Kronen Zeitung Audience in Germany

Kronen Zeitung has an estimated audience of 1,118,577 people in Germany. 64.0% are female, 36.0% are male, average age 37.4. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Gala, Bild, FOCUS Online, Spiegel Online, Wetter.com.
The average Kronen Zeitung fan in Germany is 37.4 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Gala, Bild, FOCUS Online, with strongest over-indexing on Gala (10.44× the country average). Demographically, the Kronen Zeitung audience skews more female with an average age of 37.4, and over-indexes on personality traits such as LGBTQ+ Identity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper
Demographics of Kronen Zeitung fans
| Metric | Value |
|---|---|
| Female | 64.0% |
| Male | 36.0% |
| Average age | 37.4 |
| Estimated audience size | 1,118,577 |
Audience persona
The typical Kronen Zeitung fan in Germany is more female, around 37.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Gala.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 760,840 | 4.23× |
| Baden-Württemberg | 282,439 | 1.85× |
| Nordrhein-Westfalen | 169,956 | 0.69× |
| Hessen | 87,480 | 1.03× |
| Niedersachsen | 70,672 | 0.65× |
| Sachsen | 59,493 | 1.08× |
| Rheinland-Pfalz | 42,594 | 0.76× |
| Berlin | 32,409 | 0.65× |
| Schleswig-Holstein | 26,131 | 0.65× |
| Brandenburg | 24,875 | 0.72× |
| Thüringen | 22,953 | 0.81× |
| Sachsen-Anhalt | 22,481 | 0.78× |
| Mecklenburg-Vorpommern | 15,033 | 0.7× |
| Hamburg | 14,471 | 0.57× |
| Saarland | 5,466 | 0.4× |
| Bremen | 4,127 | 0.43× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gala | 10.44× | News |
| Bild | 6.37× | News |
| FOCUS Online | 8.89× | News |
| Spiegel Online | 5.87× | News |
| Wetter.com | 6.51× | Home & Garden |
| Der Tagesspiegel | 8.11× | News |
| BUNTE.de | 9.49× | Internet & Social Media |
| Let's Dance (German TV series) | 6.92× | Movies & TV |
| Tabloid (newspaper format) | 8.8× | Literature |
| Celebrity | 5.27× | Movies & TV |
| Gute Zeiten, schlechte Zeiten | 6.17× | Movies & TV |
| ZDF | 5.18× | Movies & TV |
| Knowledge | 4.9× | Business & Career |
| GMX Mail | 6.53× | Internet & Social Media |
| Obi (store) | 3.61× | Shopping |
| Parent | 4.88× | Kids & Family |
| Magazines | 3.99× | Literature |
| PromiFlash | 6.76× | Internet & Social Media |
| Extreme metal | 5.83× | Music & Radio |
| Simone Ballack | 8.34× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.47 |
| Pet Ownership | JOY | 1.39 |
| Tradition | CONSERVATISM | 1.32 |
| Indulgence | JOY | 1.25 |
| Community Orientation | OPEN | 1.24 |
| Patriotism | CONSERVATISM | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| Austria | 76.3% |
| Germany | 9.5% |
| Switzerland | 2.7% |
See Kronen Zeitung audiences in other countries
More Newspaper audiences in Germany
- Bild (23,266,420)
- Der Spiegel (6,989,095)
- Focus (6,880,800)
- Der Tagesspiegel (6,754,541)
- Die Welt (5,972,493)
Frequently asked questions
How many fans does Kronen Zeitung have in Germany?
Kronen Zeitung has an estimated audience of 1,118,577 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Kronen Zeitung fans?
64.0% of Kronen Zeitung fans are female, 36.0% are male, with an average age of 37.4 years.
Which brands do Kronen Zeitung fans like most?
Kronen Zeitung fans show strongest brand affinity for Gala (10.44×), Bild (6.37×), and FOCUS Online (8.89×) over the country average.
Where do Kronen Zeitung fans live in Germany?
Kronen Zeitung fans in Germany are most concentrated in Bayern (reach 760,840), Baden-Württemberg (reach 282,439), and Nordrhein-Westfalen (reach 169,956). These three regions account for the largest share of the active audience.
What other brands do Kronen Zeitung fans also like?
Beyond Kronen Zeitung itself, the audience over-indexes on Bild (6.37×), FOCUS Online (8.89×), Spiegel Online (5.87×), and Wetter.com (6.51×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Kronen Zeitung. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.