Happy Gilmore Audience in Germany
A data profile of the people who buy, follow and care about Happy Gilmore in Germany — modelled from more than twelve digital signal sources. Happy Gilmore has an estimated audience of 422,357 people in Germany.
The average Happy Gilmore fan in Germany is 34.2 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include School of Rock, Superbad (film), Scooby-Doo, with strongest over-indexing on School of Rock (142.43× the country average).
Demographically, the Happy Gilmore audience skews balanced with an average age of 34.2, and over-indexes on personality traits such as Convenience Orientation, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Happy Gilmore fan in Germany is balanced, around 34.2 years old, with strong Convenience Orientation tendencies and a notable affinity for School of Rock.
At a glance
The key figures that characterise the Happy Gilmore profile in Germany.
Search interest · 12-month trend
Demographics of Happy Gilmore viewers
48.6% are female, 51.4% are male, average age 34.2.
Gender split
| Metric | Value |
|---|---|
| Female | 48.6% |
| Male | 51.4% |
| Average age | 34.2 |
| Estimated audience size | 422,357 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 42% | |
| 20-29 | 11% | |
| 30-39 | 13% | |
| 40-49 | 21% | |
| 50+ | 13% |
Worldwide distribution
of the worldwide Happy Gilmore audience comes from Germany.
| Country | Share |
|---|---|
| United States | 54.1% |
| United Kingdom | 5.3% |
| Canada | 4.9% |
Geography
Where the Happy Gilmore audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Niedersachsen | ~50K | 1.13× | |
| 02 | Rheinland-Pfalz | ~20K | 1.12× | |
| 03 | Schleswig-Holstein | ~20K | 1.12× | |
| 04 | Nordrhein-Westfalen | ~100K | 1.11× | |
| 05 | Bayern | ~70K | 1.04× | |
| 06 | Brandenburg | ~10K | 1.03× | |
| 07 | Hamburg | ~10K | 1.03× | |
| 08 | Saarland | ~6K | 1.03× | |
| 09 | Hessen | ~30K | 0.99× | |
| 10 | Berlin | ~20K | 0.96× | |
| 11 | Sachsen-Anhalt | ~10K | 0.96× | |
| 12 | Mecklenburg-Vorpommern | ~8K | 0.96× | |
| 13 | Bremen | ~3K | 0.94× | |
| 14 | Thüringen | ~10K | 0.90× | |
| 15 | Baden-Württemberg | ~50K | 0.88× | |
| 16 | Sachsen | ~20K | 0.84× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Happy Gilmore audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | School of Rock | Movies & TV | 142.43× | ||
| 02 | Stardust (2007 film) | Movies & TV | 132.49× | ||
| 03 | Superbad (film) | Movies & TV | 110.58× | ||
| 04 | ALF (TV series) | Movies & TV | 37.50× | ||
| 05 | Hair (musical) | Music & Radio | 35.74× | ||
| 06 | Ice Age (franchise) | Movies & TV | 32.75× | ||
| 07 | Scooby-Doo | Movies & TV | 20.00× | ||
| 08 | Bob the Builder | Movies & TV | 20.00× | ||
| 09 | Ian McKellen | Movies & TV | 20.00× | ||
| 10 | The Hangover | Movies & TV | 20.00× | ||
| 11 | The Grand Budapest Hotel | Movies & TV | 20.00× | ||
| 12 | Austin Powers (film series) | Movies & TV | 20.00× | ||
| 13 | Hotel Transylvania | Movies & TV | 20.00× | ||
| 14 | Monty Python's Life of Brian | Movies & TV | 19.91× | ||
| 15 | The Intouchables | Movies & TV | 17.62× | ||
| 16 | Band of Brothers | Movies & TV | 16.25× | ||
| 17 | Person of Interest (TV series) | Movies & TV | 16.20× | ||
| 18 | Pocahontas (1995 film) | Movies & TV | 15.08× | ||
| 19 | Nicholas Hoult | Movies & TV | 9.94× | ||
| 20 | Beetlejuice | Movies & TV | 9.78× |
Personality of the Happy Gilmore audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.76× | |
| Spirituality | BALANCE | 1.59× | |
| Tradition | CONSERVATISM | 1.50× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.72× | |
| DIY Mentality | THRILL | 0.74× | |
| Sports Activity | POWER | 0.78× |
Frequently asked questions
How many fans does Happy Gilmore have in Germany?
Happy Gilmore has an estimated audience of 422,357 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Happy Gilmore viewers?
48.6% of Happy Gilmore fans are female, 51.4% are male, with an average age of 34.2 years.
Which brands do Happy Gilmore fans like most?
Happy Gilmore fans show strongest brand affinity for School of Rock (142.43×), Superbad (film) (110.58×), and Scooby-Doo (20×) over the country average.
Where do Happy Gilmore fans live in Germany?
Happy Gilmore fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~70K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.
What other brands do Happy Gilmore fans also like?
Beyond Happy Gilmore itself, the audience over-indexes on Superbad (film) (110.58×), Scooby-Doo (20×), ALF (TV series) (37.5×), and Ice Age (franchise) (32.75×) compared to the Germany average.
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How to read this data
Audience size is the estimated number of people in Germany who actively search for Happy Gilmore. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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