Fujitsu Audience in Germany
Fujitsu has an estimated audience of 238,344 people in Germany. 31.2% are female, 68.8% are male, average age 41.5. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Bosch (TV series), Grinch, Udacity, EdX, Condominio.
The average Fujitsu fan in Germany is 41.5 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Bosch (TV series), Grinch, Udacity, with strongest over-indexing on Bosch (TV series) (17.02× the country average). Demographically, the Fujitsu audience skews more male with an average age of 41.5, and over-indexes on personality traits such as Sustainability, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Brand · Subtype: Computer / hardware
Demographics of Fujitsu fans
| Metric | Value |
|---|---|
| Female | 31.2% |
| Male | 68.8% |
| Average age | 41.5 |
| Estimated audience size | 238,344 |
Audience persona
The typical Fujitsu fan in Germany is more male, around 41.5 years old, with strong Sustainability tendencies and a notable affinity for Bosch (TV series).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 59,345 | 1.55× |
| Nordrhein-Westfalen | 53,732 | 1.03× |
| Baden-Württemberg | 39,848 | 1.23× |
| Hessen | 28,759 | 1.58× |
| Niedersachsen | 20,536 | 0.89× |
| Sachsen | 12,777 | 1.09× |
| Rheinland-Pfalz | 11,945 | 1× |
| Berlin | 11,694 | 1.1× |
| Schleswig-Holstein | 6,928 | 0.81× |
| Thüringen | 6,264 | 1.03× |
| Brandenburg | 5,629 | 0.76× |
| Hamburg | 4,923 | 0.91× |
| Sachsen-Anhalt | 4,666 | 0.76× |
| Mecklenburg-Vorpommern | 2,934 | 0.64× |
| Saarland | 2,276 | 0.78× |
| Bremen | 1,712 | 0.84× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Bosch (TV series) | 17.02× | Movies & TV |
| Grinch | 18.46× | Movies & TV |
| Udacity | 18.8× | Business & Career |
| EdX | 19.84× | Kids & Family |
| Condominio | 14.04× | Home & Garden |
| SketchUp | 17.42× | Movies & TV |
| Architecture & Design | 4.42× | Business & Career |
| Dezeen | 28.8× | Home & Garden |
| Home Design | 3.73× | Home & Garden |
| JIRA | 14.14× | Technology & Electronics |
| Software framework | 9.55× | Technology & Electronics |
| Adobe | 10.44× | Technology & Electronics |
| Three Kings (1999 film) | 21.99× | Movies & TV |
| Oracle Corporation | 14.48× | Technology & Electronics |
| Solaris (operating system) | 30.16× | Technology & Electronics |
| Autodesk | 13.96× | Technology & Electronics |
| Codecademy | 11.46× | Internet & Social Media |
| ArchDaily | 29.86× | Home & Garden |
| 3D modeling | 6.51× | Technology & Electronics |
| Gmail | 2.46× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.97 |
| Convenience Orientation | PREMIUM | 1.78 |
| Need for Security | CONSERVATISM | 1.77 |
| Career Orientation | POWER | 1.66 |
| Early Adopter Mentality | POWER | 1.65 |
| Urban Lifestyle | OPEN | 1.5 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 19.0% |
| United States | 9.0% |
| Germany | 7.0% |
See Fujitsu audiences in other countries
More Computer / hardware audiences in Germany
Frequently asked questions
How many fans does Fujitsu have in Germany?
Fujitsu has an estimated audience of 238,344 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Fujitsu fans?
31.2% of Fujitsu fans are female, 68.8% are male, with an average age of 41.5 years.
Which brands do Fujitsu fans like most?
Fujitsu fans show strongest brand affinity for Bosch (TV series) (17.02×), Grinch (18.46×), and Udacity (18.8×) over the country average.
Where do Fujitsu fans live in Germany?
Fujitsu fans in Germany are most concentrated in Bayern (reach 59,345), Nordrhein-Westfalen (reach 53,732), and Baden-Württemberg (reach 39,848). These three regions account for the largest share of the active audience.
What other brands do Fujitsu fans also like?
Beyond Fujitsu itself, the audience over-indexes on Grinch (18.46×), Udacity (18.8×), EdX (19.84×), and Condominio (14.04×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fujitsu. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.