Flower bouquet Audience in United States

Flower bouquet logo

Flower bouquet has an estimated audience of 12,046,395 people in United States. 74.1% are female, 25.9% are male, average age 38.9. Top regions: California, Texas, Florida. Top brand affinities: Yahoo!奇摩名人娛樂, Home decorating ideas, Hobby Lobby, Home Design, Unique Gifts.

The average Flower bouquet fan in United States is 38.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Yahoo!奇摩名人娛樂, Home decorating ideas, Hobby Lobby, with strongest over-indexing on Yahoo!奇摩名人娛樂 (2.26× the country average). Demographically, the Flower bouquet audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Design Affinity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Flower bouquet fans

Demographic split for Flower bouquet audience in United States
MetricValue
Female74.1%
Male25.9%
Average age38.9
Estimated audience size12,046,395

Audience persona

The typical Flower bouquet fan in United States is more female, around 38.9 years old, with strong Design Affinity tendencies and a notable affinity for Yahoo!奇摩名人娛樂.

Top regions in United States

Top regions ranked by reach for Flower bouquet in United States
RegionReachAffinity
California1,937,0221.46×
Texas1,605,3041.55×
Florida861,3071.06×
New York717,6881.07×
Georgia500,8531.35×
Illinois495,9251.24×
Pennsylvania446,6771.1×
North Carolina423,0911.17×
Ohio377,1741.02×
New Jersey339,5231.11×
Michigan337,3391.07×
Virginia316,0951.08×
Arizona261,3201.06×
Washington260,2631.08×
Tennessee239,0200.99×
Indiana225,9151.03×
Maryland215,6111.04×
Massachusetts213,2930.9×
South Carolina194,8551.08×
Missouri190,0300.98×
Louisiana189,9101.22×
Wisconsin187,7091.04×
Minnesota182,4831.06×
Alabama171,9421.02×
Colorado170,7920.9×
Kentucky142,9160.95×
Oklahoma142,0761.06×
Oregon124,5800.9×
Utah119,5101.11×
Connecticut119,3030.99×
Nevada117,5581.01×
Mississippi114,4441.15×
Arkansas111,8001.13×
Kansas100,6271.06×
Iowa91,7050.92×
Nebraska63,9101.06×
Hawaii57,9261.12×
New Mexico57,3110.95×
Idaho55,1250.91×
West Virginia41,7860.74×
New Hampshire33,3900.7×
Delaware33,372
Rhode Island31,4200.82×
Maine29,3930.68×
Washington, District of Columbia28,4660.79×
South Dakota23,5590.85×
North Dakota21,6910.88×
Montana21,3710.64×
Alaska18,1000.7×
Vermont13,1160.62×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Flower bouquet audience
BrandAffinityCategory
Yahoo!奇摩名人娛樂2.26×Internet & Social Media
Home decorating ideas2.73×Home & Garden
Hobby Lobby1.59×Home & Garden
Home Design2.42×Home & Garden
Unique Gifts3.4×Shopping
Wedding cake3.22×Food & Beverages
Health And Beauty2.51×Beauty & Wellness
Bonsai3.62×Home & Garden
Healthy habits2.07×Health
Decoration3.8×Home & Garden
Diaper bag2.47×Kids & Family
Bath and Bodyworks2.51×Shopping
Makeup Tutorials2.49×Beauty & Wellness
Birthday Gifts4.23×Kids & Family
Wedding planning3.63×Kids & Family
Wedding Planners3.68×Kids & Family
Boho-chic2.37×Fashion & Accessoires
Yahoo!ショッピング1.59×
Bride and Groom3.35×Home & Garden
Gift shop2.42×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Flower bouquet audience
TraitClusterScore
Design AffinityPREMIUM2.21
Luxury OrientationPREMIUM1.72
DIY MentalityTHRILL1.71
SustainabilityBALANCE1.65
Urban LifestyleOPEN1.63
CreativityOPEN1.52

Worldwide distribution

Worldwide audience distribution share by country for Flower bouquet
CountryShare
Japan14.2%
United States11.1%
China10.7%

See Flower bouquet audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Flower bouquet have in United States?

Flower bouquet has an estimated audience of 12,046,395 people in United States, concentrated in California and Texas.

What is the gender split and age of Flower bouquet fans?

74.1% of Flower bouquet fans are female, 25.9% are male, with an average age of 38.9 years.

Which brands do Flower bouquet fans like most?

Flower bouquet fans show strongest brand affinity for Yahoo!奇摩名人娛樂 (2.26×), Home decorating ideas (2.73×), and Hobby Lobby (1.59×) over the country average.

Where do Flower bouquet fans live in United States?

Flower bouquet fans in United States are most concentrated in California (reach 1,937,022), Texas (reach 1,605,304), and Florida (reach 861,307). These three regions account for the largest share of the active audience.

What other brands do Flower bouquet fans also like?

Beyond Flower bouquet itself, the audience over-indexes on Home decorating ideas (2.73×), Hobby Lobby (1.59×), Home Design (2.42×), and Unique Gifts (3.4×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Flower bouquet. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.