Dwayne Johnson Audience in Germany

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Dwayne Johnson has an estimated audience of 1,494,611 people in Germany. 33.4% are female, 66.6% are male, average age 33.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Transfermarkt, Jason Statham, Euphoria, The Rookie, AutoScout24.

The average Dwayne Johnson fan in Germany is 33.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Transfermarkt, Jason Statham, Euphoria, with strongest over-indexing on Transfermarkt (2.65× the country average). Demographically, the Dwayne Johnson audience skews more male with an average age of 33.5, and over-indexes on personality traits such as Patriotism, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Dwayne Johnson fans

Demographic split for Dwayne Johnson audience in Germany
MetricValue
Female33.4%
Male66.6%
Average age33.5
Estimated audience size1,494,611

Audience persona

The typical Dwayne Johnson fan in Germany is more male, around 33.5 years old, with strong Patriotism tendencies and a notable affinity for Transfermarkt.

Top regions in Germany

Top regions ranked by reach for Dwayne Johnson in Germany
RegionReachAffinity
Nordrhein-Westfalen348,3771.07×
Bayern219,8960.92×
Baden-Württemberg189,6710.93×
Niedersachsen140,8030.97×
Hessen110,9250.97×
Sachsen80,9531.1×
Rheinland-Pfalz74,633
Berlin66,4620.99×
Schleswig-Holstein53,735
Brandenburg53,4321.15×
Sachsen-Anhalt43,3441.12×
Thüringen42,3681.11×
Mecklenburg-Vorpommern30,5821.07×
Hamburg30,2470.9×
Saarland15,9920.87×
Bremen10,5550.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dwayne Johnson audience
BrandAffinityCategory
Transfermarkt2.65×Sports
Jason Statham4.63×Movies & TV
Euphoria1.58×Movies & TV
The Rookie2.69×Movies & TV
AutoScout241.59×Cars & Mobility
Godzilla2.4×Movies & TV
Bruce Willis2.61×Movies & TV
Friends1.89×Movies & TV
Dune2.66×Movies & TV
Superman1.71×Movies & TV
Peacemaker1.99×Movies & TV
Mobile game1.69×Games
Kickers2.17×Literature
John Cena3.7×Sports
Twitch1.61×Games
Suzi Quatro3.98×Music & Radio
Mission: Impossible (film series)2.93×Movies & TV
Scooby-Doo2.41×Movies & TV
Finch1.77×Music & Radio
Henry Cavill2.97×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dwayne Johnson audience
TraitClusterScore
PatriotismCONSERVATISM1.31
IndulgenceJOY1.07
Luxury OrientationPREMIUM1.07
Sports ActivityPOWER1.06
Social Media UsageJOY1.03
Early Adopter MentalityPOWER0.98

Worldwide distribution

Worldwide audience distribution share by country for Dwayne Johnson
CountryShare
United States28.3%
Germany5.6%
Brazil5.5%

See Dwayne Johnson audiences in other countries

More Actor Actress or TV Star audiences in Germany

Frequently asked questions

How many fans does Dwayne Johnson have in Germany?

Dwayne Johnson has an estimated audience of 1,494,611 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Dwayne Johnson fans?

33.4% of Dwayne Johnson fans are female, 66.6% are male, with an average age of 33.5 years.

Which brands do Dwayne Johnson fans like most?

Dwayne Johnson fans show strongest brand affinity for Transfermarkt (2.65×), Jason Statham (4.63×), and Euphoria (1.58×) over the country average.

Where do Dwayne Johnson fans live in Germany?

Dwayne Johnson fans in Germany are most concentrated in Nordrhein-Westfalen (reach 348,377), Bayern (reach 219,896), and Baden-Württemberg (reach 189,671). These three regions account for the largest share of the active audience.

What other brands do Dwayne Johnson fans also like?

Beyond Dwayne Johnson itself, the audience over-indexes on Jason Statham (4.63×), Euphoria (1.58×), The Rookie (2.69×), and AutoScout24 (1.59×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Dwayne Johnson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.