Event management Audience in United States

Event management logo

Event management has an estimated audience of 18,632,614 people in United States. 64.0% are female, 36.0% are male, average age 38.9. Top regions: California, Texas, New York. Top brand affinities: Goop, Governor of Michigan, Wok, Grinch, Vocal harmony.

The average Event management fan in United States is 38.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Goop, Governor of Michigan, Wok, with strongest over-indexing on Goop (14.28× the country average). Demographically, the Event management audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Design Affinity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Event management fans

Demographic split for Event management audience in United States
MetricValue
Female64.0%
Male36.0%
Average age38.9
Estimated audience size18,632,614

Audience persona

The typical Event management fan in United States is more female, around 38.9 years old, with strong Design Affinity tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Event management in United States
RegionReachAffinity
California2,326,9301.14×
Texas1,609,440
New York1,367,2881.31×
Florida1,366,8581.08×
Georgia804,7571.4×
North Carolina600,3301.07×
Illinois590,3950.95×
Virginia563,9641.24×
Tennessee505,5121.35×
Pennsylvania500,1960.8×
Oklahoma498,7662.41×
New Jersey498,1731.05×
Massachusetts440,5911.2×
Michigan377,1550.77×
Ohio355,1840.62×
Maryland343,6591.07×
Washington318,7740.85×
Arizona302,0050.79×
Missouri284,7740.95×
South Carolina278,8300.99×
Alabama273,9821.05×
Indiana268,4770.79×
Hawaii234,9782.93×
Colorado229,5830.78×
Mississippi222,0911.45×
Connecticut186,723
Kentucky186,3130.8×
Louisiana178,8380.74×
Nevada166,0560.92×
Oregon161,2030.75×
Minnesota159,7330.6×
Wisconsin155,3340.55×
Utah149,3770.9×
Arkansas137,7390.9×
Iowa133,4710.87×
Washington, District of Columbia115,6812.07×
Kansas102,2490.7×
Idaho63,8910.68×
Nebraska58,6140.63×
Rhode Island55,0480.93×
New Mexico47,2020.51×
New Hampshire45,6060.62×
Vermont43,3141.32×
West Virginia41,5120.48×
Alaska41,4261.04×
South Dakota38,6150.9×
Montana36,1130.7×
Maine35,7590.54×
North Dakota34,7060.91×
Delaware34,5080.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Event management audience
BrandAffinityCategory
Goop14.28×Internet & Social Media
Governor of Michigan17.7×Politics & Society
Wok12.41×Food & Beverages
Grinch7.31×Movies & TV
Vocal harmony8.22×Music & Radio
Google Home10.36×Technology & Electronics
Hibachi12.07×Food & Beverages
headspace14.11×Health
Grace Slick12.7×Music & Radio
Fairy godmother9.76×Literature
Cherish (group)14.11×Music & Radio
El Paso County, Colorado16.17×Travel & Leisure
Hipster11.89×Politics & Society
Bank account3.02×Business & Career
TV Fanatic12.24×Movies & TV
Historic site4.78×Arts & Culture
No Escape (1994 film)12.43×Movies & TV
Guitarist (magazine)12.12×Music & Radio
Pro-Ject4.27×Music & Radio
JDSU3.11×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Event management audience
TraitClusterScore
Design AffinityPREMIUM1.69
IndulgenceJOY1.48
Price SensitivityPREMIUM1.43
Luxury OrientationPREMIUM1.42
SustainabilityBALANCE1.39
TravellingTHRILL1.39

Worldwide distribution

Worldwide audience distribution share by country for Event management
CountryShare
United States15.3%
Japan8.4%
China7.2%

See Event management audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Event management have in United States?

Event management has an estimated audience of 18,632,614 people in United States, concentrated in California and Texas.

What is the gender split and age of Event management fans?

64.0% of Event management fans are female, 36.0% are male, with an average age of 38.9 years.

Which brands do Event management fans like most?

Event management fans show strongest brand affinity for Goop (14.28×), Governor of Michigan (17.7×), and Wok (12.41×) over the country average.

Where do Event management fans live in United States?

Event management fans in United States are most concentrated in California (reach 2,326,930), Texas (reach 1,609,440), and New York (reach 1,367,288). These three regions account for the largest share of the active audience.

What other brands do Event management fans also like?

Beyond Event management itself, the audience over-indexes on Governor of Michigan (17.7×), Wok (12.41×), Grinch (7.31×), and Vocal harmony (8.22×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Event management. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.