Hannibal Lecter Audience in Germany
Hannibal Lecter has an estimated audience of 286,965 people in Germany. 60.2% are female, 39.8% are male, average age 31.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Dog breed, Kieser Training, Personalised Gifts, Urban Outfitters.
The average Hannibal Lecter fan in Germany is 31.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Dog breed, Kieser Training, with strongest over-indexing on Progressive rock (3.25× the country average). Demographically, the Hannibal Lecter audience skews more female with an average age of 31.4, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Literature · Type: Book / Manga / Comic
Demographics of Hannibal Lecter fans
| Metric | Value |
|---|---|
| Female | 60.2% |
| Male | 39.8% |
| Average age | 31.4 |
| Estimated audience size | 286,965 |
Audience persona
The typical Hannibal Lecter fan in Germany is more female, around 31.4 years old, with strong Patriotism tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 73,202 | 1.17× |
| Bayern | 50,671 | 1.1× |
| Baden-Württemberg | 39,961 | 1.02× |
| Niedersachsen | 29,267 | 1.05× |
| Hessen | 24,154 | 1.1× |
| Sachsen | 14,340 | 1.02× |
| Rheinland-Pfalz | 13,932 | 0.97× |
| Berlin | 13,263 | 1.03× |
| Schleswig-Holstein | 9,565 | 0.93× |
| Brandenburg | 8,345 | 0.94× |
| Thüringen | 7,326 | 1× |
| Hamburg | 6,607 | 1.02× |
| Sachsen-Anhalt | 6,577 | 0.88× |
| Mecklenburg-Vorpommern | 4,967 | 0.91× |
| Saarland | 3,400 | 0.96× |
| Bremen | 2,199 | 0.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 3.25× | Music & Radio |
| Dog breed | 1.58× | Pets & Animals |
| Kieser Training | 5.22× | Sports |
| Personalised Gifts | 2.47× | Home & Garden |
| Urban Outfitters | 1.76× | Shopping |
| Grinch | 2.47× | Movies & TV |
| Corona (band) | 1.99× | Music & Radio |
| Goon | 4.46× | Movies & TV |
| Minestrone | 1.86× | Food & Beverages |
| aslan | 4.79× | Literature |
| Hauptschule | 4.9× | Kids & Family |
| Este, Veneto | 1.55× | Travel & Leisure |
| Theocracy | 6.4× | Music & Radio |
| Al Ahly SC | 2.26× | Sports |
| Loincloth | 1.74× | Fashion & Accessoires |
| KLIX (AM) | 1.51× | Music & Radio |
| Hog Hunting | 2.84× | Sports |
| Hypertext | 1.7× | Technology & Electronics |
| Google Photos | 1.66× | Technology & Electronics |
| Google Home | 3.18× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.5 |
| Extroversion | THRILL | 1.23 |
| Tradition | CONSERVATISM | 1.15 |
| Need for Security | CONSERVATISM | 1.14 |
| Spirituality | BALANCE | 1.12 |
| Early Adopter Mentality | POWER | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.8% |
| France | 9.1% |
| Germany | 7.3% |
See Hannibal Lecter audiences in other countries
More Literature audiences in Germany
- Wow! (comic) (7,931,188)
- Sex (book) (7,884,464)
- Kickers (4,939,939)
- K (anime) (2,946,505)
- The Guardian (novel) (1,434,625)
Frequently asked questions
How many fans does Hannibal Lecter have in Germany?
Hannibal Lecter has an estimated audience of 286,965 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Hannibal Lecter fans?
60.2% of Hannibal Lecter fans are female, 39.8% are male, with an average age of 31.4 years.
Which brands do Hannibal Lecter fans like most?
Hannibal Lecter fans show strongest brand affinity for Progressive rock (3.25×), Dog breed (1.58×), and Kieser Training (5.22×) over the country average.
Where do Hannibal Lecter fans live in Germany?
Hannibal Lecter fans in Germany are most concentrated in Nordrhein-Westfalen (reach 73,202), Bayern (reach 50,671), and Baden-Württemberg (reach 39,961). These three regions account for the largest share of the active audience.
What other brands do Hannibal Lecter fans also like?
Beyond Hannibal Lecter itself, the audience over-indexes on Dog breed (1.58×), Kieser Training (5.22×), Personalised Gifts (2.47×), and Urban Outfitters (1.76×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Hannibal Lecter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.