Rascasse Audience Intelligence

Internet Movie Database Audience in Germany

A data profile of the people who buy, follow and care about Internet Movie Database in Germany — modelled from more than twelve digital signal sources. Internet Movie Database has an estimated audience of 1,755,234 people in Germany.

#124among Website / Newspaper / Magazine in Germany#344in Movies & TV

The average Internet Movie Database fan in Germany is 36.6 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Rotten Tomatoes, True Detective, Wikipedia, with strongest over-indexing on Rotten Tomatoes (19.8× the country average).

Demographically, the Internet Movie Database audience skews more male with an average age of 36.6, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Internet Movie Database fan in Germany is more male, around 36.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Rotten Tomatoes.

Category: Movies & TV · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Internet Movie Database profile in Germany.

Audience size
1.8M
in Germany
Gender
32.8%♀
67.2% male
Age
36.6
average years
Country rank
#3828
Website / Newspaper / Magazine in Germany
Fig. 01

Search interest · 12-month trend

+25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Internet Movie Database

32.8% are female, 67.2% are male, average age 36.6.

Fig. 02

Gender split

32.8%
Female
67.2%
Male
Demographic split for Internet Movie Database audience in Germany
MetricValue
Female32.8%
Male67.2%
Average age36.6
Estimated audience size1,755,234
Fig. 03

Age distribution

Ø 36.6
average years
Age distribution of the Internet Movie Database audience in Germany
Age bracketShare%
16-1920%
20-2925%
30-3925%
40-4919%
50+11%
Fig. 04

Worldwide distribution

3.3%

of the worldwide Internet Movie Database audience comes from Germany.

Worldwide audience distribution share by country for Internet Movie Database
CountryShare
United States28.4%
United Kingdom7.7%
China7.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Internet Movie Database audience in Germany is strongest.

Fig. 05

Top regions by affinity

Internet Movie Database fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~100K1.50×
02Hessen~200K1.45×
03Nordrhein-Westfalen~400K1.19×
04Bremen~20K1.15×
05Baden-Württemberg~300K1.11×
06Bayern~300K1.08×
07Hamburg~40K1.06×
08Rheinland-Pfalz~90K1.05×
09Niedersachsen~200K0.95×
10Schleswig-Holstein~60K0.93×
11Saarland~20K0.89×
12Brandenburg~40K0.81×
13Sachsen~60K0.79×
14Thüringen~30K0.71×
15Sachsen-Anhalt~30K0.68×
16Mecklenburg-Vorpommern~20K0.68×
Fig. 06

Affinity by region

Affinity by region — Internet Movie Database, Germany
0.68×1.00×1.50×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Internet Movie Database audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Internet Movie Database audience
#·InterestCategoryAffinity×
01Rotten TomatoesMovies & TV19.80×
02Fargo (film)Movies & TV12.09×
03Steve BuscemiMovies & TV10.38×
04Inglourious BasterdsMovies & TV9.63×
05Jim CarreyMovies & TV7.51×
06Mads MikkelsenMovies & TV7.34×
07True DetectiveMovies & TV5.98×
08Charlize TheronMovies & TV5.82×
09Projection screenTechnology & Electronics5.74×
10DeviantArtInternet & Social Media5.71×
11DuneMovies & TV4.65×
12Kino (band)Music & Radio4.23×
13Bruce WillisMovies & TV3.67×
14PeacemakerMovies & TV3.38×
15WikipediaInternet & Social Media3.24×
16DatabaseTechnology & Electronics3.18×
17Amazon.comShopping2.57×
18MusicBusiness & Career1.89×
19TagesschauMovies & TV1.87×
20GermanyTravel & Leisure1.85×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Internet Movie Database audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Internet Movie Database audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER2.00×
PatriotismCONSERVATISM1.59×
SpiritualityBALANCE1.56×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Internet Movie Database audience · Rather not
TraitClusterDeviationScore
IndividualismJOY0.47×
MindfulnessBALANCE0.65×
Luxury OrientationPREMIUM0.72×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Internet Movie Database have in Germany?

Internet Movie Database has an estimated audience of 1,755,234 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Internet Movie Database fans?

32.8% of Internet Movie Database fans are female, 67.2% are male, with an average age of 36.6 years.

03

Which brands do Internet Movie Database fans like most?

Internet Movie Database fans show strongest brand affinity for Rotten Tomatoes (19.8×), True Detective (5.98×), and Wikipedia (3.24×) over the country average.

04

Where do Internet Movie Database fans live in Germany?

Internet Movie Database fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Internet Movie Database fans also like?

Beyond Internet Movie Database itself, the audience over-indexes on True Detective (5.98×), Wikipedia (3.24×), Music (1.89×), and Amazon.com (2.57×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in Germany

See Internet Movie Database audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Internet Movie Database. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →