Germania (airline) Audience in Germany
Germania (airline) has an estimated audience of 186,422 people in Germany. 45.8% are female, 54.2% are male, average age 39.8. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Expert (company), Chimpanzee, Dailymotion, Jane Goodall, Il Fatto Quotidiano.
The average Germania (airline) fan in Germany is 39.8 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Expert (company), Chimpanzee, Dailymotion, with strongest over-indexing on Expert (company) (38.19× the country average). Demographically, the Germania (airline) audience skews balanced with an average age of 39.8, and over-indexes on personality traits such as Travelling, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Brand
Demographics of Germania (airline) fans
| Metric | Value |
|---|---|
| Female | 45.8% |
| Male | 54.2% |
| Average age | 39.8 |
| Estimated audience size | 186,422 |
Audience persona
The typical Germania (airline) fan in Germany is balanced, around 39.8 years old, with strong Travelling tendencies and a notable affinity for Expert (company).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 100,472 | 1.83× |
| Baden-Württemberg | 84,008 | 1.8× |
| Nordrhein-Westfalen | 82,255 | 1.1× |
| Hessen | 35,933 | 1.38× |
| Niedersachsen | 30,847 | 0.93× |
| Rheinland-Pfalz | 20,272 | 1.18× |
| Berlin | 15,082 | 0.99× |
| Sachsen | 13,773 | 0.82× |
| Schleswig-Holstein | 9,911 | 0.81× |
| Sachsen-Anhalt | 9,128 | 1.03× |
| Thüringen | 7,065 | 0.81× |
| Brandenburg | 6,807 | 0.64× |
| Hamburg | 6,175 | 0.8× |
| Mecklenburg-Vorpommern | 3,886 | 0.59× |
| Saarland | 3,054 | 0.73× |
| Bremen | 1,965 | 0.67× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Expert (company) | 38.19× | Shopping |
| Chimpanzee | 242.31× | Pets & Animals |
| Dailymotion | 20× | Movies & TV |
| Jane Goodall | 20× | Pets & Animals |
| Il Fatto Quotidiano | 33.93× | News |
| Corriere della Sera | 21.03× | News |
| Marie Curie | 20× | Business & Career |
| Sunderland A.F.C. | 20× | Sports |
| Borussia Dortmund | 1.93× | Sports |
| James Milner | 46.75× | Sports |
| Jordan Henderson | 56.34× | Sports |
| Home insurance | 8.56× | Business & Career |
| Jodie Foster | 12.14× | Movies & TV |
| Häagen-Dazs | 20× | Food & Beverages |
| Il Messaggero | 25.14× | News |
| Wireless speakers | 8.68× | Technology & Electronics |
| VfB Stuttgart | 2.62× | Sports |
| SV Werder Bremen | 2.26× | Sports |
| Las Vegas | 6.72× | Travel & Leisure |
| Home equity loan | 20× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.72 |
| Convenience Orientation | PREMIUM | 1.62 |
| Career Orientation | POWER | 1.23 |
| Spirituality | BALANCE | 1.22 |
| Risk Appetite | THRILL | 1.16 |
| Early Adopter Mentality | POWER | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 57.4% |
| Germany | 11.5% |
| Brazil | 6.1% |
See Germania (airline) audiences in other countries
More Travel & Leisure audiences in Germany
- Obi (store) (19,461,870)
- IKEA (19,312,673)
- Lidl (19,126,505)
- Amazon.com (18,995,336)
- REWE (18,725,823)
Frequently asked questions
How many fans does Germania (airline) have in Germany?
Germania (airline) has an estimated audience of 186,422 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Germania (airline) fans?
45.8% of Germania (airline) fans are female, 54.2% are male, with an average age of 39.8 years.
Which brands do Germania (airline) fans like most?
Germania (airline) fans show strongest brand affinity for Expert (company) (38.19×), Chimpanzee (242.31×), and Dailymotion (20×) over the country average.
Where do Germania (airline) fans live in Germany?
Germania (airline) fans in Germany are most concentrated in Bayern (reach 100,472), Baden-Württemberg (reach 84,008), and Nordrhein-Westfalen (reach 82,255). These three regions account for the largest share of the active audience.
What other brands do Germania (airline) fans also like?
Beyond Germania (airline) itself, the audience over-indexes on Chimpanzee (242.31×), Dailymotion (20×), Jane Goodall (20×), and Il Fatto Quotidiano (33.93×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Germania (airline). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.