Rascasse Audience Intelligence

FINA World Aquatics Championships Audience in Germany

A data profile of the people who buy, follow and care about FINA World Aquatics Championships in Germany — modelled from more than twelve digital signal sources. FINA World Aquatics Championships has an estimated audience of 257,368 people in Germany.

#4among Swimming in Germany#269among Event in Germany#1558in Sports

The average FINA World Aquatics Championships fan in Germany is 42.6 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Franziska van Almsick, Backstroke, Anna Elendt, with strongest over-indexing on Franziska van Almsick (61.54× the country average).

Demographically, the FINA World Aquatics Championships audience skews more male with an average age of 42.6, and over-indexes on personality traits such as Mindfulness, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical FINA World Aquatics Championships fan in Germany is more male, around 42.6 years old, with strong Mindfulness tendencies and a notable affinity for Franziska van Almsick.

Category: Sports · Type: Event · Subtype: Swimming

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the FINA World Aquatics Championships profile in Germany.

Audience size
257K
in Germany
Gender
44.4%♀
55.6% male
Age
42.6
average years
Country rank
#19279
Event in Germany
Fig. 01

Search interest · 12-month trend

-34%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of FINA World Aquatics Championships fans

44.4% are female, 55.6% are male, average age 42.6.

Fig. 02

Gender split

44.4%
Female
55.6%
Male
Demographic split for FINA World Aquatics Championships audience in Germany
MetricValue
Female44.4%
Male55.6%
Average age42.6
Estimated audience size257,368
Fig. 03

Age distribution

Ø 42.6
average years
Age distribution of the FINA World Aquatics Championships audience in Germany
Age bracketShare%
16-1911%
20-2917%
30-3924%
40-4923%
50+26%
Fig. 04

Worldwide distribution

8.6%

of the worldwide FINA World Aquatics Championships audience comes from Germany.

Worldwide audience distribution share by country for FINA World Aquatics Championships
CountryShare
Italy29.9%
France13.0%
Spain12.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the FINA World Aquatics Championships audience in Germany is strongest.

Fig. 05

Top regions by affinity

FINA World Aquatics Championships fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~10K1.63×
02Sachsen~10K1.16×
03Mecklenburg-Vorpommern~5K1.12×
04Brandenburg~8K1.06×
05Schleswig-Holstein~10K1.04×
06Bremen~2K1.04×
07Thüringen~7K1.01×
08Niedersachsen~20K0.96×
09Rheinland-Pfalz~10K0.92×
10Hamburg~5K0.91×
11Berlin~10K0.89×
12Hessen~20K0.88×
13Saarland~3K0.88×
14Bayern~30K0.85×
15Nordrhein-Westfalen~50K0.84×
16Baden-Württemberg~30K0.84×
Fig. 06

Affinity by region

Affinity by region — FINA World Aquatics Championships, Germany
0.84×1.00×1.63×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the FINA World Aquatics Championships audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for FINA World Aquatics Championships audience
#·InterestCategoryAffinity×
01SwimOutlet.comWebsite / Newspaper / Magazine545.57×
02Medley swimmingSports140.64×
03BackstrokeSports140.26×
04BreaststrokeSports135.47×
05Winter swimmingSports86.16×
06Butterfly strokeSports79.80×
07World Figure Skating ChampionshipsSports77.87×
08Anna ElendtSports70.88×
09michael phelpsSports70.00×
10FinswimmingSports66.33×
11FINASports64.03×
12Franziska van AlmsickSports61.54×
13Swimming strokeSports58.97×
14Open water swimmingSports46.59×
15Swimming lessonsSports39.15×
16Human swimmingSports18.23×
17Working parentKids & Family17.84×
18Freestyle swimmingSports15.65×
19Gated communityHome & Garden11.88×
20Western UnionBusiness & Career9.93×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the FINA World Aquatics Championships audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by FINA World Aquatics Championships audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE2.35×
Risk AppetiteTHRILL2.35×
Career OrientationPOWER2.10×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by FINA World Aquatics Championships audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.96×
Need for SecurityCONSERVATISM1.03×
ExtroversionTHRILL1.04×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does FINA World Aquatics Championships have in Germany?

FINA World Aquatics Championships has an estimated audience of 257,368 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of FINA World Aquatics Championships fans?

44.4% of FINA World Aquatics Championships fans are female, 55.6% are male, with an average age of 42.6 years.

03

Which brands do FINA World Aquatics Championships fans like most?

FINA World Aquatics Championships fans show strongest brand affinity for Franziska van Almsick (61.54×), Backstroke (140.26×), and Anna Elendt (70.88×) over the country average.

04

Where do FINA World Aquatics Championships fans live in Germany?

FINA World Aquatics Championships fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~30K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do FINA World Aquatics Championships fans also like?

Beyond FINA World Aquatics Championships itself, the audience over-indexes on Backstroke (140.26×), Anna Elendt (70.88×), Medley swimming (140.64×), and Breaststroke (135.47×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Swimming audiences in Germany

See FINA World Aquatics Championships audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for FINA World Aquatics Championships. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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