CD Baby Audience in Germany

CD Baby has an estimated audience of 289,165 people in Germany. 55.4% are female, 44.6% are male, average age 27.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Israel, Craiova, Neon Genesis Evangelion (manga), Preacher (comics), Kodi (software).
The average CD Baby fan in Germany is 27.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Israel, Craiova, Neon Genesis Evangelion (manga), with strongest over-indexing on Israel (12.02× the country average). Demographically, the CD Baby audience skews more female with an average age of 27.7, and over-indexes on personality traits such as Tradition, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Website / Newspaper / Magazine · Subtype: Record label
Demographics of CD Baby fans
| Metric | Value |
|---|---|
| Female | 55.4% |
| Male | 44.6% |
| Average age | 27.7 |
| Estimated audience size | 289,165 |
Audience persona
The typical CD Baby fan in Germany is more female, around 27.7 years old, with strong Tradition tendencies and a notable affinity for Israel.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 68,291 | 1.08× |
| Bayern | 45,942 | 0.99× |
| Baden-Württemberg | 42,236 | 1.07× |
| Berlin | 30,455 | 2.36× |
| Hessen | 30,150 | 1.37× |
| Niedersachsen | 30,036 | 1.07× |
| Sachsen | 11,121 | 0.78× |
| Rheinland-Pfalz | 9,315 | 0.64× |
| Schleswig-Holstein | 7,112 | 0.68× |
| Hamburg | 7,081 | 1.08× |
| Brandenburg | 6,436 | 0.72× |
| Sachsen-Anhalt | 4,981 | 0.66× |
| Saarland | 3,893 | 1.1× |
| Thüringen | 3,652 | 0.5× |
| Mecklenburg-Vorpommern | 3,253 | 0.59× |
| Bremen | 3,238 | 1.31× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 12.02× | Travel & Leisure |
| Craiova | 46.58× | Travel & Leisure |
| Neon Genesis Evangelion (manga) | 20× | Literature |
| Preacher (comics) | 20× | Literature |
| Kodi (software) | 7.64× | Technology & Electronics |
| Whataburger | 14.72× | Food & Beverages |
| myDealZ | 5.72× | Shopping |
| KLIX (AM) | 4.29× | Music & Radio |
| Goosebumps (film) | 15.66× | Movies & TV |
| CAC 40 | 1.99× | Business & Career |
| Corona (band) | 3.11× | Music & Radio |
| Progressive rock | 1.97× | Music & Radio |
| Hauptschule | 9.19× | Kids & Family |
| Figure painting (hobby) | 4.61× | Arts & Culture |
| Tiffany Haddish | 13.1× | Movies & TV |
| Hudson, New York | 5.95× | Travel & Leisure |
| Turner & Hooch | 17.49× | Movies & TV |
| Handmade Gifts | 1.69× | Kids & Family |
| Magazine (band) | 3.89× | Music & Radio |
| Khouribga | 14.62× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.4 |
| LGBTQ+ Identity | OPEN | 1.32 |
| Sports Activity | POWER | 1.27 |
| Extroversion | THRILL | 1.26 |
| DIY Mentality | THRILL | 1.24 |
| Risk Appetite | THRILL | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.0% |
| Brazil | 6.7% |
| Italy | 5.8% |
See CD Baby audiences in other countries
More Record label audiences in Germany
- Heavy metal music (12,544,963)
- Made in Germany (4,087,058)
- Made in France (1,551,652)
- Playlist (1,043,396)
- Red Bull Records (947,880)
Frequently asked questions
How many fans does CD Baby have in Germany?
CD Baby has an estimated audience of 289,165 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of CD Baby fans?
55.4% of CD Baby fans are female, 44.6% are male, with an average age of 27.7 years.
Which brands do CD Baby fans like most?
CD Baby fans show strongest brand affinity for Israel (12.02×), Craiova (46.58×), and Neon Genesis Evangelion (manga) (20×) over the country average.
Where do CD Baby fans live in Germany?
CD Baby fans in Germany are most concentrated in Nordrhein-Westfalen (reach 68,291), Bayern (reach 45,942), and Baden-Württemberg (reach 42,236). These three regions account for the largest share of the active audience.
What other brands do CD Baby fans also like?
Beyond CD Baby itself, the audience over-indexes on Craiova (46.58×), Neon Genesis Evangelion (manga) (20×), Preacher (comics) (20×), and Kodi (software) (7.64×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for CD Baby. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.