In Touch Weekly Audience in Germany
In Touch Weekly has an estimated audience of 1,852,351 people in Germany. 84.1% are female, 15.9% are male, average age 39.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Rossmann, Home Office, Progressive rock, Kloten, Stradivarius.
The average In Touch Weekly fan in Germany is 39.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Rossmann, Home Office, Progressive rock, with strongest over-indexing on Rossmann (2.5× the country average). Demographically, the In Touch Weekly audience skews more female with an average age of 39.2, and over-indexes on personality traits such as Pet Ownership, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine
Demographics of In Touch Weekly fans
| Metric | Value |
|---|---|
| Female | 84.1% |
| Male | 15.9% |
| Average age | 39.2 |
| Estimated audience size | 1,852,351 |
Audience persona
The typical In Touch Weekly fan in Germany is more female, around 39.2 years old, with strong Pet Ownership tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 451,408 | 1.01× |
| Bayern | 316,120 | 0.96× |
| Baden-Württemberg | 266,812 | 0.96× |
| Niedersachsen | 198,132 | 1× |
| Hessen | 125,662 | 0.81× |
| Brandenburg | 114,905 | 1.81× |
| Schleswig-Holstein | 93,841 | 1.28× |
| Sachsen | 87,473 | 0.87× |
| Rheinland-Pfalz | 82,809 | 0.81× |
| Berlin | 81,802 | 0.89× |
| Thüringen | 55,575 | 1.07× |
| Hamburg | 47,281 | 1.02× |
| Sachsen-Anhalt | 45,583 | 0.86× |
| Mecklenburg-Vorpommern | 42,883 | 1.1× |
| Saarland | 17,746 | 0.71× |
| Bremen | 14,788 | 0.85× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 2.5× | Shopping |
| Home Office | 3.28× | Business & Career |
| Progressive rock | 2.4× | Music & Radio |
| Kloten | 18.23× | Travel & Leisure |
| Stradivarius | 1.97× | Shopping |
| Product design | 1.97× | Business & Career |
| Time (magazine) | 2.4× | News |
| Saving | 1.7× | Business & Career |
| Harlow | 18.71× | Travel & Leisure |
| Škoda Kodiaq | 2.12× | Cars & Mobility |
| Jack White | 1.94× | Movies & TV |
| Phil Campbell (musician) | 3.92× | Music & Radio |
| Penny Wong | 18.71× | Politics & Society |
| Janitor | 3.91× | Home & Garden |
| Emperor Entertainment Group | 2.35× | Business & Career |
| Esra Erol | 3.42× | Movies & TV |
| Home Delivery | 1.65× | Food & Beverages |
| Ghostgirl | 15.68× | Literature |
| Picnic | 2.12× | Kids & Family |
| Google Photos | 1.57× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.23 |
| Community Orientation | OPEN | 1.11 |
| Patriotism | CONSERVATISM | 1.1 |
| Family Orientation | CONSERVATISM | 1.05 |
| Sports Activity | POWER | 1.03 |
| LGBTQ+ Identity | OPEN | 0.99 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 66.1% |
| Canada | 9.5% |
| United States | 5.6% |
See In Touch Weekly audiences in other countries
More News audiences in Germany
- TikTok (26,168,913)
- Instagram (25,858,505)
- YouTube (24,030,137)
- Bild (23,266,420)
- Spiegel Online (19,266,000)
Frequently asked questions
How many fans does In Touch Weekly have in Germany?
In Touch Weekly has an estimated audience of 1,852,351 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of In Touch Weekly fans?
84.1% of In Touch Weekly fans are female, 15.9% are male, with an average age of 39.2 years.
Which brands do In Touch Weekly fans like most?
In Touch Weekly fans show strongest brand affinity for Rossmann (2.5×), Home Office (3.28×), and Progressive rock (2.4×) over the country average.
Where do In Touch Weekly fans live in Germany?
In Touch Weekly fans in Germany are most concentrated in Nordrhein-Westfalen (reach 451,408), Bayern (reach 316,120), and Baden-Württemberg (reach 266,812). These three regions account for the largest share of the active audience.
What other brands do In Touch Weekly fans also like?
Beyond In Touch Weekly itself, the audience over-indexes on Home Office (3.28×), Progressive rock (2.4×), Kloten (18.23×), and Stradivarius (1.97×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for In Touch Weekly. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.