Fiona Erdmann Audience in Germany
Fiona Erdmann has an estimated audience of 512,161 people in Germany. 80.5% are female, 19.5% are male, average age 40.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Home Office, Henley shirt, Combat sport, Škoda Kodiaq, Progressive rock.
The average Fiona Erdmann fan in Germany is 40.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Home Office, Henley shirt, Combat sport, with strongest over-indexing on Home Office (3.25× the country average). Demographically, the Fiona Erdmann audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Sustainability, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: TV personality
Demographics of Fiona Erdmann fans
| Metric | Value |
|---|---|
| Female | 80.5% |
| Male | 19.5% |
| Average age | 40.2 |
| Estimated audience size | 512,161 |
Audience persona
The typical Fiona Erdmann fan in Germany is more female, around 40.2 years old, with strong Sustainability tendencies and a notable affinity for Home Office.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 114,649 | 1.02× |
| Bayern | 99,337 | 1.21× |
| Baden-Württemberg | 72,057 | 1.03× |
| Niedersachsen | 51,280 | 1.03× |
| Hessen | 40,974 | 1.05× |
| Sachsen | 27,757 | 1.11× |
| Rheinland-Pfalz | 23,735 | 0.92× |
| Schleswig-Holstein | 21,325 | 1.16× |
| Berlin | 19,216 | 0.84× |
| Brandenburg | 15,013 | 0.94× |
| Hamburg | 11,763 | 1.02× |
| Thüringen | 11,510 | 0.88× |
| Sachsen-Anhalt | 11,487 | 0.87× |
| Mecklenburg-Vorpommern | 9,917 | 1.01× |
| Saarland | 6,971 | 1.11× |
| Bremen | 3,495 | 0.8× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home Office | 3.25× | Business & Career |
| Henley shirt | 8.08× | Fashion & Accessoires |
| Combat sport | 1.7× | Sports |
| Škoda Kodiaq | 2.46× | Cars & Mobility |
| Progressive rock | 1.78× | Music & Radio |
| Phil Campbell (musician) | 5.06× | Music & Radio |
| Bank account | 2.57× | Business & Career |
| Racing | 1.52× | Cars & Mobility |
| Time (magazine) | 1.58× | News |
| Hatten | 4.01× | Travel & Leisure |
| Google Photos | 2.13× | Technology & Electronics |
| Japanese domestic market | 3.26× | Politics & Society |
| Cachorro | 2.29× | Pets & Animals |
| Home Delivery | 1.7× | Food & Beverages |
| Mohamed Salah | 2.26× | Sports |
| Horb am Neckar | 4.86× | Travel & Leisure |
| Esra Erol | 3.32× | Movies & TV |
| Homesteading | 3.37× | Home & Garden |
| Circular Quay | 10.89× | Travel & Leisure |
| Information sensitivity | 2.57× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.35 |
| Creativity | OPEN | 1.31 |
| Design Affinity | PREMIUM | 1.27 |
| Healthy Lifestyle | BALANCE | 1.18 |
| Sports Activity | POWER | 1.17 |
| DIY Mentality | THRILL | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 86.1% |
| Austria | 5.8% |
| Switzerland | 2.8% |
See Fiona Erdmann audiences in other countries
More TV personality audiences in Germany
- Thomas Gottschalk (7,419,238)
- Markus Lanz (7,072,854)
- Simone Thomalla (3,912,773)
- Esther Sedlaczek (3,354,593)
- Simone Ballack (3,287,869)
Frequently asked questions
How many fans does Fiona Erdmann have in Germany?
Fiona Erdmann has an estimated audience of 512,161 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Fiona Erdmann fans?
80.5% of Fiona Erdmann fans are female, 19.5% are male, with an average age of 40.2 years.
Which brands do Fiona Erdmann fans like most?
Fiona Erdmann fans show strongest brand affinity for Home Office (3.25×), Henley shirt (8.08×), and Combat sport (1.7×) over the country average.
Where do Fiona Erdmann fans live in Germany?
Fiona Erdmann fans in Germany are most concentrated in Nordrhein-Westfalen (reach 114,649), Bayern (reach 99,337), and Baden-Württemberg (reach 72,057). These three regions account for the largest share of the active audience.
What other brands do Fiona Erdmann fans also like?
Beyond Fiona Erdmann itself, the audience over-indexes on Henley shirt (8.08×), Combat sport (1.7×), Škoda Kodiaq (2.46×), and Progressive rock (1.78×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fiona Erdmann. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.