Konya Audience in Germany
Konya has an estimated audience of 365,169 people in Germany. 64.5% are female, 35.5% are male, average age 41.0. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Trabzonspor, Beşiktaş J.K., Fenerbahçe S.K., Star TV (Turkey), Süper Lig.
The average Konya fan in Germany is 41.0 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Trabzonspor, Beşiktaş J.K., Fenerbahçe S.K., with strongest over-indexing on Trabzonspor (38.82× the country average). Demographically, the Konya audience skews more female with an average age of 41.0, and over-indexes on personality traits such as Price Sensitivity, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Konya fans
| Metric | Value |
|---|---|
| Female | 64.5% |
| Male | 35.5% |
| Average age | 41.0 |
| Estimated audience size | 365,169 |
Audience persona
The typical Konya fan in Germany is more female, around 41.0 years old, with strong Price Sensitivity tendencies and a notable affinity for Trabzonspor.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 132,143 | 1.65× |
| Baden-Württemberg | 69,723 | 1.4× |
| Bayern | 62,057 | 1.06× |
| Hessen | 45,643 | 1.64× |
| Niedersachsen | 30,846 | 0.87× |
| Berlin | 22,980 | 1.41× |
| Rheinland-Pfalz | 19,176 | 1.05× |
| Hamburg | 12,017 | 1.46× |
| Schleswig-Holstein | 10,788 | 0.82× |
| Sachsen | 8,049 | 0.45× |
| Bremen | 6,316 | 2.02× |
| Brandenburg | 4,847 | 0.43× |
| Thüringen | 4,016 | 0.43× |
| Sachsen-Anhalt | 3,640 | 0.38× |
| Saarland | 2,890 | 0.64× |
| Mecklenburg-Vorpommern | 2,020 | 0.29× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Trabzonspor | 38.82× | Sports |
| Beşiktaş J.K. | 17.39× | Sports |
| Fenerbahçe S.K. | 17.55× | Sports |
| Star TV (Turkey) | 25.49× | Movies & TV |
| Süper Lig | 17.73× | Sports |
| Ahmet Kaya | 50.82× | Music & Radio |
| Fanatik | 15.63× | News |
| D&R | 20.87× | Technology & Electronics |
| TRT Haber | 23.92× | Movies & TV |
| Sibel Can | 46.95× | Movies & TV |
| Cumhuriyet | 14.23× | News |
| Pillow | 9.68× | Home & Garden |
| Ronan Keating | 20.95× | Music & Radio |
| Kayseri | 32.41× | Travel & Leisure |
| Milliyet | 14.04× | News |
| Ajda Pekkan | 34.77× | Movies & TV |
| TRT 1 | 13.57× | Movies & TV |
| Recep İvedik | 22.22× | Movies & TV |
| Netto Marken-Discount | 3.71× | Shopping |
| Turkish television drama | 31.35× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.82 |
| Design Affinity | PREMIUM | 1.57 |
| Quality Awareness | PREMIUM | 1.4 |
| Luxury Orientation | PREMIUM | 1.35 |
| Sports Activity | POWER | 1.32 |
| Social Media Usage | JOY | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| Turkey | 27.2% |
| Germany | 4.5% |
| Japan | 2.3% |
See Konya audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Konya have in Germany?
Konya has an estimated audience of 365,169 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Konya fans?
64.5% of Konya fans are female, 35.5% are male, with an average age of 41.0 years.
Which brands do Konya fans like most?
Konya fans show strongest brand affinity for Trabzonspor (38.82×), Beşiktaş J.K. (17.39×), and Fenerbahçe S.K. (17.55×) over the country average.
Where do Konya fans live in Germany?
Konya fans in Germany are most concentrated in Nordrhein-Westfalen (reach 132,143), Baden-Württemberg (reach 69,723), and Bayern (reach 62,057). These three regions account for the largest share of the active audience.
What other brands do Konya fans also like?
Beyond Konya itself, the audience over-indexes on Beşiktaş J.K. (17.39×), Fenerbahçe S.K. (17.55×), Star TV (Turkey) (25.49×), and Süper Lig (17.73×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Konya. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.