Rascasse Audience Intelligence

In Touch Weekly Audience in Germany

A data profile of the people who buy, follow and care about In Touch Weekly in Germany — modelled from more than twelve digital signal sources. In Touch Weekly has an estimated audience of 2,029,446 people in Germany.

The average In Touch Weekly fan in Germany is 39.2 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Loose Women, Olga Kurylenko, Liza Minnelli, with strongest over-indexing on Loose Women (26.83× the country average).

Demographically, the In Touch Weekly audience skews more female with an average age of 39.2, and over-indexes on personality traits such as Pet Ownership, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical In Touch Weekly fan in Germany is more female, around 39.2 years old, with strong Pet Ownership tendencies and a notable affinity for Loose Women.

Category: News · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the In Touch Weekly profile in Germany.

Audience size
2M
in Germany
Gender
84.1%
15.9% male
Age
39.2
average years
Country rank
#3316
Website / Newspaper / Magazine in Germany
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of In Touch Weekly

84.1% are female, 15.9% are male, average age 39.2.

Fig. 02

Gender split

84.1%
Female
15.9%
Male
Demographic split for In Touch Weekly audience in Germany
MetricValue
Female84.1%
Male15.9%
Average age39.2
Estimated audience size2,029,446
Fig. 03

Age distribution

Ø 39.2
average years
Age distribution of the In Touch Weekly audience in Germany
Age bracketShare%
16-1918%
20-2919%
30-3922%
40-4923%
50+18%
Fig. 04

Worldwide distribution

67.5%

of the worldwide In Touch Weekly audience comes from Germany.

Worldwide audience distribution share by country for In Touch Weekly
CountryShare
Germany67.5%
Canada8.6%
United States5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the In Touch Weekly audience in Germany is strongest.

Fig. 05

Top regions by affinity

In Touch Weekly fans by region: top regions in Germany
#RegionReachAffinity×
01Brandenburg~100K1.82×
02Schleswig-Holstein~90K1.19×
03Mecklenburg-Vorpommern~40K1.15×
04Hamburg~50K1.07×
05Thüringen~50K1.03×
06Bremen~20K1.02×
07Nordrhein-Westfalen~400K0.99×
08Niedersachsen~200K0.96×
09Baden-Württemberg~300K0.94×
10Sachsen-Anhalt~50K0.94×
11Bayern~300K0.92×
12Berlin~80K0.92×
13Sachsen~90K0.85×
14Hessen~100K0.79×
15Rheinland-Pfalz~80K0.76×
16Saarland~20K0.75×
Fig. 06

Affinity by region

Affinity by region — In Touch Weekly, Germany
0.75×1.00×1.82×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the In Touch Weekly audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for In Touch Weekly audience
#·InterestCategoryAffinity×
01Us WeeklyInternet & Social Media38.70×
02Loose WomenMovies & TV26.83×
03Olga KurylenkoFashion & Accessoires18.71×
04Liza MinnelliMusic & Radio18.71×
05OK!News18.71×
06AaliyahMusic & Radio18.71×
07Kronen ZeitungNews9.75×
08Kelly OsbourneMusic & Radio7.64×
09Let's Dance (German TV series)Movies & TV5.31×
10Roland KaiserMusic & Radio4.27×
11PromiFlashInternet & Social Media4.04×
12Gute Zeiten, schlechte ZeitenMovies & TV3.85×
13QVCMovies & TV3.43×
14Helene FischerMusic & Radio2.96×
15Schlager musicMusic & Radio2.84×
16DeichmannShopping2.46×
17NatureHome & Garden2.24×
18BildNews2.05×
19Obi (store)Shopping1.93×
20FC Bayern MunichSports1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the In Touch Weekly audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by In Touch Weekly audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.51×
TraditionCONSERVATISM1.37×
Family OrientationCONSERVATISM1.37×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by In Touch Weekly audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.62×
Career OrientationPOWER0.79×
Social Media UsageJOY0.88×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does In Touch Weekly have in Germany?

In Touch Weekly has an estimated audience of 2,029,446 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of In Touch Weekly fans?

84.1% of In Touch Weekly fans are female, 15.9% are male, with an average age of 39.2 years.

03

Which brands do In Touch Weekly fans like most?

In Touch Weekly fans show strongest brand affinity for Loose Women (26.83×), Olga Kurylenko (18.71×), and Liza Minnelli (18.71×) over the country average.

04

Where do In Touch Weekly fans live in Germany?

In Touch Weekly fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do In Touch Weekly fans also like?

Beyond In Touch Weekly itself, the audience over-indexes on Olga Kurylenko (18.71×), Liza Minnelli (18.71×), Let's Dance (German TV series) (5.31×), and OK! (18.71×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for In Touch Weekly. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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