Rascasse Audience Intelligence

Friday the 13th Audience in Germany

A data profile of the people who buy, follow and care about Friday the 13th in Germany — modelled from more than twelve digital signal sources. Friday the 13th has an estimated audience of 387,380 people in Germany.

The average Friday the 13th fan in Germany is 31.2 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include From Dusk till Dawn, Psychological horror, Christoph Waltz, with strongest over-indexing on From Dusk till Dawn (73.57× the country average).

Demographically, the Friday the 13th audience skews balanced with an average age of 31.2, and over-indexes on personality traits such as Extroversion, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Friday the 13th fan in Germany is balanced, around 31.2 years old, with strong Extroversion tendencies and a notable affinity for From Dusk till Dawn.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Horror

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Friday the 13th profile in Germany.

Audience size
387K
in Germany
Gender
53.5%
46.5% male
Age
31.2
average years
Country rank
#14384
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-66%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Friday the 13th viewers

53.5% are female, 46.5% are male, average age 31.2.

Fig. 02

Gender split

53.5%
Female
46.5%
Male
Demographic split for Friday the 13th audience in Germany
MetricValue
Female53.5%
Male46.5%
Average age31.2
Estimated audience size387,380
Fig. 03

Age distribution

Ø 31.2
average years
Age distribution of the Friday the 13th audience in Germany
Age bracketShare%
16-1938%
20-2925%
30-3918%
40-4913%
50+5%
Fig. 04

Worldwide distribution

7.1%

of the worldwide Friday the 13th audience comes from Germany.

Worldwide audience distribution share by country for Friday the 13th
CountryShare
United States46.0%
Mexico7.8%
Germany7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Friday the 13th audience in Germany is strongest.

Fig. 05

Top regions by affinity

Friday the 13th fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~20K1.48×
02Thüringen~10K1.26×
03Brandenburg~20K1.24×
04Sachsen~30K1.22×
05Mecklenburg-Vorpommern~10K1.21×
06Saarland~6K1.01×
07Nordrhein-Westfalen~90K0.95×
08Niedersachsen~40K0.92×
09Schleswig-Holstein~20K0.92×
10Berlin~20K0.90×
11Rheinland-Pfalz~20K0.88×
12Bremen~3K0.88×
13Hessen~30K0.85×
14Hamburg~9K0.83×
15Baden-Württemberg~50K0.79×
16Bayern~60K0.78×
Fig. 06

Affinity by region

Affinity by region — Friday the 13th, Germany
0.78×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Friday the 13th audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Friday the 13th audience
#·InterestCategoryAffinity×
01Freddy KruegerMovies & TV80.59×
02From Dusk till DawnMovies & TV73.57×
03Psychological horrorHealth67.82×
04The Blair Witch ProjectMovies & TV45.21×
05The PurgeMovies & TV29.53×
06World War Z (film)Movies & TV22.30×
07Christoph WaltzMovies & TV20.00×
08MoneyGramBusiness & Career20.00×
09A Quiet PlaceMovies & TV20.00×
10Revenge (TV series)Movies & TV20.00×
11Hawaii Five-OMovies & TV20.00×
12The Man in the High Castle (TV series)Movies & TV20.00×
13Starship Troopers (film)Movies & TV20.00×
1428 Days LaterMovies & TV19.59×
15Oblivion (2013 film)Movies & TV17.95×
16New AmsterdamMovies & TV17.52×
17Silent Hill (film)Movies & TV13.44×
18Robert PattinsonMovies & TV12.89×
19Nicholas HoultMovies & TV9.95×
20HugendubelShopping6.13×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Friday the 13th audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Friday the 13th audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL2.19×
Community OrientationOPEN1.48×
Need for SecurityCONSERVATISM1.48×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Friday the 13th audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.54×
IndividualismJOY0.79×
IndulgenceJOY0.79×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Friday the 13th have in Germany?

Friday the 13th has an estimated audience of 387,380 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Friday the 13th viewers?

53.5% of Friday the 13th fans are female, 46.5% are male, with an average age of 31.2 years.

03

Which brands do Friday the 13th fans like most?

Friday the 13th fans show strongest brand affinity for From Dusk till Dawn (73.57×), Psychological horror (67.82×), and Christoph Waltz (20×) over the country average.

04

Where do Friday the 13th fans live in Germany?

Friday the 13th fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Friday the 13th fans also like?

Beyond Friday the 13th itself, the audience over-indexes on Psychological horror (67.82×), Christoph Waltz (20×), Oblivion (2013 film) (17.95×), and MoneyGram (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Friday the 13th. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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