Rascasse Audience Intelligence

Dwayne Johnson Audience in Germany

A data profile of the people who buy, follow and care about Dwayne Johnson in Germany — modelled from more than twelve digital signal sources. Dwayne Johnson has an estimated audience of 1,497,211 people in Germany.

#130among Actor Actress or TV Star in Germany#466among Person in Germany#426in Movies & TV

The average Dwayne Johnson fan in Germany is 33.5 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Transfermarkt, Jason Statham, AutoScout24, with strongest over-indexing on Transfermarkt (2.65× the country average).

Demographically, the Dwayne Johnson audience skews more male with an average age of 33.5, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Dwayne Johnson fan in Germany is more male, around 33.5 years old, with strong Patriotism tendencies and a notable affinity for Transfermarkt.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dwayne Johnson profile in Germany.

Audience size
1.5M
in Germany
Gender
33.4%♀
66.6% male
Age
33.5
average years
Country rank
#4466
Person in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dwayne Johnson fans

33.4% are female, 66.6% are male, average age 33.5.

Fig. 02

Gender split

33.4%
Female
66.6%
Male
Demographic split for Dwayne Johnson audience in Germany
MetricValue
Female33.4%
Male66.6%
Average age33.5
Estimated audience size1,497,211
Fig. 03

Age distribution

Ø 33.5
average years
Age distribution of the Dwayne Johnson audience in Germany
Age bracketShare%
16-1932%
20-2923%
30-3920%
40-4915%
50+9%
Fig. 04

Worldwide distribution

5.5%

of the worldwide Dwayne Johnson audience comes from Germany.

Worldwide audience distribution share by country for Dwayne Johnson
CountryShare
United States28.7%
Brazil5.5%
Germany5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dwayne Johnson audience in Germany is strongest.

Fig. 05

Top regions by affinity

Dwayne Johnson fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~50K1.17×
02Brandenburg~50K1.16×
03Thüringen~40K1.14×
04Mecklenburg-Vorpommern~30K1.11×
05Sachsen~80K1.10×
06Nordrhein-Westfalen~300K1.03×
07Rheinland-Pfalz~70K1.00×
08Schleswig-Holstein~50K0.99×
09Niedersachsen~100K0.96×
10Hessen~100K0.96×
11Berlin~60K0.94×
12Baden-Württemberg~200K0.92×
13Saarland~20K0.92×
14Bayern~200K0.90×
15Hamburg~30K0.88×
16Bremen~10K0.85×
Fig. 06

Affinity by region

Affinity by region — Dwayne Johnson, Germany
0.85×1.00×1.17×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dwayne Johnson audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dwayne Johnson audience
#·InterestCategoryAffinity×
01Jason StathamMovies & TV4.63×
02Suzi QuatroMusic & Radio3.98×
03John CenaSports3.70×
04Markus RühlSports3.34×
05Henry CavillMovies & TV2.97×
06The RookieMovies & TV2.69×
07DuneMovies & TV2.66×
08TransfermarktSports2.65×
09Bruce WillisMovies & TV2.61×
10Chuck NorrisMovies & TV2.49×
11GodzillaMovies & TV2.40×
12WikiaInternet & Social Media2.32×
13KickersLiterature2.17×
14PeacemakerMovies & TV1.99×
15Harry KaneSports1.93×
16SupermanMovies & TV1.71×
17Mobile gameGames1.69×
18Michael JacksonMusic & Radio1.63×
19TwitchGames1.61×
20AutoScout24Cars & Mobility1.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dwayne Johnson audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dwayne Johnson audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.45×
Risk AppetiteTHRILL1.14×
ExtroversionTHRILL1.13×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dwayne Johnson audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.71×
SustainabilityBALANCE0.73×
Community OrientationOPEN0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dwayne Johnson have in Germany?

Dwayne Johnson has an estimated audience of 1,497,211 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Dwayne Johnson fans?

33.4% of Dwayne Johnson fans are female, 66.6% are male, with an average age of 33.5 years.

03

Which brands do Dwayne Johnson fans like most?

Dwayne Johnson fans show strongest brand affinity for Transfermarkt (2.65×), Jason Statham (4.63×), and AutoScout24 (1.59×) over the country average.

04

Where do Dwayne Johnson fans live in Germany?

Dwayne Johnson fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Dwayne Johnson fans also like?

Beyond Dwayne Johnson itself, the audience over-indexes on Jason Statham (4.63×), AutoScout24 (1.59×), Bruce Willis (2.61×), and Godzilla (2.4×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in Germany

See Dwayne Johnson audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Dwayne Johnson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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