedding Planners audience skews more female with an average age of 34.2, and over-indexes on personality traits such as Design Affinity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Kids & Family · Type: Topic · Subtype: TV series

Demographics of Wedding Planners fans

Demographic split for Wedding Planners audience in United States
MetricValue
Female75.2%
Male24.8%
Average age34.2
Estimated audience size9,257,286

Audience persona

The typical Wedding Planners fan in United States is more female, around 34.2 years old, with strong Design Affinity tendencies and a notable affinity for Wedding videography.

Top regions in United States

Top regions ranked by reach for Wedding Planners in United States
RegionReachAffinity
California1,002,0840.98×
Texas800,9411.01×
Florida686,4801.1×
New York558,4241.08×
Georgia352,2671.24×
North Carolina347,0141.25×
Illinois324,5841.05×
Tennessee319,4811.72×
Pennsylvania269,1590.86×
Ohio265,9540.93×
Virginia255,9981.14×
South Carolina225,9261.62×
Michigan223,0930.92×
New Jersey222,3350.94×
Indiana218,6691.29×
Washington201,9391.09×
Arizona193,1031.02×
Colorado161,1001.1×
Massachusetts160,7660.88×
Alabama153,4391.19×
Maryland143,2760.9×
Missouri139,7710.94×
Wisconsin126,9940.91×
Louisiana124,0541.04×
Oregon118,3901.12×
Oklahoma112,9161.1×
Kentucky111,1260.96×
Utah97,8631.18×
Minnesota96,7430.73×
Kansas91,8161.26×
Arkansas78,1061.02×
Mississippi76,4511×
Nevada73,2150.82×
Iowa70,5620.93×
Connecticut67,3700.73×
Idaho61,1971.32×
New Hampshire41,6031.14×
New Mexico40,5250.87×
Nebraska38,1920.82×
Hawaii37,5810.94×
West Virginia28,4010.66×
Maine21,3290.64×
Washington, District of Columbia21,1050.76×
Alaska20,4691.03×
Rhode Island18,8310.64×
Montana17,8440.69×
Vermont17,2861.06×
Wyoming16,5931.21×
South Dakota16,2580.76×
North Dakota15,8300.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Wedding Planners audience
BrandAffinityCategory
Wedding videography10.45×Kids & Family
Bride and Groom9.08×Home & Garden
Wedding invitation8.99×Home & Garden
The Knot8.59×Kids & Family
Wedding cake6.73×Food & Beverages
Bridesmaid5.23×Kids & Family
Marriage proposal5.24×Kids & Family
Gown3.82×Fashion & Accessoires
Hair Extensions3.73×Beauty & Wellness
Weddings2.44×Kids & Family
Macy's2.43×Shopping
Flower bouquet5.52×Home & Garden
Anthropologie3.81×Shopping
Euphoria1.66×Movies & TV
Wedding photography4.54×Technology & Electronics
Event management4.3×Business & Career
Designer clothing3.98×Fashion & Accessoires
Flower garden4.63×Home & Garden
Videography4.2×Internet & Social Media
Marshalls2.48×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Wedding Planners audience
TraitClusterScore
Design AffinityPREMIUM2.53
Luxury OrientationPREMIUM2.09
DIY MentalityTHRILL1.86
LGBTQ+ IdentityOPEN1.74
SustainabilityBALANCE1.63
Sports ActivityPOWER1.63

Worldwide distribution

Worldwide audience distribution share by country for Wedding Planners
CountryShare
Japan17.3%
United States12.0%
China10.8%

See Wedding Planners audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does Wedding Planners have in United States?

Wedding Planners has an estimated audience of 9,257,286 people in United States, concentrated in California and Texas.

What is the gender split and age of Wedding Planners fans?

75.2% of Wedding Planners fans are female, 24.8% are male, with an average age of 34.2 years.

Which brands do Wedding Planners fans like most?

Wedding Planners fans show strongest brand affinity for Wedding videography (10.45×), Bride and Groom (9.08×), and Wedding invitation (8.99×) over the country average.

Where do Wedding Planners fans live in United States?

Wedding Planners fans in United States are most concentrated in California (reach 1,002,084), Texas (reach 800,941), and Florida (reach 686,480). These three regions account for the largest share of the active audience.

What other brands do Wedding Planners fans also like?

Beyond Wedding Planners itself, the audience over-indexes on Bride and Groom (9.08×), Wedding invitation (8.99×), The Knot (8.59×), and Wedding cake (6.73×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Wedding Planners. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.