The Purge Audience in Germany

The Purge logo

The Purge has an estimated audience of 256,765 people in Germany. 41.8% are female, 58.2% are male, average age 36.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: A Quiet Place, Godzilla, The Conjuring, Saw (franchise), Annabelle (film).

The average The Purge fan in Germany is 36.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include A Quiet Place, Godzilla, The Conjuring, with strongest over-indexing on A Quiet Place (38.9× the country average). Demographically, the The Purge audience skews more male with an average age of 36.4, and over-indexes on personality traits such as Patriotism, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of The Purge fans

Demographic split for The Purge audience in Germany
MetricValue
Female41.8%
Male58.2%
Average age36.4
Estimated audience size256,765

Audience persona

The typical The Purge fan in Germany is more male, around 36.4 years old, with strong Patriotism tendencies and a notable affinity for A Quiet Place.

Top regions in Germany

Top regions ranked by reach for The Purge in Germany
RegionReachAffinity
Nordrhein-Westfalen91,4881.17×
Bayern55,6640.97×
Baden-Württemberg48,413
Niedersachsen36,6961.06×
Hessen27,3121.01×
Rheinland-Pfalz18,9151.06×
Sachsen17,8161.02×
Berlin14,8440.93×
Schleswig-Holstein12,3000.96×
Brandenburg11,1501.01×
Thüringen9,5431.05×
Sachsen-Anhalt9,1070.99×
Hamburg7,6350.95×
Mecklenburg-Vorpommern6,1940.91×
Saarland4,4111.01×
Bremen2,7540.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Purge audience
BrandAffinityCategory
A Quiet Place38.9×Movies & TV
Godzilla11.55×Movies & TV
The Conjuring30.32×Movies & TV
Saw (franchise)24.4×Movies & TV
Annabelle (film)36.04×Movies & TV
Let the Right One In (film)10.46×Movies & TV
Insidious (film)31.85×Movies & TV
Maze Runner (film series)26.68×Movies & TV
Pet Sematary (film)31.74×Movies & TV
Mission: Impossible (film series)13.17×Movies & TV
Bosch (TV series)13.88×Movies & TV
Friday the 13th29.53×Movies & TV
Christoph Waltz16.24×Movies & TV
The Shining (film)27.67×Movies & TV
Collien Ulmen-Fernandes7.75×Movies & TV
Das Boot21×Movies & TV
Christian Ulmen7.84×Movies & TV
Jack Reacher (film)19.17×Movies & TV
Ethan Hawke17.22×Movies & TV
Saw (2004 film)17.34×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Purge audience
TraitClusterScore
PatriotismCONSERVATISM1.44
Pet OwnershipJOY1.41
Early Adopter MentalityPOWER1.39
Sports ActivityPOWER1.37
Social Media UsageJOY1.19
LGBTQ+ IdentityOPEN1.16

Worldwide distribution

Worldwide audience distribution share by country for The Purge
CountryShare
United States34.9%
United Kingdom6.8%
Germany5.2%

See The Purge audiences in other countries

More Movies & TV audiences in Germany

Frequently asked questions

How many fans does The Purge have in Germany?

The Purge has an estimated audience of 256,765 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of The Purge fans?

41.8% of The Purge fans are female, 58.2% are male, with an average age of 36.4 years.

Which brands do The Purge fans like most?

The Purge fans show strongest brand affinity for A Quiet Place (38.9×), Godzilla (11.55×), and The Conjuring (30.32×) over the country average.

Where do The Purge fans live in Germany?

The Purge fans in Germany are most concentrated in Nordrhein-Westfalen (reach 91,488), Bayern (reach 55,664), and Baden-Württemberg (reach 48,413). These three regions account for the largest share of the active audience.

What other brands do The Purge fans also like?

Beyond The Purge itself, the audience over-indexes on Godzilla (11.55×), The Conjuring (30.32×), Saw (franchise) (24.4×), and Annabelle (film) (36.04×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for The Purge. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.