Rascasse Audience Intelligence

LC Waikiki Target Market in Germany

A data profile of the people who buy, follow and care about LC Waikiki in Germany — modelled from more than twelve digital signal sources. LC Waikiki has an estimated audience of 989,735 people in Germany.

#860among Brand in Germany#355in Fashion & Accessoires

The average LC Waikiki fan in Germany is 37.2 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Galatasaray S.K., Dowry, Show TV, with strongest over-indexing on Galatasaray S.K. (10.71× the country average).

Demographically, the LC Waikiki audience skews more female with an average age of 37.2, and over-indexes on personality traits such as Price Sensitivity, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical LC Waikiki fan in Germany is more female, around 37.2 years old, with strong Price Sensitivity tendencies and a notable affinity for Galatasaray S.K..

Category: Fashion & Accessoires · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the LC Waikiki profile in Germany.

Audience size
990K
in Germany
Gender
62.7%♀
37.3% male
Age
37.2
average years
Country rank
#6593
Brand in Germany
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of LC Waikiki

62.7% are female, 37.3% are male, average age 37.2.

Fig. 02

Gender split

62.7%
Female
37.3%
Male
Demographic split for LC Waikiki audience in Germany
MetricValue
Female62.7%
Male37.3%
Average age37.2
Estimated audience size989,735
Fig. 03

Age distribution

Ø 37.2
average years
Age distribution of the LC Waikiki audience in Germany
Age bracketShare%
16-1924%
20-2920%
30-3920%
40-4921%
50+14%
Fig. 04

Worldwide distribution

5.2%

of the worldwide LC Waikiki audience comes from Germany.

Worldwide audience distribution share by country for LC Waikiki
CountryShare
Germany5.2%
Egypt4.4%
Saudi Arabia3.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the LC Waikiki audience in Germany is strongest.

Fig. 05

Top regions by affinity

LC Waikiki customers by region in Germany
#RegionReachAffinity×
01Hessen~200K2.09×
02Nordrhein-Westfalen~300K1.54×
03Bremen~10K1.52×
04Baden-Württemberg~200K1.35×
05Berlin~60K1.33×
06Hamburg~30K1.27×
07Bayern~200K1.06×
08Rheinland-Pfalz~50K0.97×
09Schleswig-Holstein~30K0.86×
10Niedersachsen~80K0.83×
11Saarland~9K0.78×
12Thüringen~20K0.64×
13Brandenburg~20K0.59×
14Sachsen-Anhalt~10K0.53×
15Sachsen~20K0.51×
16Mecklenburg-Vorpommern~9K0.51×
Fig. 06

Affinity by region

Affinity by region — LC Waikiki, Germany
0.51×1.00×2.09×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the LC Waikiki audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for LC Waikiki audience
#·InterestCategoryAffinity×
01English HomeShopping19.00×
02Durban University of TechnologyBusiness & Career17.94×
03BekoTechnology & Electronics17.28×
04Mavi JeansFashion & Accessoires15.70×
05DowryKids & Family15.03×
06EtsturTravel & Leisure14.85×
07DeFactoFashion & Accessoires14.24×
08Show TVMovies & TV12.07×
09TRT 1Movies & TV10.94×
10Ugg bootsFashion & Accessoires10.93×
11Galatasaray S.K.Sports10.71×
12İzmirTravel & Leisure8.58×
13Cross-stitchHome & Garden7.87×
14ShawlFashion & Accessoires7.84×
15HomsTravel & Leisure7.49×
16Fenerbahçe S.K.Sports7.28×
17BodrumTravel & Leisure6.70×
18TrabzonsporSports6.61×
19Fenerbahçe Men's BasketballSports6.33×
20Pet storePets & Animals4.15×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the LC Waikiki audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by LC Waikiki audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.35×
Convenience OrientationPREMIUM1.34×
Luxury OrientationPREMIUM1.23×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by LC Waikiki audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.28×
PatriotismCONSERVATISM0.30×
SustainabilityBALANCE0.49×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is LC Waikiki's target market in Germany?

LC Waikiki's target market in Germany covers an estimated 989,735 people, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of LC Waikiki customers?

62.7% of the LC Waikiki audience are female, 37.3% are male, with an average age of 37.2 years.

03

Which brands do LC Waikiki fans like most?

LC Waikiki fans show strongest brand affinity for Galatasaray S.K. (10.71×), Dowry (15.03×), and Show TV (12.07×) over the country average.

04

Where do LC Waikiki fans live in Germany?

LC Waikiki fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Baden-Württemberg (reach ~200K), and Bayern (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do LC Waikiki fans also like?

Beyond LC Waikiki itself, the audience over-indexes on Dowry (15.03×), Show TV (12.07×), Fenerbahçe S.K. (7.28×), and TRT 1 (10.94×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in Germany

See LC Waikiki audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for LC Waikiki. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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