Fred (footballer) Audience in Germany

Fred (footballer) logo

Fred (footballer) has an estimated audience of 254,583 people in Germany. 42.9% are female, 57.1% are male, average age 45.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Gil Ofarim, Hog Hunting, Snow White (Fables), Matala, Crete, Private Jets.

The average Fred (footballer) fan in Germany is 45.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Gil Ofarim, Hog Hunting, Snow White (Fables), with strongest over-indexing on Gil Ofarim (3.85× the country average). Demographically, the Fred (footballer) audience skews more male with an average age of 45.7, and over-indexes on personality traits such as Convenience Orientation, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Soccer

Demographics of Fred (footballer) fans

Demographic split for Fred (footballer) audience in Germany
MetricValue
Female42.9%
Male57.1%
Average age45.7
Estimated audience size254,583

Audience persona

The typical Fred (footballer) fan in Germany is more male, around 45.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Gil Ofarim.

Top regions in Germany

Top regions ranked by reach for Fred (footballer) in Germany
RegionReachAffinity
Nordrhein-Westfalen72,6101.3×
Bayern52,9351.29×
Baden-Württemberg39,9531.15×
Hessen29,4631.52×
Niedersachsen22,6630.92×
Berlin15,4241.35×
Rheinland-Pfalz12,2260.96×
Sachsen9,8040.79×
Schleswig-Holstein7,6310.83×
Hamburg6,7661.18×
Brandenburg5,4350.69×
Thüringen4,4820.69×
Sachsen-Anhalt4,3360.66×
Mecklenburg-Vorpommern2,9620.61×
Saarland2,7430.88×
Bremen2,5791.18×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Fred (footballer) audience
BrandAffinityCategory
Gil Ofarim3.85×Music & Radio
Hog Hunting10.1×Sports
Snow White (Fables)4.75×Literature
Matala, Crete20×Travel & Leisure
Private Jets13.97×Cars & Mobility
Progressive rock2.42×Music & Radio
Hawesko5.35×Food & Beverages
The Journey (1959 film)20×Movies & TV
Zakopane17.5×Travel & Leisure
Jack White1.9×Movies & TV
VfL Wolfsburg1.58×Sports
Noodle (Gorillaz)2.91×Music & Radio
Buddy – The Buddy Holly Story4.36×Music & Radio
Esra Erol4.82×Movies & TV
Alaska3.08×Travel & Leisure
Hepsiburada5.87×Shopping
Keck School of Medicine of USC7.66×Business & Career
Google Analytics1.93×Internet & Social Media
Hebe3.31×Home & Garden
Home Delivery1.78×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Fred (footballer) audience
TraitClusterScore
Convenience OrientationPREMIUM1.34
SpiritualityBALANCE1.23
DIY MentalityTHRILL1.17
PatriotismCONSERVATISM1.13
Pet OwnershipJOY1.12
Luxury OrientationPREMIUM1.12

Worldwide distribution

Worldwide audience distribution share by country for Fred (footballer)
CountryShare
United States22.7%
France7.9%
Brazil5.6%

See Fred (footballer) audiences in other countries

More Soccer audiences in Germany

Frequently asked questions

How many fans does Fred (footballer) have in Germany?

Fred (footballer) has an estimated audience of 254,583 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Fred (footballer) fans?

42.9% of Fred (footballer) fans are female, 57.1% are male, with an average age of 45.7 years.

Which brands do Fred (footballer) fans like most?

Fred (footballer) fans show strongest brand affinity for Gil Ofarim (3.85×), Hog Hunting (10.1×), and Snow White (Fables) (4.75×) over the country average.

Where do Fred (footballer) fans live in Germany?

Fred (footballer) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 72,610), Bayern (reach 52,935), and Baden-Württemberg (reach 39,953). These three regions account for the largest share of the active audience.

What other brands do Fred (footballer) fans also like?

Beyond Fred (footballer) itself, the audience over-indexes on Hog Hunting (10.1×), Snow White (Fables) (4.75×), Matala, Crete (20×), and Private Jets (13.97×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Fred (footballer). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.