Wedding planner Audience in United States

Wedding planner logo

Wedding planner has an estimated audience of 11,153,288 people in United States. 83.9% are female, 16.1% are male, average age 33.6. Top regions: Texas, California, New York. Top brand affinities: Wedding cake, Self care, Bride, Groom, Wedding dress.

The average Wedding planner fan in United States is 33.6 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Wedding cake, Self care, Bride, with strongest over-indexing on Wedding cake (6.39× the country average). Demographically, the Wedding planner audience skews more female with an average age of 33.6, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Kids & Family · Type: Topic

Demographics of Wedding planner fans

Demographic split for Wedding planner audience in United States
MetricValue
Female83.9%
Male16.1%
Average age33.6
Estimated audience size11,153,288

Audience persona

The typical Wedding planner fan in United States is more female, around 33.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Wedding cake.

Top regions in United States

Top regions ranked by reach for Wedding planner in United States
RegionReachAffinity
Texas1,332,9871.39×
California1,120,1220.91×
New York835,4361.34×
Florida790,5261.05×
Illinois490,2801.32×
Ohio421,9681.23×
Pennsylvania361,4160.96×
North Carolina353,2111.05×
Georgia338,4220.98×
Michigan301,0741.03×
New Jersey278,3430.98×
Virginia259,9110.96×
Tennessee235,5141.05×
Arizona232,4911.02×
Missouri210,8841.17×
Indiana204,1971×
South Carolina198,0911.18×
Washington194,1030.87×
Massachusetts192,6950.88×
Kentucky179,7531.29×
Colorado173,6770.99×
Louisiana168,2091.17×
Maryland166,8480.87×
Minnesota153,9280.96×
Wisconsin153,8850.92×
Alabama146,2960.94×
Oklahoma135,1131.09×
Connecticut134,7821.2×
Oregon125,9650.99×
Iowa104,8561.14×
Mississippi104,3401.14×
Utah87,8950.88×
Arkansas86,6960.94×
Kansas84,1970.96×
Nevada84,0650.78×
Idaho59,0221.06×
West Virginia55,1811.06×
Nebraska53,9640.96×
New Mexico45,0450.81×
New Hampshire41,3320.94×
Rhode Island32,1740.91×
Maine30,7740.77×
South Dakota30,2891.17×
Hawaii28,3510.59×
Delaware26,7330.87×
Washington, District of Columbia26,6880.8×
Montana26,1530.85×
North Dakota24,5901.07×
Alaska22,4650.94×
Vermont15,7850.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Wedding planner audience
BrandAffinityCategory
Wedding cake6.39×Food & Beverages
Self care2.92×Health
Bride3.67×Kids & Family
Groom5.56×Kids & Family
Wedding dress4.2×Fashion & Accessoires
Wedding videography5.47×Kids & Family
Wedding reception4.12×Kids & Family
Event management3.95×Business & Career
Wedding Planners5.6×Kids & Family
Marriage proposal4.31×Kids & Family
Bride and Groom5.09×Home & Garden
Macy's2.09×Shopping
Curly Hair3.03×Beauty & Wellness
Old Navy1.93×Fashion & Accessoires
Natural skin care3×Beauty & Wellness
Hair Extensions2.8×Beauty & Wellness
Gift shop3.22×Home & Garden
Health And Beauty2.92×Beauty & Wellness
Handmade Crafts3.48×Kids & Family
Infant clothing2.6×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Wedding planner audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.77
Luxury OrientationPREMIUM1.67
Design AffinityPREMIUM1.66
SustainabilityBALANCE1.36
IndulgenceJOY1.34
Pet OwnershipJOY1.31

Worldwide distribution

Worldwide audience distribution share by country for Wedding planner
CountryShare
United States15.3%
Japan7.9%
China7.1%

See Wedding planner audiences in other countries

More Kids & Family audiences in United States

Frequently asked questions

How many fans does Wedding planner have in United States?

Wedding planner has an estimated audience of 11,153,288 people in United States, concentrated in Texas and California.

What is the gender split and age of Wedding planner fans?

83.9% of Wedding planner fans are female, 16.1% are male, with an average age of 33.6 years.

Which brands do Wedding planner fans like most?

Wedding planner fans show strongest brand affinity for Wedding cake (6.39×), Self care (2.92×), and Bride (3.67×) over the country average.

Where do Wedding planner fans live in United States?

Wedding planner fans in United States are most concentrated in Texas (reach 1,332,987), California (reach 1,120,122), and New York (reach 835,436). These three regions account for the largest share of the active audience.

What other brands do Wedding planner fans also like?

Beyond Wedding planner itself, the audience over-indexes on Self care (2.92×), Bride (3.67×), Groom (5.56×), and Wedding dress (4.2×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Wedding planner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.