Rascasse Audience Intelligence

Clog Audience in Germany

A data profile of the people who buy, follow and care about Clog in Germany — modelled from more than twelve digital signal sources. Clog has an estimated audience of 603,683 people in Germany.

#4215among Topic in Germany#509in Fashion & Accessoires

The average Clog fan in Germany is 43.9 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Crocs, Person of Interest (TV series), Juliette Lewis, with strongest over-indexing on Crocs (45.64× the country average).

Demographically, the Clog audience skews more female with an average age of 43.9, and over-indexes on personality traits such as Quality Awareness, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Clog fan in Germany is more female, around 43.9 years old, with strong Quality Awareness tendencies and a notable affinity for Crocs.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Clog profile in Germany.

Audience size
604K
in Germany
Gender
71.9%♀
28.1% male
Age
43.9
average years
Country rank
#10048
Topic in Germany
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Clog fans

71.9% are female, 28.1% are male, average age 43.9.

Fig. 02

Gender split

71.9%
Female
28.1%
Male
Demographic split for Clog audience in Germany
MetricValue
Female71.9%
Male28.1%
Average age43.9
Estimated audience size603,683
Fig. 03

Age distribution

Ø 43.9
average years
Age distribution of the Clog audience in Germany
Age bracketShare%
16-195%
20-2915%
30-3926%
40-4933%
50+21%
Fig. 04

Worldwide distribution

5.1%

of the worldwide Clog audience comes from Germany.

Worldwide audience distribution share by country for Clog
CountryShare
United States39.7%
Ukraine5.7%
Germany5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Clog audience in Germany is strongest.

Fig. 05

Top regions by affinity

Clog fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~40K1.37×
02Hamburg~20K1.14×
03Mecklenburg-Vorpommern~10K1.14×
04Nordrhein-Westfalen~100K1.08×
05Hessen~50K1.06×
06Schleswig-Holstein~20K1.04×
07Baden-Württemberg~80K1.00×
08Niedersachsen~60K0.99×
09Sachsen~30K0.99×
10Bayern~100K0.98×
11Rheinland-Pfalz~30K0.97×
12Bremen~5K0.95×
13Brandenburg~20K0.93×
14Thüringen~10K0.93×
15Sachsen-Anhalt~10K0.86×
16Saarland~6K0.86×
Fig. 06

Affinity by region

Affinity by region — Clog, Germany
0.86×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Clog audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Clog audience
#·InterestCategoryAffinity×
01CrocsFashion & Accessoires45.64×
02Person of Interest (TV series)Movies & TV20.00×
03Juliette LewisMovies & TV20.00×
04Vincent D'OnofrioMovies & TV20.00×
05Blue Bloods (TV series)Movies & TV20.00×
06Mark HarmonMovies & TV20.00×
07Dan StevensMovies & TV20.00×
08Mariska HargitayMovies & TV19.21×
09Armageddon (1998 film)Movies & TV15.44×
10Robert PattinsonMovies & TV14.26×
11Roland EmmerichMovies & TV11.96×
12otoMoto.plCars & Mobility9.69×
13Mission: ImpossibleMovies & TV6.38×
14BirkenstockFashion & Accessoires5.10×
15Ernsting's familyShopping3.93×
16TchiboShopping3.04×
17DeichmannShopping2.41×
18Netto Marken-DiscountShopping2.11×
19Obi (store)Shopping1.97×
20FamilyKids & Family1.96×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Clog audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Clog audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.52×
Family OrientationCONSERVATISM1.43×
CreativityOPEN1.38×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Clog audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.73×
Career OrientationPOWER0.77×
ExtroversionTHRILL0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Clog have in Germany?

Clog has an estimated audience of 603,683 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Clog fans?

71.9% of Clog fans are female, 28.1% are male, with an average age of 43.9 years.

03

Which brands do Clog fans like most?

Clog fans show strongest brand affinity for Crocs (45.64×), Person of Interest (TV series) (20×), and Juliette Lewis (20×) over the country average.

04

Where do Clog fans live in Germany?

Clog fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Clog fans also like?

Beyond Clog itself, the audience over-indexes on Person of Interest (TV series) (20×), Juliette Lewis (20×), Robert Pattinson (14.26×), and Vincent D'Onofrio (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in Germany

See Clog audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Clog. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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