Grinch Audience in Germany
Grinch has an estimated audience of 1,176,332 people in Germany. 67.6% are female, 32.4% are male, average age 35.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: JACK & JONES, Scooby-Doo, Christmas ornament, Blanca Suárez, Moulinex.
The average Grinch fan in Germany is 35.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include JACK & JONES, Scooby-Doo, Christmas ornament, with strongest over-indexing on JACK & JONES (75.56× the country average). Demographically, the Grinch audience skews more female with an average age of 35.3, and over-indexes on personality traits such as Pet Ownership, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Grinch fans
| Metric | Value |
|---|---|
| Female | 67.6% |
| Male | 32.4% |
| Average age | 35.3 |
| Estimated audience size | 1,176,332 |
Audience persona
The typical Grinch fan in Germany is more female, around 35.3 years old, with strong Pet Ownership tendencies and a notable affinity for JACK & JONES.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 317,673 | 1.02× |
| Bayern | 243,160 | 1.07× |
| Baden-Württemberg | 185,723 | 0.96× |
| Niedersachsen | 145,012 | 1.05× |
| Hessen | 110,991 | 1.03× |
| Sachsen | 87,472 | 1.26× |
| Rheinland-Pfalz | 71,246 | 1× |
| Berlin | 55,167 | 0.87× |
| Schleswig-Holstein | 47,237 | 0.93× |
| Brandenburg | 44,481 | 1.01× |
| Sachsen-Anhalt | 41,225 | 1.12× |
| Thüringen | 39,840 | 1.1× |
| Hamburg | 28,345 | 0.88× |
| Mecklenburg-Vorpommern | 25,090 | 0.93× |
| Saarland | 18,316 | 1.05× |
| Bremen | 8,953 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| JACK & JONES | 75.56× | Fashion & Accessoires |
| Scooby-Doo | 20× | Movies & TV |
| Christmas ornament | 34.15× | Home & Garden |
| Blanca Suárez | 107.02× | Movies & TV |
| Moulinex | 58.44× | Home & Garden |
| Illy | 38.83× | Food & Beverages |
| Angry Birds | 18.51× | Games |
| Austin Powers (film series) | 20× | Movies & TV |
| Electrolux | 20× | Home & Garden |
| The Nutcracker | 14.64× | Music & Radio |
| Father's Day | 7.54× | Kids & Family |
| Garfield | 20× | Movies & TV |
| Google Drive | 5.24× | Technology & Electronics |
| Office 365 | 6.08× | Technology & Electronics |
| Mila Kunis | 10.48× | Movies & TV |
| Harry Potter | 2.08× | Movies & TV |
| Descendants (2015 film) | 20× | Movies & TV |
| School of Rock | 20× | Movies & TV |
| Shaun the Sheep | 12.16× | Movies & TV |
| Mother's Day | 4.16× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.79 |
| Sustainability | BALANCE | 1.72 |
| Early Adopter Mentality | POWER | 1.51 |
| Urban Lifestyle | OPEN | 1.47 |
| Healthy Lifestyle | BALANCE | 1.36 |
| Indulgence | JOY | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.1% |
| Brazil | 9.3% |
| Mexico | 5.8% |
See Grinch audiences in other countries
More Movies & TV audiences in Germany
- Harry Potter (28,862,674)
- Tagesschau (23,589,817)
- Euphoria (17,064,080)
- Batman (12,967,592)
- Sportschau (12,473,404)
Frequently asked questions
How many fans does Grinch have in Germany?
Grinch has an estimated audience of 1,176,332 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Grinch fans?
67.6% of Grinch fans are female, 32.4% are male, with an average age of 35.3 years.
Which brands do Grinch fans like most?
Grinch fans show strongest brand affinity for JACK & JONES (75.56×), Scooby-Doo (20×), and Christmas ornament (34.15×) over the country average.
Where do Grinch fans live in Germany?
Grinch fans in Germany are most concentrated in Nordrhein-Westfalen (reach 317,673), Bayern (reach 243,160), and Baden-Württemberg (reach 185,723). These three regions account for the largest share of the active audience.
What other brands do Grinch fans also like?
Beyond Grinch itself, the audience over-indexes on Scooby-Doo (20×), Christmas ornament (34.15×), Blanca Suárez (107.02×), and Moulinex (58.44×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Grinch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.