Swimming lessons Audience in Germany
Swimming lessons has an estimated audience of 336,927 people in Germany. 53.2% are female, 46.8% are male, average age 35.5. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Grappling, Icon (magazine), Dog breed, Gil Ofarim, Commercial mortgage.
The average Swimming lessons fan in Germany is 35.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Grappling, Icon (magazine), Dog breed, with strongest over-indexing on Grappling (15.65× the country average). Demographically, the Swimming lessons audience skews balanced with an average age of 35.5, and over-indexes on personality traits such as Individualism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic
Demographics of Swimming lessons fans
| Metric | Value |
|---|---|
| Female | 53.2% |
| Male | 46.8% |
| Average age | 35.5 |
| Estimated audience size | 336,927 |
Audience persona
The typical Swimming lessons fan in Germany is balanced, around 35.5 years old, with strong Individualism tendencies and a notable affinity for Grappling.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 95,729 | 1.3× |
| Baden-Württemberg | 61,518 | 1.34× |
| Bayern | 46,786 | 0.86× |
| Niedersachsen | 36,407 | 1.11× |
| Hessen | 23,672 | 0.92× |
| Sachsen | 19,162 | 1.16× |
| Rheinland-Pfalz | 18,591 | 1.1× |
| Schleswig-Holstein | 13,941 | 1.15× |
| Brandenburg | 13,914 | 1.33× |
| Berlin | 11,201 | 0.74× |
| Thüringen | 8,330 | 0.97× |
| Sachsen-Anhalt | 7,256 | 0.83× |
| Hamburg | 7,240 | 0.95× |
| Mecklenburg-Vorpommern | 5,941 | 0.92× |
| Saarland | 2,917 | 0.7× |
| Bremen | 1,717 | 0.6× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Grappling | 15.65× | Sports |
| Icon (magazine) | 9.51× | Arts & Culture |
| Dog breed | 2.18× | Pets & Animals |
| Gil Ofarim | 2.75× | Music & Radio |
| Commercial mortgage | 3.95× | Business & Career |
| JDSU | 6.19× | Business & Career |
| Home construction | 1.61× | Home & Garden |
| Progressive rock | 2.31× | Music & Radio |
| A Streetcar Named Desire (1951 film) | 20× | Movies & TV |
| Collectable | 1.99× | Kids & Family |
| Natural rubber | 2.6× | Cars & Mobility |
| Handmade Gifts | 2.06× | Kids & Family |
| 3D printing | 2.02× | Technology & Electronics |
| Cachorro | 3.13× | Pets & Animals |
| Mechanic | 1.67× | Cars & Mobility |
| Hypertext | 2.26× | Technology & Electronics |
| Tim Heidecker | 19.38× | Movies & TV |
| Nationality | 2.24× | Politics & Society |
| Business English | 2.05× | Business & Career |
| Koç Holding | 6.96× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Individualism | JOY | 4.08 |
| Sports Activity | POWER | 2.98 |
| Sustainability | BALANCE | 2.34 |
| Design Affinity | PREMIUM | 1.94 |
| Career Orientation | POWER | 1.9 |
| Luxury Orientation | PREMIUM | 1.77 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.4% |
| United Kingdom | 11.2% |
| Australia | 4.8% |
See Swimming lessons audiences in other countries
More Sports audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Swimming lessons have in Germany?
Swimming lessons has an estimated audience of 336,927 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Swimming lessons fans?
53.2% of Swimming lessons fans are female, 46.8% are male, with an average age of 35.5 years.
Which brands do Swimming lessons fans like most?
Swimming lessons fans show strongest brand affinity for Grappling (15.65×), Icon (magazine) (9.51×), and Dog breed (2.18×) over the country average.
Where do Swimming lessons fans live in Germany?
Swimming lessons fans in Germany are most concentrated in Nordrhein-Westfalen (reach 95,729), Baden-Württemberg (reach 61,518), and Bayern (reach 46,786). These three regions account for the largest share of the active audience.
What other brands do Swimming lessons fans also like?
Beyond Swimming lessons itself, the audience over-indexes on Icon (magazine) (9.51×), Dog breed (2.18×), Gil Ofarim (2.75×), and Commercial mortgage (3.95×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Swimming lessons. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.