Katarina Witt Audience in Germany
Katarina Witt has an estimated audience of 3,823,170 people in Germany. 38.0% are female, 62.0% are male, average age 49.2. Top regions: Nordrhein-Westfalen, Bayern, Sachsen. Top brand affinities: Rossmann, Home Office, Time (magazine), Jack White, Stradivarius.
The average Katarina Witt fan in Germany is 49.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Sachsen. Top brand affinities include Rossmann, Home Office, Time (magazine), with strongest over-indexing on Rossmann (1.56× the country average). Demographically, the Katarina Witt audience skews more male with an average age of 49.2, and over-indexes on personality traits such as LGBTQ+ Identity, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Figure skating
Demographics of Katarina Witt fans
| Metric | Value |
|---|---|
| Female | 38.0% |
| Male | 62.0% |
| Average age | 49.2 |
| Estimated audience size | 3,823,170 |
Audience persona
The typical Katarina Witt fan in Germany is more male, around 49.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 571,157 | 0.68× |
| Bayern | 424,559 | 0.69× |
| Sachsen | 349,274 | 1.86× |
| Baden-Württemberg | 348,632 | 0.67× |
| Niedersachsen | 317,878 | 0.86× |
| Brandenburg | 196,788 | 1.66× |
| Hessen | 187,501 | 0.64× |
| Sachsen-Anhalt | 165,267 | 1.67× |
| Thüringen | 162,543 | 1.67× |
| Berlin | 160,389 | 0.94× |
| Mecklenburg-Vorpommern | 117,713 | 1.61× |
| Schleswig-Holstein | 116,023 | 0.85× |
| Rheinland-Pfalz | 77,529 | 0.4× |
| Hamburg | 51,869 | 0.6× |
| Saarland | 28,201 | 0.6× |
| Bremen | 19,538 | 0.6× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 1.56× | Shopping |
| Home Office | 2.08× | Business & Career |
| Time (magazine) | 2.57× | News |
| Jack White | 2.02× | Movies & TV |
| Stradivarius | 1.65× | Shopping |
| VfL Wolfsburg | 1.58× | Sports |
| Israel | 1.56× | Travel & Leisure |
| Snow White (Fables) | 1.54× | Literature |
| Home Delivery | 1.84× | Food & Beverages |
| KLIX (AM) | 1.57× | Music & Radio |
| Oliver Kahn | 2.2× | Sports |
| Chalkidiki | 2.49× | Travel & Leisure |
| Emperor Entertainment Group | 2.13× | Business & Career |
| Pro-Ject | 3.34× | Music & Radio |
| Esra Erol | 2.82× | Movies & TV |
| Headhunters (film) | 2.35× | Movies & TV |
| Noodle (Gorillaz) | 1.53× | Music & Radio |
| Vijesti.ba | 2.02× | News |
| Competitive dance | 2.62× | Sports |
| Metamorphoses | 1.53× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.36 |
| Price Sensitivity | PREMIUM | 1.14 |
| Community Orientation | OPEN | 1.12 |
| Pet Ownership | JOY | 1.12 |
| DIY Mentality | THRILL | 1.1 |
| Patriotism | CONSERVATISM | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 88.4% |
| United States | 4.1% |
| Poland | 2.9% |
See Katarina Witt audiences in other countries
More Figure skating audiences in Germany
- Ilia Malinin (1,290,686)
- Aljona Savchenko (90,563)
- Nancy Kerrigan (77,447)
- Dorothy Hamill (65,234)
- World Figure Skating Championships (57,548)
Frequently asked questions
How many fans does Katarina Witt have in Germany?
Katarina Witt has an estimated audience of 3,823,170 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Katarina Witt fans?
38.0% of Katarina Witt fans are female, 62.0% are male, with an average age of 49.2 years.
Which brands do Katarina Witt fans like most?
Katarina Witt fans show strongest brand affinity for Rossmann (1.56×), Home Office (2.08×), and Time (magazine) (2.57×) over the country average.
Where do Katarina Witt fans live in Germany?
Katarina Witt fans in Germany are most concentrated in Nordrhein-Westfalen (reach 571,157), Bayern (reach 424,559), and Sachsen (reach 349,274). These three regions account for the largest share of the active audience.
What other brands do Katarina Witt fans also like?
Beyond Katarina Witt itself, the audience over-indexes on Home Office (2.08×), Time (magazine) (2.57×), Jack White (2.02×), and Stradivarius (1.65×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Katarina Witt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.