Rascasse Audience Intelligence

Divergent (film) Audience in Germany

A data profile of the people who buy, follow and care about Divergent (film) in Germany — modelled from more than twelve digital signal sources. Divergent (film) has an estimated audience of 575,813 people in Germany.

#511among Movie / TV Show / Series in Germany#1552in Movies & TV

The average Divergent (film) fan in Germany is 37.9 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Gangs of New York, Hugendubel, Mission: Impossible, with strongest over-indexing on Gangs of New York (185.08× the country average).

Demographically, the Divergent (film) audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Extroversion, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Divergent (film) fan in Germany is more female, around 37.9 years old, with strong Extroversion tendencies and a notable affinity for Gangs of New York.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Divergent (film) profile in Germany.

Audience size
576K
in Germany
Gender
61.9%♀
38.1% male
Age
37.9
average years
Country rank
#10467
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Divergent (film) viewers

61.9% are female, 38.1% are male, average age 37.9.

Fig. 02

Gender split

61.9%
Female
38.1%
Male
Demographic split for Divergent (film) audience in Germany
MetricValue
Female61.9%
Male38.1%
Average age37.9
Estimated audience size575,813
Fig. 03

Age distribution

Ø 37.9
average years
Age distribution of the Divergent (film) audience in Germany
Age bracketShare%
16-1934%
20-2914%
30-3911%
40-4913%
50+28%
Fig. 04

Worldwide distribution

4.6%

of the worldwide Divergent (film) audience comes from Germany.

Worldwide audience distribution share by country for Divergent (film)
CountryShare
United States22.9%
Spain4.7%
Germany4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Divergent (film) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Divergent (film) fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~100K1.14×
02Hessen~50K1.14×
03Baden-Württemberg~80K1.04×
04Niedersachsen~60K1.04×
05Berlin~30K1.04×
06Bayern~100K1.01×
07Rheinland-Pfalz~30K1.01×
08Schleswig-Holstein~20K1.00×
09Brandenburg~20K0.99×
10Hamburg~10K0.99×
11Bremen~5K0.99×
12Sachsen~30K0.98×
13Mecklenburg-Vorpommern~10K0.97×
14Sachsen-Anhalt~10K0.94×
15Thüringen~10K0.94×
16Saarland~7K0.89×
Fig. 06

Affinity by region

Affinity by region — Divergent (film), Germany
0.89×1.00×1.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Divergent (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Divergent (film) audience
#·InterestCategoryAffinity×
01Gangs of New YorkMovies & TV185.08×
02Whoopi GoldbergMovies & TV55.08×
03RagnarökPolitics & Society43.68×
04Mission: ImpossibleMovies & TV26.48×
05SmallvilleMovies & TV20.00×
06Alexander SkarsgårdMovies & TV20.00×
07Fargo (film)Movies & TV20.00×
08Juliette LewisMovies & TV20.00×
09Yvonne StrahovskiMovies & TV20.00×
10James MarsdenMovies & TV20.00×
11Hacksaw RidgeMovies & TV20.00×
12Dan StevensMovies & TV20.00×
13New AmsterdamMovies & TV20.00×
14Young-adult fictionLiterature16.75×
15HugendubelShopping16.62×
16Midsomer MurdersMovies & TV15.13×
17The 100 (TV series)Movies & TV15.05×
18Jennifer LawrenceMovies & TV11.25×
19Sabrina CarpenterMusic & Radio11.11×
20BooksellingLiterature6.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Divergent (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Divergent (film) audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.99×
Need for SecurityCONSERVATISM1.37×
TraditionCONSERVATISM1.32×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Divergent (film) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.64×
Sports ActivityPOWER0.66×
Price SensitivityPREMIUM0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Divergent (film) have in Germany?

Divergent (film) has an estimated audience of 575,813 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Divergent (film) viewers?

61.9% of Divergent (film) fans are female, 38.1% are male, with an average age of 37.9 years.

03

Which brands do Divergent (film) fans like most?

Divergent (film) fans show strongest brand affinity for Gangs of New York (185.08×), Hugendubel (16.62×), and Mission: Impossible (26.48×) over the country average.

04

Where do Divergent (film) fans live in Germany?

Divergent (film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Divergent (film) fans also like?

Beyond Divergent (film) itself, the audience over-indexes on Hugendubel (16.62×), Mission: Impossible (26.48×), Whoopi Goldberg (55.08×), and Smallville (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in Germany

See Divergent (film) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Divergent (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →