Rascasse Audience Intelligence

Wedding reception Audience in United States

A data profile of the people who buy, follow and care about Wedding reception in United States — modelled from more than twelve digital signal sources. Wedding reception has an estimated audience of 17,911,988 people in United States.

#1301among Topic in United States#66in Kids & Family

The average Wedding reception fan in United States is 38.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include BB cream, Designer clothing, Planet Fitness, with strongest over-indexing on BB cream (8.64× the country average).

Demographically, the Wedding reception audience skews more female with an average age of 38.3, and over-indexes on personality traits such as Indulgence, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Wedding reception fan in United States is more female, around 38.3 years old, with strong Indulgence tendencies and a notable affinity for BB cream.

Category: Kids & Family · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Wedding reception profile in United States.

Audience size
17.9M
in United States
Gender
74.1%♀
25.9% male
Age
38.3
average years
Country rank
#1893
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Wedding reception fans

74.1% are female, 25.9% are male, average age 38.3.

Fig. 02

Gender split

74.1%
Female
25.9%
Male
Demographic split for Wedding reception audience in United States
MetricValue
Female74.1%
Male25.9%
Average age38.3
Estimated audience size17,911,988
Fig. 03

Age distribution

Ø 38.3
average years
Age distribution of the Wedding reception audience in United States
Age bracketShare%
16-1923%
20-2921%
30-3917%
40-4918%
50+21%
Fig. 04

Worldwide distribution

17.2%

of the worldwide Wedding reception audience comes from United States.

Worldwide audience distribution share by country for Wedding reception
CountryShare
Japan17.9%
United States17.2%
India11.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Wedding reception audience in United States is strongest.

Fig. 05

Top regions by affinity

Wedding reception fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~100K1.34×
02Utah~200K1.22×
03Louisiana~300K1.21×
04Michigan~500K1.17×
05South Carolina~300K1.17×
06Mississippi~200K1.17×
07Wisconsin~300K1.13×
08Pennsylvania~700K1.11×
09Missouri~300K1.11×
10Alabama~300K1.08×
11Ohio~600K1.07×
12Maryland~300K1.07×
13Kansas~200K1.07×
14Nebraska~100K1.07×
15Indiana~300K1.06×
16Minnesota~300K1.06×
17Arkansas~200K1.06×
18Iowa~200K1.06×
19North Dakota~40K1.05×
20Illinois~600K1.04×
21Georgia~600K1.04×
22Nevada~200K1.04×
23Arizona~400K1.03×
24Texas~1.5M1.02×
25Kentucky~200K1.02×
26North Carolina~500K1.01×
27New Jersey~500K1.01×
28Delaware~50K1.01×
29California~2M1.00×
30Rhode Island~60K1.00×
31Virginia~400K0.99×
32Alaska~40K0.99×
33Oklahoma~200K0.98×
34South Dakota~40K0.98×
35Idaho~90K0.97×
36Washington~300K0.95×
37Tennessee~300K0.95×
38West Virginia~80K0.95×
39Florida~1M0.94×
40New York~900K0.91×
41Massachusetts~300K0.91×
42Connecticut~200K0.91×
43New Hampshire~60K0.90×
44Maine~60K0.88×
45Montana~40K0.88×
46Oregon~200K0.87×
47New Mexico~80K0.86×
48Vermont~30K0.85×
49Colorado~200K0.81×
50Washington, District of Columbia~40K0.81×
Fig. 06

Affinity by region

Affinity by region — Wedding reception, United States
0.81×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Wedding reception audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Wedding reception audience
#·InterestCategoryAffinity×
01Acne StudiosFashion & Accessoires9.28×
02BB creamBeauty & Wellness8.64×
03HoneymoonKids & Family8.31×
04Bobbi BrownBeauty & Wellness7.90×
05PandoraFashion & Accessoires5.51×
06Formal wearFashion & Accessoires4.53×
07Designer clothingFashion & Accessoires4.29×
08Wedding plannerKids & Family4.12×
09Tory BurchFashion & Accessoires3.99×
10Diaper bagKids & Family3.58×
11Wedding ringFashion & Accessoires3.11×
12NordstromShopping2.41×
13Discount storesShopping2.36×
14Planet FitnessSports2.33×
15IKEAHome & Garden2.12×
16HandbagsFashion & Accessoires2.05×
17PinterestInternet & Social Media1.58×
18Luxury goodsFashion & Accessoires1.56×
19FurnitureHome & Garden1.56×
20TikTokInternet & Social Media1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Wedding reception audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Wedding reception audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.63×
Pet OwnershipJOY2.42×
Luxury OrientationPREMIUM2.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Wedding reception audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.78×
Need for SecurityCONSERVATISM0.83×
IndividualismJOY0.98×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Wedding reception have in United States?

Wedding reception has an estimated audience of 17,911,988 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Wedding reception fans?

74.1% of Wedding reception fans are female, 25.9% are male, with an average age of 38.3 years.

03

Which brands do Wedding reception fans like most?

Wedding reception fans show strongest brand affinity for BB cream (8.64×), Designer clothing (4.29×), and Planet Fitness (2.33×) over the country average.

04

Where do Wedding reception fans live in United States?

Wedding reception fans in United States are most concentrated in California (reach ~2M), Texas (reach ~1.5M), and Florida (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Wedding reception fans also like?

Beyond Wedding reception itself, the audience over-indexes on Designer clothing (4.29×), Planet Fitness (2.33×), Nordstrom (2.41×), and Acne Studios (9.28×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Kids & Family audiences in United States

See Wedding reception audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Wedding reception. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →