Dirk Borchardt Audience in Germany
Dirk Borchardt has an estimated audience of 648,364 people in Germany. 54.0% are female, 46.0% are male, average age 43.9. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Israel, Home Office, Stradivarius, Theocracy, Esra Erol.
The average Dirk Borchardt fan in Germany is 43.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Israel, Home Office, Stradivarius, with strongest over-indexing on Israel (2.57× the country average). Demographically, the Dirk Borchardt audience skews balanced with an average age of 43.9, and over-indexes on personality traits such as Community Orientation, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Dirk Borchardt fans
| Metric | Value |
|---|---|
| Female | 54.0% |
| Male | 46.0% |
| Average age | 43.9 |
| Estimated audience size | 648,364 |
Audience persona
The typical Dirk Borchardt fan in Germany is balanced, around 43.9 years old, with strong Community Orientation tendencies and a notable affinity for Israel.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 139,282 | 0.98× |
| Bayern | 68,947 | 0.66× |
| Niedersachsen | 63,068 | 1× |
| Baden-Württemberg | 60,140 | 0.68× |
| Hessen | 37,183 | 0.75× |
| Sachsen | 36,697 | 1.15× |
| Rheinland-Pfalz | 30,602 | 0.94× |
| Brandenburg | 27,833 | 1.38× |
| Thüringen | 27,716 | 1.68× |
| Sachsen-Anhalt | 23,879 | 1.42× |
| Schleswig-Holstein | 22,918 | 0.98× |
| Berlin | 21,682 | 0.75× |
| Mecklenburg-Vorpommern | 18,459 | 1.49× |
| Hamburg | 8,655 | 0.59× |
| Saarland | 6,881 | 0.86× |
| Bremen | 3,688 | 0.67× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 2.57× | Travel & Leisure |
| Home Office | 1.54× | Business & Career |
| Stradivarius | 1.97× | Shopping |
| Theocracy | 11.15× | Music & Radio |
| Esra Erol | 5.22× | Movies & TV |
| Oliver Kahn | 2.75× | Sports |
| Snow White (Fables) | 1.72× | Literature |
| KLIX (AM) | 1.76× | Music & Radio |
| Volvo V60 | 3.13× | Cars & Mobility |
| Ho, Ghana | 2.79× | Travel & Leisure |
| Zagreb | 2.43× | Travel & Leisure |
| Keeper (password manager) | 2.52× | Technology & Electronics |
| Home Delivery | 1.58× | Food & Beverages |
| The Nice Guys | 3.06× | Movies & TV |
| Emperor Entertainment Group | 2.08× | Business & Career |
| Loincloth | 1.56× | Fashion & Accessoires |
| Huck (magazine) | 5.18× | Internet & Social Media |
| Competitive dance | 2.92× | Sports |
| Corfu (regional unit) | 1.66× | Travel & Leisure |
| Hobby Lobby | 3.56× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.3 |
| Pet Ownership | JOY | 1.28 |
| Patriotism | CONSERVATISM | 1.26 |
| Tradition | CONSERVATISM | 1.12 |
| Healthy Lifestyle | BALANCE | 1.06 |
| DIY Mentality | THRILL | 1 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 90.0% |
| Austria | 4.1% |
| Switzerland | 2.9% |
See Dirk Borchardt audiences in other countries
More Actor Actress or TV Star audiences in Germany
- Sydney Sweeney (8,044,933)
- Ana de Armas (6,469,446)
- Collien Ulmen-Fernandes (5,988,746)
- Christian Ulmen (5,607,065)
- Jenna Ortega (5,358,598)
Frequently asked questions
How many fans does Dirk Borchardt have in Germany?
Dirk Borchardt has an estimated audience of 648,364 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Dirk Borchardt fans?
54.0% of Dirk Borchardt fans are female, 46.0% are male, with an average age of 43.9 years.
Which brands do Dirk Borchardt fans like most?
Dirk Borchardt fans show strongest brand affinity for Israel (2.57×), Home Office (1.54×), and Stradivarius (1.97×) over the country average.
Where do Dirk Borchardt fans live in Germany?
Dirk Borchardt fans in Germany are most concentrated in Nordrhein-Westfalen (reach 139,282), Bayern (reach 68,947), and Niedersachsen (reach 63,068). These three regions account for the largest share of the active audience.
What other brands do Dirk Borchardt fans also like?
Beyond Dirk Borchardt itself, the audience over-indexes on Home Office (1.54×), Stradivarius (1.97×), Theocracy (11.15×), and Esra Erol (5.22×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Dirk Borchardt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.